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- Tasks: Lead global marketing strategy and execute impactful campaigns across regions.
- Company: Join Everway, a pioneering neurotechnology company with a diverse global team.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Immediate 6-month contract with a chance to shape marketing strategies.
- Why this job: Make a real difference in a mission-driven company focused on unlocking human potential.
- Qualifications: 5+ years in senior marketing roles with experience in global organisations.
The predicted salary is between 80000 - 100000 £ per year.
At Everway, our goal is to lead the world in Neurotechnology software, helping transform the way we understand and are understood. We're a global community of over 600 team members spanning seven countries, including the UK, USA, Norway, Denmark, Sweden, Australia, and New Zealand. By understanding and addressing the unique needs of each individual, we're creating a world where differences are recognized and valued. A world where everyone can thrive. We can only achieve our goals and continue to grow by having high performing people in our team, people who share our goals and are passionate about our mission. We pride ourselves on our core values that are embedded within our culture. These are to be curious, have courage, and commit fully. Join us at Everway - together, we can unlock the full potential of every mind.
About the role
The VP, Global Marketing Strategy (Maternity Cover) will provide senior leadership and continuity for Everway's central marketing function. This is an immediate, 6-month fixed-term need. This role is accountable for delivering the existing global marketing and brand strategy, ensuring campaigns are executed effectively across regions, and acting as the connective tissue between central strategy and regional delivery. Working closely with the CMO and regional marketing leaders, this leader will focus on execution, enablement, and performance, ensuring the function continues to operate at pace and with clarity.
Main Responsibilities
- Strategic Campaign Leadership
- Partner with the CMO to execute the agreed Everway Marketing and Brand Strategy.
- Own and manage the global marketing campaign calendar, ensuring delivery against business priorities.
- Translate business and product priorities into clear, actionable campaign briefs in partnership with Product Marketing, Brand, Content, and Sales.
- Ensure campaigns drive pipeline impact, brand visibility, and customer engagement across regions.
- Campaign Enablement
- Track and review global campaign performance against defined success metrics.
- Partner with Marketing Operations to ensure accurate reporting and insight-led decision making.
- Share cross-regional learnings and best practices to continuously improve effectiveness.
- Performance & Insights
- Track and review global campaign performance against defined success metrics.
- Partner with Marketing Operations to ensure accurate reporting and insight-led decision making.
- Share cross-regional learnings and best practices to continuously improve effectiveness.
- Leadership & Collaboration
- Provide confident, supportive leadership to the central marketing team, maintaining morale and momentum.
- Build strong working relationships with regional marketing leads and cross-functional stakeholders.
- Champion a pragmatic global-to-local approach, balancing consistency with local relevance.
Essential Criteria
- 5+ years' experience in a senior Marketing leadership role across campaign, brand, field, or central marketing.
- Proven experience operating in global, matrixed organisations, ideally with central-regional models.
- Strong track record of delivering integrated campaigns at scale, rather than building from scratch.
- Highly effective stakeholder manager, able to lead through influence and clarity.
- Commercial and analytical mindset, with proven experience using data to guide decisions.
- Experience in a SaaS B2B environment preferred.
To be considered for this role you will be redirected to and must complete the application process on our careers page. To start the process, click the Apply button below to Login/Register.
VP, Global Marketing Strategy 6 Month FTC TLNT1_NI employer: Everway
Contact Detail:
Everway Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land VP, Global Marketing Strategy 6 Month FTC TLNT1_NI
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who might know someone at Everway. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching Everway's values and mission. Show us how your experience aligns with our goals and how you can contribute to our vision of transforming neurotechnology.
✨Tip Number 3
Practice your pitch! Be ready to explain how your past experiences make you the perfect fit for the VP role. Keep it concise and impactful – we want to hear your story!
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're serious about joining our team at Everway.
We think you need these skills to ace VP, Global Marketing Strategy 6 Month FTC TLNT1_NI
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for neurotechnology and marketing shine through. We want to see how your values align with ours at Everway, so don’t hold back on sharing why you’re excited about this role!
Tailor Your Experience: Make sure to highlight your relevant experience in senior marketing roles, especially in global settings. We love seeing how you've successfully led campaigns before, so be specific about your achievements and the impact they had.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and make it easy for us to understand your qualifications and how you can contribute to our mission.
Apply Through Our Website: Don’t forget to apply through our careers page! It’s the best way for us to receive your application and ensures you’re considered for the role. Just click that Apply button and get started!
How to prepare for a job interview at Everway
✨Know Your Stuff
Before the interview, dive deep into Everway's mission and values. Understand their approach to Neurotechnology software and how they aim to transform communication. This will help you align your answers with their goals and show that you're genuinely interested in their work.
✨Showcase Your Leadership Skills
As a VP, you'll need to demonstrate strong leadership capabilities. Prepare examples of how you've successfully led marketing teams in the past, particularly in global settings. Highlight your experience in managing campaigns and collaborating with cross-functional teams to drive results.
✨Be Data-Driven
Everway values a commercial and analytical mindset. Be ready to discuss how you've used data to inform your marketing strategies and decisions. Bring specific metrics or case studies that showcase your ability to track campaign performance and make insight-led adjustments.
✨Emphasise Collaboration
This role requires working closely with various stakeholders. Prepare to talk about how you've built strong relationships in previous roles, especially in matrixed organisations. Share examples of how you've balanced global strategies with local relevance to ensure campaign success.