Manager, State Sales (CA) in London

At Everway (formerly n2y/Texthelp), our goal is to lead the world in Neurotechnology software, helping transform the way we understand and are understood. We're a global community of over 500 team members spanning seven countries, including the UK, USA, Norway, Denmark, Sweden, Australia, and New Zealand. By understanding and addressing the unique needs of each individual, we're creating a world where differences are recognized and valued. A world where everyone can thrive.

We can only achieve our goals and continue to grow by having high performing people in our team, people who share our goals and are passionate about our mission. We pride ourselves on our core values that are embedded within our culture: be curious, have courage, and commit fully. Join us at Everway – together, we can unlock the full potential of every mind.

About the Role

Everway is seeking a high-energy, strategic, and motivated Manager, Statewide Sales to lead a sales team focused on our expansion efforts in California. This role is critical to our mission of disrupting the EdTech space and improving educational attainment for students.

As the leader of our Strategic State region, you will be a territory architect. You will manage a team of Strategic State Sales Representatives, focused on expanding business within our current client base as well as acquiring new logos within California. You will be responsible for creating and executing effective go-to-market strategies in this high-growth market, coaching individual team members to exceed goals and hit a team quota while instilling a culture of sales excellence and operational rigor.

Location: Must be located within the West Region (California highly preferred)

Main Responsibilities

• Hiring & Onboarding: Manage the end-to-end recruitment, training, and ramp-up of new team members – leveraging existing team members as resources.
• Coaching: Conduct weekly 1:1s, live call coaching, and professional development reviews to master the Everway sales process.
• Performance Management: Proactively manage direct reports by reviewing objectives and providing actionable feedback to enhance individual and team win rates.
• Strategic Market Development

• Whitespace Strategy: Research and analyze strengths, weaknesses, opportunities and threats to create a regional territory plan – identifying key accounts and decision-makers within K-12 and Higher Ed institutions.
• Collaboration: Liaise with Marketing and Product teams to formulate sales strategies and messaging that resonate specifically with California educational leaders.
• Complex Sales Support: Participate directly in complex sales situations and negotiations to support your team in closing high-value deals.

• Pipeline Management: Ensure the team follows up on all MQLs and leads within a maximum 24-business hour window.
• Forecasting Accuracy: Maintain a highly accurate team forecast with weekly reviews, providing detailed activity reports to the VP of Sales.
• Sales Velocity & Deal Size: Monitor and prioritize the team's workload to move opportunities through the pipeline with high velocity and urgency, with high focus on increasing YOY average deal size.
• Hand-over Integrity: Oversee the transition of newly won customers to the implementation team to ensure long-term customer satisfaction and student impact.

• Quota Attainment: Achieve annual revenue quota through consistent quarterly performance.
• Pipeline Coverage: Maintain pipeline coverage in line with quarterly targets (e.g., 3x‐4x coverage) within individual rep territories and region overall.
• Team Development: Successful ramp-up of new hires and the internal promotion/growth of existing ISRs.

Requirements

• Experience: 3+ years of experience successfully managing a SaaS sales team (EdTech experience highly preferred).
• Strategic Growth Mentality: A proven track record of success within a strategic market environment, working complex deals within the largest districts (California experience highly preferred).
• K‐12/Higher Ed Knowledge: Deep understanding of the USA educational procurement cycle, including engagement with Tech Integration Specialists, Title I Directors, and Administrators.
• Leadership: Strong ability to coach early‐career talent and a "player‐coach" willingness to join sales calls and attend onsite customer meetings.
• Technical Proficiency: Expert knowledge of CRM (Salesforce) for pipeline management and forecasting.
• Communication: Confident presenter with the ability to share a compelling vision with both internal stakeholders and educational leaders.
• Adaptability: Ability to thrive in a rapidly growing environment while remaining strategically focused on goals.
• Vision: Demonstrated passion for improving educational outcomes and building a world‐class sales culture.

Please submit your application on our website by Monday 26 January 2026. Applications may close early due to high demand, so early submission is encouraged.

Join our team and enjoy a competitive salary with bonus opportunities, flexible work schedules, and comprehensive health and wellness benefits. We offer flexible time off plans, career growth through development programs, and a collaborative, innovative culture where your ideas matter. Ready to make an impact? Apply today and be part of a company that invests in your success!

We are committed to providing a Drug‐Free Workplace for all employees. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.