Marketing Specialist

Marketing Specialist

Antrim Full-Time 30000 - 45000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Execute marketing strategies across digital channels to drive engagement and lead generation.
  • Company: Join Everway, a global leader in Neurotechnology software, transforming communication for all.
  • Benefits: Enjoy flexible work schedules, competitive salary, and comprehensive health benefits.
  • Why this job: Be part of a mission-driven team that values curiosity, courage, and commitment.
  • Qualifications: Bachelor's degree in Marketing or related field with 3+ years in B2B marketing.
  • Other info: Opportunity for career growth in a collaborative and innovative culture.

The predicted salary is between 30000 - 45000 £ per year.

Join to apply for the Marketing Specialist role at Everway (formerly n2y)

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Join to apply for the Marketing Specialist role at Everway (formerly n2y)

At Everway (formerly n2y/Texthelp), our goal is to lead the world in Neurotechnology software, helping transform the way we understand and are understood.

We\’re a global community of over 550 team members spanning seven countries, including the UK, USA, Norway, Denmark, Sweden, Australia, and New Zealand. By understanding and addressing the unique needs of each individual, we\’re creating a world where differences are recognized and valued. A world where everyone can thrive.

We can only achieve our goals and continue to grow by having high performing people in our team, people who share our goals and are passionate about our mission. We pride ourselves on our core values that are embedded within our culture. These are to be curious, have courage, and commit fully.

Join us at Everway – together, we can unlock the full potential of every mind.

About the role

The Marketing Specialist is responsible for executing marketing tactics for multiple countries, ensuring alignment with project priorities and team goals. This role supports all general marketing tactics, including demand generation tactics on a variety of digital channels; marketing campaigns, digital content, and digital and in-person events to drive lead generation and customer engagement for the Workplace business unit.

Responsibilities:

  • Create marketing assets that support multi-channel marketing tactics and strategies across paid media, SEO, social media, web, email, events, and partnerships.
  • Support digital marketing campaigns by planning and executing marketing tactics that align with defined campaign brief and objectives , focusing on customer acquisition and engagement.
  • Create reports and analyze data of key performance data, key marketing tactics, audience segments, and channels.
  • Develop sales enablement assets and materials in coordination with Leadership to equip sales teams for ideal and optimized customer journeys.

Ensure quality control of assets created via systematic reviews and adhering to team guidelines on publication and launch readiness

Maintain team templates and asset management system. Working closely with Content Lead, support inventory management and optimization necessary to easily repurpose content at scale.

Essential Criteria

  • Bachelor\’s degree in Marketing, Business, or related field.
  • 3+ years of experience in B2B marketing, with hands-on experience in campaign management and digital content creation.
  • Strong project management skills, with the ability to balance multiple initiatives and adapt global strategies for local execution.
  • Excellent communication skills and a general understanding of digital marketing best practices.

Desirable Criteria

  • Experience in SaaS or EdTech.
  • Proficiency with marketing automation and digital advertising platforms.

Please submit your application on our website by end of day on Wednesday 9th July 2025.

Join our team and enjoy a competitive salary with bonus opportunities, flexible work schedules, and comprehensive health and wellness benefits. We offer flexible time off plans, career growth through development programs, and a collaborative, innovative culture where your ideas matter. Ready to make an impact? Apply today and be part of a company that invests in your success!

We are committed to providing a Drug-Free Workplace for all employees.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.

Please click the link for our Privacy Notice

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing and Sales

  • Industries

    E-Learning Providers

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Marketing Specialist employer: Everway (formerly n2y)

Everway is an exceptional employer that fosters a collaborative and innovative culture, where your ideas are valued and can truly make an impact. With a commitment to employee growth through development programmes, flexible work schedules, and comprehensive health benefits, we ensure that our team members thrive both personally and professionally. Located in Antrim, Northern Ireland, you will be part of a global community dedicated to transforming lives through Neurotechnology software, making every day at Everway meaningful and rewarding.
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Contact Detail:

Everway (formerly n2y) Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Specialist

✨Tip Number 1

Familiarise yourself with Everway's mission and values. Understanding their focus on neurotechnology and how they aim to support diverse needs will help you align your responses during interviews and show that you're genuinely interested in their work.

✨Tip Number 2

Highlight your experience in B2B marketing, especially any hands-on campaign management or digital content creation. Be ready to discuss specific campaigns you've worked on and the results achieved, as this will demonstrate your capability to contribute effectively from day one.

✨Tip Number 3

Prepare to discuss your project management skills. Since the role requires balancing multiple initiatives, think of examples where you've successfully managed competing priorities and adapted strategies for different markets.

✨Tip Number 4

If you have experience with SaaS or EdTech, make sure to mention it. This industry knowledge can set you apart from other candidates and show that you understand the unique challenges and opportunities within these sectors.

We think you need these skills to ace Marketing Specialist

B2B Marketing Experience
Campaign Management
Digital Content Creation
Project Management
Data Analysis
SEO Knowledge
Social Media Marketing
Email Marketing
Event Planning
Marketing Automation Proficiency
Communication Skills
Customer Engagement Strategies
Lead Generation Techniques
Adaptability to Global Strategies
Collaboration with Sales Teams

Some tips for your application 🫡

Understand the Company: Before applying, take some time to understand Everway's mission and values. Familiarise yourself with their focus on Neurotechnology software and how they aim to support diverse needs. This will help you tailor your application to align with their goals.

Highlight Relevant Experience: In your CV and cover letter, emphasise your 3+ years of B2B marketing experience, particularly in campaign management and digital content creation. Use specific examples that demonstrate your project management skills and ability to adapt strategies for different markets.

Showcase Your Skills: Make sure to highlight your excellent communication skills and understanding of digital marketing best practices. If you have experience with SaaS or EdTech, mention it as this is desirable for the role. Tailor your skills section to reflect what Everway is looking for.

Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also expresses your passion for Everway's mission. Discuss how your values align with theirs and how you can contribute to their goals. Be sure to keep it concise and engaging.

How to prepare for a job interview at Everway (formerly n2y)

✨Know the Company Values

Before your interview, take some time to understand Everway's core values: curiosity, courage, and commitment. Be prepared to discuss how these values resonate with you and how you've demonstrated them in your previous roles.

✨Showcase Your Digital Marketing Skills

As a Marketing Specialist, you'll need to highlight your experience with digital marketing tactics. Prepare examples of successful campaigns you've managed, focusing on customer acquisition and engagement, and be ready to discuss the tools and platforms you've used.

✨Prepare for Project Management Questions

Given the importance of project management in this role, expect questions about how you handle multiple initiatives. Think of specific instances where you've successfully balanced competing priorities and adapted strategies for local execution.

✨Bring Data-Driven Insights

Be ready to discuss how you've used data to inform your marketing strategies. Prepare to share examples of reports you've created, key performance indicators you've tracked, and how your insights have led to improved marketing outcomes.

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