At a Glance
- Tasks: Lead performance marketing campaigns and optimise for success using data-driven insights.
- Company: Join a leading agency in Central London, known for its innovative digital strategies.
- Benefits: Enjoy a competitive salary, flexible working options, and exciting corporate perks.
- Why this job: Be part of a dynamic team that values creativity and data-driven decision-making.
- Qualifications: Experience with Google Ads, Meta, and performance marketing is essential.
- Other info: Agency experience is highly desirable; this role offers growth opportunities.
The predicted salary is between 70000 - 80000 £ per year.
Location: Central London
Salary: Circa £70,000 - £80,000 + benefits
Permanent
Currently recruiting for a leading agency client that is expanding their team and looking for a strong Digital Marketing Director to join the business. The ideal candidate will have client-facing capabilities and a focus on performance, including campaign optimisation, strong experience with Google/Meta Ads, and exposure to areas such as A/B testing and CRO. Agency experience would be highly desirable.
Responsibilities / Essential Skills
- Performance marketing and/or e-commerce campaign experience
- Strong technical platform experience across Google Ads, Google Analytics, and Meta
- A solid understanding of data and the ability to turn data into actionable insights
- Management of programmatic display campaigns via third party
- Identify opportunities for Conversion Rate Optimisation on a daily basis
- Recommend allocations of budget wisely across campaigns and platforms
- Turn data observations into actionable insights
- Propose and run A/B tests of creative/landing page changes
- Strong Google Advertising Suite and Facebook Business Manager skills
- Demonstrated working experience in a performance Digital Marketing role
Digital Marketing Director - Performance - Agency employer: Evermore Global Sourcing Ltd
Contact Detail:
Evermore Global Sourcing Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Director - Performance - Agency
✨Tip Number 1
Network with professionals in the digital marketing space, especially those who have experience in performance marketing. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends in Google Ads and Meta.
✨Tip Number 2
Showcase your expertise by engaging in online communities related to digital marketing. Share insights, ask questions, and contribute to discussions on platforms like LinkedIn or relevant forums to establish yourself as a knowledgeable candidate.
✨Tip Number 3
Consider creating a portfolio that highlights your successful campaigns and data-driven results. Include case studies that demonstrate your ability to optimise performance and manage budgets effectively across various platforms.
✨Tip Number 4
Prepare for interviews by brushing up on the latest tools and techniques in performance marketing. Be ready to discuss specific examples of how you've used A/B testing and conversion rate optimisation to drive results in previous roles.
We think you need these skills to ace Digital Marketing Director - Performance - Agency
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with performance marketing, Google Ads, and Meta. Use specific metrics to demonstrate your success in previous roles, such as campaign optimisation results or conversion rates.
Craft a Compelling Cover Letter: In your cover letter, emphasise your client-facing capabilities and agency experience. Discuss how your skills align with the responsibilities outlined in the job description, particularly your ability to turn data into actionable insights.
Showcase Technical Skills: Clearly list your technical skills related to Google Ads, Google Analytics, and Meta. Provide examples of how you've used these platforms to drive performance in past campaigns, including any A/B testing or CRO initiatives.
Highlight Relevant Experience: If you have experience managing programmatic display campaigns or working with third-party platforms, make sure to include this in your application. Detail any specific achievements that demonstrate your expertise in performance marketing.
How to prepare for a job interview at Evermore Global Sourcing Ltd
✨Showcase Your Performance Marketing Expertise
Be prepared to discuss your previous experience in performance marketing and e-commerce campaigns. Highlight specific examples where you've optimised campaigns for better results, as this will demonstrate your capability to drive performance.
✨Demonstrate Technical Proficiency
Familiarise yourself with the Google Advertising Suite and Facebook Business Manager. Be ready to discuss how you've used these platforms in past roles, particularly in managing campaigns and analysing data.
✨Data-Driven Insights
Prepare to explain how you turn data into actionable insights. Bring examples of how you've identified opportunities for Conversion Rate Optimisation (CRO) and the impact it had on your campaigns.
✨A/B Testing Experience
Discuss your experience with A/B testing, including what tests you've run and the outcomes. This shows your analytical skills and your ability to make data-backed decisions that enhance campaign performance.