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- Tasks: Lead EVE LOM's social strategy and create engaging content that resonates with beauty lovers.
- Company: Join a luxury skincare brand with a rich heritage and innovative spirit.
- Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
- Why this job: Be at the forefront of beauty marketing and shape the future of a beloved brand.
- Qualifications: 8+ years in content or social media, with a passion for luxury beauty.
- Other info: Collaborate with a dynamic team and explore emerging trends in the beauty industry.
The predicted salary is between 36000 - 60000 £ per year.
EVE LOM Skincare was founded in 1985 by the renowned facialist Eve Lom. The brand's eponymous skincare collection is centered on the belief that the secret to radiant skin begins with the perfect cleanse. In the 37+ years since the launch of the iconic and hero EVE LOM Cleanser, the brand combines high quality natural ingredients with the latest scientific innovations to create a portfolio of luxurious and effective products, among which many are award-winning and have a loyal, cult following worldwide.
Parent Company: EVE LOM was acquired in March 2021 by Yatsen Global Group (NYSE/New York Stock Exchange:YSG), a leader in the rapidly evolving China beauty market with the mission of creating an exciting new journey of beauty discovery for consumers in China and around the world. Leveraging its digitally native direct-to-consumer business model, Yatsen has built a platform with core capabilities that disrupts every part of the traditional beauty industry value chain and deliver greater value to its customers. Yatsen reaches and engages with customers directly both online and offline, with expansive presence across all major e-commerce, social and content platforms in China.
Role Overview: We're looking for a bold, culturally plugged-in marketer who lives and breathes social, someone with sharp instincts, fresh ideas and the confidence to challenge convention, understand the importance of using social to shape modern brand building. The Social Innovation & Content Manager is responsible for delivering EVE LOM's content and social strategy across paid and owned channels, creating premium, high-performing and culturally relevant storytelling that builds desirability, drives engagement and strengthens brand equity. Working closely with the Global Head of Marketing and partnering cross-functionally, this role brings the brand's voice, visual world and social presence to life across all platforms. The Social Innovation & Content Manager ensures cohesive, best-in-class execution and adapts global plans into compelling content and social moments that resonate with EVE LOM's community and target consumer.
Key Responsibilities:
- Community Management & Brand Voice
- External Agency & Partner Management
- Cross-Functional Collaboration
Key Skills & Experience:
- 8+ years' experience in content, social media or digital storytelling; luxury beauty or proven experience delivering premium content and growing social channels.
- Strong creative instincts with a deep understanding of luxury aesthetics, cultural trends & platform-native content.
- Demonstrated ability to spot trends early and translate cultural moments into brand-relevant content.
- Strong understanding of social innovation, emerging platforms and platform-native storytelling.
- Curious, agile and experimental mindset with a passion for testing new ideas and formats.
- Experience with managing agencies and production partners.
- Confident communicator with strong stakeholder management skills.
- Data-literate with experience using performance insights to optimise content.
- SKINCARE/BEAUTY INDUSTRY EXPERIENCE IS A MUST!!!
Social Innovation & Content Manager in London employer: EVE LOM
Contact Detail:
EVE LOM Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Innovation & Content Manager in London
✨Tip Number 1
Get your networking game on! Connect with people in the beauty and skincare industry, especially those who work at EVE LOM or similar brands. Attend events, join online forums, and don’t be shy to slide into DMs – you never know who might help you land that interview!
✨Tip Number 2
Show off your social media skills! Create a portfolio showcasing your best content and campaigns. Make sure it reflects your understanding of luxury aesthetics and cultural trends, just like EVE LOM does. This will give you an edge when you’re chatting with potential employers.
✨Tip Number 3
Stay ahead of the curve! Keep an eye on emerging platforms and trends in the beauty industry. Share your insights during interviews to demonstrate your passion for social innovation and how you can bring fresh ideas to the table.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and engaged with our brand. Let’s make magic happen together!
We think you need these skills to ace Social Innovation & Content Manager in London
Some tips for your application 🫡
Show Your Passion for Skincare: When you're writing your application, let your love for skincare shine through! Share why you’re excited about EVE LOM and how you connect with the brand's values. We want to see that you’re not just looking for a job, but that you genuinely care about the beauty industry.
Tailor Your Content Experience: Make sure to highlight your experience in content creation and social media. We’re looking for someone who can deliver premium storytelling, so give us examples of your past work that showcase your creative instincts and understanding of luxury aesthetics. Be specific!
Be Bold and Innovative: This role is all about challenging conventions, so don’t be afraid to show us your bold ideas! In your application, mention any innovative campaigns or strategies you've implemented in the past. We love fresh perspectives and want to know how you can bring that to EVE LOM.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures it gets into the right hands. Plus, it shows you’re serious about joining our team at EVE LOM!
How to prepare for a job interview at EVE LOM
✨Know Your Brand Inside Out
Before the interview, dive deep into EVE LOM's history, products, and brand ethos. Understand their unique selling points and how they differentiate themselves in the luxury skincare market. This knowledge will help you demonstrate your passion and alignment with their values.
✨Showcase Your Creative Instincts
Prepare to discuss your previous work in content creation and social media. Bring examples of campaigns you've led that resonate with cultural trends. Be ready to explain how you can apply your creative instincts to elevate EVE LOM's storytelling and social presence.
✨Be Data-Driven
Since the role requires a strong understanding of performance insights, come prepared with metrics from your past campaigns. Discuss how you've used data to optimise content and drive engagement. This will show that you can blend creativity with analytical thinking.
✨Engage in Cross-Functional Thinking
Highlight your experience in collaborating with different teams, such as marketing, design, and external partners. Share specific examples of how you’ve successfully managed projects across functions, ensuring cohesive execution that aligns with brand voice and strategy.
