At a Glance
- Tasks: Transform complex data into actionable insights for marketing and sales success.
- Company: Join Eutopia Solutions, a leader in tech recruitment, focused on data and software engineering.
- Benefits: Enjoy a full-time role with opportunities for growth and impactful work.
- Why this job: Make a real impact by shaping marketing strategies through data analysis and collaboration.
- Qualifications: Bachelor's degree in a related field and experience as a Data Analyst, preferably in marketing.
- Other info: Work with cutting-edge tools like Power BI and SQL in a dynamic team environment.
The predicted salary is between 28800 - 43200 £ per year.
2 weeks ago Be among the first 25 applicants
This range is provided by Eutopia Solutions. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Direct message the job poster from Eutopia Solutions
Your Go-To Perm and Contract Recruiter for the Tech, Data and Software Engineering space -Head of Data Recruitment @ Eutopia Solutions
Location: Hampshire
Job Type: Full-time
Are you a data-driven professional with a passion for uncovering insights that drive marketing and sales success? Our client is looking for an experienced Data Analyst to join their team and play a pivotal role in transforming complex data into actionable business intelligence.
As a Data Analyst, you’ll support Sales and Marketing functions by developing compelling Power BI dashboards, analysing customer and market data, and providing data-driven recommendations that shape strategic decisions.
Key Responsibilities
- Build and maintain informative Power BI dashboards and visualisations.
- Analyse customer, market, and competitor data to uncover trends and insights.
- Deliver business performance and competitive landscape reports for the Marketing team.
- Extract and interpret data from complex relational databases using SQL.
- Use statistical tools to identify trends and patterns for both diagnostic and predictive purposes.
- Collaborate with marketing to optimise lead generation, customer acquisition, and retention strategies.
- Monitor, evaluate, and forecast marketing and sales performance using data analytics.
- Design and implement A/B tests to improve campaign effectiveness.
- Work closely with stakeholders to understand data needs and deliver tailored insights.
- Keep up to date with the latest tools, trends, and techniques in marketing analytics.
What We\’re Looking For
- A Bachelor’s degree in Marketing, Statistics, Mathematics, Business Analytics, or a related field (or equivalent work experience).
- Proven experience as a Data Analyst, preferably within a marketing context.
- Strong proficiency in Power BI (or similar tools like Tableau).
- Ability to query relational databases using SQL.
- Highly analytical with strong attention to detail and accuracy.
- Excellent communication skills, both written and verbal.
- Ability to work both independently and collaboratively with cross-functional teams.
- Experience using Python for data analysis and statistics.
- Familiarity with digital marketing tools and techniques.
- Experience working in a data analytics role within a marketing department
This is a fantastic opportunity to join a forward-thinking team where your insights will directly influence commercial and marketing strategy. If you\’re ready to make an impact with data, we’d love to hear from you.
Seniority level
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Seniority level
Associate
Employment type
-
Employment type
Full-time
Job function
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Job function
Information Technology
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Industries
IT Services and IT Consulting
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Data Analyst (Sales & Marketing) employer: Eutopia Solutions
Contact Detail:
Eutopia Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Data Analyst (Sales & Marketing)
✨Tip Number 1
Familiarise yourself with Power BI and SQL before your interview. Being able to discuss specific projects where you've used these tools will show your practical experience and understanding of the role.
✨Tip Number 2
Prepare to discuss how you've used data analytics to influence marketing strategies in previous roles. Highlight any successful campaigns or insights you've provided that led to measurable results.
✨Tip Number 3
Stay updated on the latest trends in marketing analytics. Being able to reference current tools and techniques during your conversation can demonstrate your commitment to continuous learning and innovation.
✨Tip Number 4
Practice explaining complex data insights in simple terms. As a Data Analyst, you'll need to communicate effectively with non-technical stakeholders, so showcasing your communication skills is key.
We think you need these skills to ace Data Analyst (Sales & Marketing)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in data analysis, particularly within marketing contexts. Emphasise your proficiency in Power BI and SQL, as these are key skills for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for data-driven insights and how they can impact sales and marketing strategies. Mention specific examples of past projects where you've successfully used data to drive decisions.
Showcase Technical Skills: Clearly outline your technical skills, especially in Power BI, SQL, and Python. Provide examples of how you've used these tools to analyse data and generate actionable insights in previous roles.
Highlight Collaboration Experience: Since the role involves working closely with stakeholders, mention any experience you have collaborating with cross-functional teams. This will demonstrate your ability to communicate effectively and understand diverse data needs.
How to prepare for a job interview at Eutopia Solutions
✨Showcase Your Power BI Skills
Since the role heavily involves creating Power BI dashboards, be prepared to discuss your experience with this tool. Bring examples of dashboards you've built and explain how they provided insights that influenced business decisions.
✨Demonstrate Analytical Thinking
Highlight your ability to analyse complex data sets. Prepare to discuss specific instances where your analysis led to actionable recommendations, especially in a marketing context. Use metrics and outcomes to illustrate your impact.
✨Familiarise Yourself with SQL
As querying relational databases is a key responsibility, brush up on your SQL skills. Be ready to answer technical questions or even solve problems on the spot. Consider discussing how you've used SQL to extract meaningful data in past roles.
✨Communicate Clearly
Excellent communication skills are essential for this position. Practice explaining complex data insights in simple terms. During the interview, focus on how you can effectively collaborate with cross-functional teams to meet their data needs.