At a Glance
- Tasks: Lead creative campaigns across various channels and ensure alignment with commercial goals.
- Company: Join Eurostar, a leader in sustainable rail travel with a vibrant team culture.
- Benefits: Enjoy travel perks, competitive pension, free tickets, and exclusive discounts.
- Other info: Hybrid working model with opportunities for travel to Paris and Brussels.
- Why this job: Shape the future of travel while making a real impact on brand innovation.
- Qualifications: 5+ years in integrated marketing with fluency in English and either French or Dutch.
The predicted salary is between 50000 - 65000 £ per year.
Take your career in a new direction. At Eurostar, we’re fuelling the future of rail travel – operating in five countries and sparking new opportunities for travellers. But our trains connect much more than just people and places. They’re helping us build a greener, more inclusive future for everyone. Join us and you’ll be part of a passionate team which always goes the extra mile.
An exciting opportunity awaits you as Creative Campaign Lead in our Commercial team. The Creative Campaign Lead is responsible for planning, developing and delivering creative for campaigns across channels including ATL, social, video, digital and paid media channels. The role ensures that our campaigns are strategically aligned to our commercial goals and deliver on our brand goals across our markets. This permanent position is based in our London Kings Cross office with hybrid working (expectation to be in the office 2 days per week). There will also be travel involved to our offices in Paris and Brussels.
Responsibilities:
- Shape and deliver creative strategy aligned to commercial, brand, and media objectives.
- Plan integrated creative roadmaps with Media, GTM, Marketing, PR, and other stakeholders.
- Develop clear, actionable creative briefs for agencies and the in‑house Studio.
- Manage day‑to‑day agency relationships to ensure on‑time, on‑budget, on‑brief campaign delivery.
- Lead the execution of integrated brand and performance campaigns across social, digital, and paid media channels.
- Oversee cross‑market projects such as platform launches, events, and partnerships.
- Ensure brand identity and creative consistency across all campaign assets.
- Build a measurement and testing framework to optimise creative effectiveness and provide insight‑driven recommendations.
Qualifications:
- Degree‑educated with 5+ years’ experience delivering integrated marketing campaigns across ATL, social, digital, video, influencer, and performance media.
- Fluency in English as well as French OR Dutch is essential for this role.
- Strong understanding of campaign performance, creative effectiveness, and media measurement.
- Experienced working across multiple geographies and cross‑functional team structures.
- Solid knowledge of the advertising, social, and digital landscape, including content production, formats, tools, and publishing workflows.
- Proven ability to lead and manage creative agencies and studio teams to deliver high‑quality output.
- Strategic mindset with hands‑on experience in creative testing and optimisation.
- Strong creative eye with a passion for innovation and brand differentiation.
Benefits:
- Travel benefits that can be used for both work and play including 75% off underground network from Day 1.
- Competitive defined benefit pension scheme.
- Free Eurostar tickets.
- Discounted Eurostar tickets for friends and family.
- Ongoing training and development.
- Lots of other exclusive deals, discounts and perks.
A whole new platform for your career – If you think you’ve got what it takes to help us make Eurostar bigger and better than ever before then we’d love to hear from you. At Eurostar we believe in giving everyone an equal chance. We actively encourage applications from talented individuals regardless of sex, race, disability, age, sexual orientation, gender identity, religion or belief, marital status, whether you’re pregnant or on maternity leave. Your individuality is your strength, and we want a diverse team that reflects the world we live in.
Creative Campaign Lead employer: Eurostar International
Contact Detail:
Eurostar International Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Campaign Lead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Eurostar. A friendly chat can open doors that applications alone can't.
✨Tip Number 2
Show off your creativity! When you get the chance to interview, bring examples of your past campaigns. Let your work speak for itself and demonstrate how you align with Eurostar's vision.
✨Tip Number 3
Be proactive! Don’t wait for job postings to pop up. Keep an eye on Eurostar’s website and apply as soon as you see something that fits. The early bird catches the worm!
✨Tip Number 4
Prepare for the unexpected! Brush up on your French or Dutch if you’re not fluent yet. Being bilingual is a huge plus and shows you're ready to tackle the role head-on.
We think you need these skills to ace Creative Campaign Lead
Some tips for your application 🫡
Show Your Creative Side: As a Creative Campaign Lead, we want to see your flair for creativity right from the start. Make sure your application reflects your unique style and innovative ideas – whether it’s in your CV or cover letter, let your personality shine through!
Tailor Your Application: Don’t just send a generic application! We’re looking for someone who understands our brand and can align with our commercial goals. Take the time to customise your application to highlight how your experience matches the role and what you can bring to Eurostar.
Highlight Relevant Experience: Make sure to showcase your 5+ years of experience in integrated marketing campaigns. We want to know about your successes in ATL, social, digital, and video – so don’t hold back on sharing those achievements that demonstrate your expertise!
Apply Early!: We encourage you to apply as soon as possible through our website. The sooner you get your application in, the better your chances are of standing out. Remember, we might close the role early if we find the right candidate, so don’t wait until the last minute!
How to prepare for a job interview at Eurostar International
✨Know Your Campaigns
Before the interview, dive deep into Eurostar's recent campaigns. Understand their creative strategies and how they align with commercial goals. This will not only show your enthusiasm but also help you discuss how your experience can contribute to their future projects.
✨Showcase Your Creativity
Prepare a portfolio that highlights your best work in integrated marketing campaigns. Be ready to discuss specific examples where you led creative strategies or managed agency relationships. This will demonstrate your hands-on experience and creative eye.
✨Brush Up on Language Skills
Since fluency in English and either French or Dutch is essential, practice speaking in both languages. Be prepared to answer questions in your second language to showcase your proficiency and comfort level.
✨Understand the Metrics
Familiarise yourself with campaign performance metrics and creative effectiveness. Be ready to discuss how you've built measurement frameworks in the past and how you can apply this knowledge to optimise Eurostar's campaigns.