At a Glance
- Tasks: Lead sponsorship programs for top golf events and manage partner relationships.
- Company: Join a leading golf organisation with a focus on innovation and collaboration.
- Benefits: Hybrid work model, travel opportunities, and a chance to work with global brands.
- Other info: Dynamic role with opportunities for growth and international travel.
- Why this job: Be at the forefront of sports sponsorship and make an impact in the golf industry.
- Qualifications: 3-5 years in sponsorship or account management, preferably in sports.
The predicted salary is between 40000 - 50000 £ per year.
Based at Virginia Water, Surrey. Hybrid - 3 days in the office with travel to approximately 3 to 5 events both in the UK and overseas.
The European Tour group is one of the world’s pre-eminent golf organisations. We are responsible for running the world-famous DP World Tour, Legends Tour, HotelPlanner Tour. We also organise, alongside the PGA of America, golf’s greatest team contest - the Ryder Cup.
Are you ready to take the lead in delivering key sponsorship programs for some of the biggest names in golf? We're on the lookout for a dynamic Partnership Manager to join our team and lead the delivery of key sponsorships across the DP World Tour, HotelPlanner Tour and the Ryder Cup.
In this role you'll be the go-to person for our partners, managing day-to-day relationships, bringing sponsorship activations to life and ensuring all contractual rights are delivered. You'll collaborate closely with teams across Marketing, Broadcast, Content, Digital, Media, and Championship Management to create and execute integrated partner programs that drive engagement and value. Plus, you'll oversee on-site tournament activations, ensuring a seamless experience for everyone involved.
To succeed, you'll need strong project management, communication, and relationship-building skills, along with a solid understanding of sports sponsorship and brand activation. Being highly organised, adaptable, and comfortable in a fast-paced, event-driven environment is a must.
This is a fantastic opportunity to work with some of the world's leading brands in golf. The role may involve international travel and extended hours during key events.
What You'll Do:- Manage sponsor accounts, ensuring alignment with business objectives and contractual commitments.
- Foster strong relationships with sponsors, agencies, and internal teams through proactive communication.
- Develop and maintain positive working relationships with key sponsor contacts, managing expectations and identifying opportunities to enhance partnerships.
- Plan, project manage and deliver onsite activations for multiple tournament partners.
- Prioritise tasks effectively to ensure deadlines are met and projects stay on track.
- Prepare clear, accurate reports, presentations, and communications to update stakeholders and demonstrate partnership value.
- Oversee sponsorship-related invoicing, budget tracking, and other financial processes to ensure accuracy and compliance.
- 3–5 years of experience in sponsorship or account management, ideally from a rights holder, agency or brand background.
- Preferably you will have experience within sports sponsorship, with a proven track record of managing multiple sponsorship activations and events.
- Experience managing internal teams and external partners to deliver effective sponsorship programs.
- First-hand experience working on-site at events or within a sponsorship-led business.
- Familiarity with financial processes, invoicing, and reporting within a sponsorship or marketing function.
- A proactive approach with the ability to anticipate challenges and implement solutions.
- Adaptability and initiative in a fast-paced, dynamic environment.
The European Tour group promote diversity, equality, and inclusion. We ensure that we make employment decisions by matching our business needs with skills and experience of candidates, regardless of anything.
Partnership Manager employer: European Tour group
The European Tour group, based in the picturesque Virginia Water, Surrey, is an exceptional employer that champions a vibrant work culture and prioritises employee growth. With a commitment to diversity, equality, and inclusion, we offer our Partnership Managers the chance to engage with leading global brands in golf while enjoying a hybrid work model that balances office presence with exciting travel opportunities to prestigious events both in the UK and overseas.
StudySmarter Expert Advice🤫
We think this is how you could land Partnership Manager
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join relevant groups on social media, and don’t be shy about reaching out to potential contacts. Remember, it’s all about who you know, and building those relationships can open doors for you.
✨Show Up and Shine
When you get the chance to attend events, make sure you’re not just a face in the crowd. Engage with sponsors and other attendees, showcase your knowledge about the industry, and let your personality shine. This is your opportunity to make a lasting impression!
✨Follow Up Like a Boss
After meeting someone, don’t forget to follow up! A quick message thanking them for their time or sharing an interesting article can keep you on their radar. It shows you’re proactive and genuinely interested in building that connection.
✨Apply Through Our Website
If you see a role that excites you, like the Partnership Manager position, apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are enthusiastic about joining our team!
We think you need these skills to ace Partnership Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Partnership Manager role. Highlight your experience in sponsorship and account management, and don’t forget to showcase any relevant projects you've led. We want to see how your skills align with what we’re looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re passionate about sports sponsorship and how your background makes you the perfect fit for our team. Keep it engaging and personal – we love to see your personality come through!
Showcase Your Project Management Skills:Since this role involves managing multiple sponsorship activations, be sure to highlight your project management experience. Share specific examples of how you've successfully delivered projects on time and within budget. We want to know how you keep everything on track!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company and culture!
How to prepare for a job interview at European Tour group
✨Know Your Sponsorship Inside Out
Before the interview, dive deep into the world of sports sponsorship, especially in golf. Familiarise yourself with the DP World Tour, Ryder Cup, and HotelPlanner Tour. Being able to discuss recent sponsorship activations or partnerships will show your genuine interest and understanding of the role.
✨Showcase Your Project Management Skills
Prepare specific examples from your past experiences where you successfully managed multiple projects or events. Highlight how you prioritised tasks, met deadlines, and ensured everything ran smoothly. This will demonstrate your organisational skills and ability to thrive in a fast-paced environment.
✨Build Rapport with Interviewers
Remember, this role is all about relationship-building. Use the interview as an opportunity to connect with your interviewers. Ask them about their experiences with sponsorships and share your thoughts on how to enhance partnerships. A friendly, engaging conversation can leave a lasting impression.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific challenges in sponsorship management. Think about potential scenarios, like managing a last-minute change during an event or dealing with a difficult sponsor. Practising your responses will help you articulate your problem-solving skills effectively.