At a Glance
- Tasks: Lead the go-to-market strategy and drive revenue growth in an innovative tech company.
- Company: Early-stage technology firm focused on Physical AI and robotics.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Join a dynamic team and help build a scalable sales function.
- Why this job: Shape the future of AI and robotics while making a real impact.
- Qualifications: Experience in B2B sales and a knack for connecting with technical buyers.
The predicted salary is between 59400 - 72600 £ per year.
An early-stage technology company developing data generation and evaluation systems for Physical AI and robotics is looking for a GTM Manager / Head to develop and execute their go-to-market strategy, secure new customers, and drive revenue growth.
Working closely with the founders, you will identify the strongest commercial opportunities, refine market positioning, and turn initial customer traction into a scalable and repeatable sales approach.
You will take ownership of the complete commercial journey, from identifying target accounts and creating opportunities through to discovery, proposals, negotiation, and closing.
This is a hands-on position suited to someone who can combine strategic commercial thinking with direct sales execution.
You should be confident opening new conversations, engaging technical buyers, testing different approaches, and translating complex customer requirements into compelling commercial propositions.
- What You’ll Do
- Develop and refine the ideal customer profile, priority market segments, buyer personas, and target accounts across Physical AI and robotics.
- Create and execute a GTM strategy covering market positioning, customer acquisition, sales channels, and commercial partnerships.
- Build qualified pipeline through targeted outbound activity, founder networks, partnerships, industry events, and relevant inbound opportunities.
- Manage the complete sales cycle, including prospecting, discovery, qualification, proposals, negotiation, and closing.
- Establish relationships with technical decision-makers, budget holders, and executive sponsors.
- Develop a strong understanding of customers’ data and evaluation challenges, purchasing criteria, budgets, and decision-making processes.
- Turn technical capabilities into clear commercial value, differentiated messaging, and persuasive sales materials.
- Partner with technical teams to develop commercially viable pilots with defined success criteria and a clear route to paid adoption.
- Work with the founders on pricing and packaging, using customer feedback, willingness to pay, and delivery economics to guide decisions.
- Turn pilots and initial engagements into paid contracts, renewals, and account growth.
- Identify and develop partnerships that provide access to prospective customers and additional revenue opportunities.
- Maintain an accurate commercial pipeline, providing clear forecasts, deal priorities, and next actions.
- Monitor conversion rates, sales-cycle length, deal values, and reasons for wins and losses to continually improve the sales approach.
- Feed customer insights and market intelligence back into product priorities and positioning.
- Develop repeatable sales playbooks as the company scales.
- Required Experience
- Experience within B2B go-to-market, business development, or full-cycle sales for technical products or services.
- A proven track record of generating pipeline and closing revenue, with direct ownership of commercial results.
- Experience selling to technical buyers and managing complex purchasing processes involving multiple stakeholders.
- Strong discovery capabilities and the ability to connect customer challenges with a compelling value proposition.
- Confidence managing commercial discussions, developing proposals, and negotiating terms.
- Ability to communicate technical concepts clearly and credibly, with support from relevant subject‑matter experts.
- Experience developing market positioning, identifying target markets, or testing new customer acquisition channels.
- Strong commercial judgement with a structured approach to qualification, prioritisation, and forecasting.
- A high level of ownership and comfort building a sales function within an early-stage environment.
- Preferred Experience
- Background within AI, robotics, data platforms, infrastructure, developer tools, enterprise Saa S, or technical services.
- Experience developing founder‑led sales into a repeatable commercial process.
- Experience converting technical pilots or proof‑of‑concept projects into paid customer contracts.
- Familiarity with pricing and packaging for data, software, or technical services.
- Experience developing partnerships that generate qualified opportunities and revenue.
- Experience entering new markets or securing the first customers for a new product or offering.
By applying to this role you understand that we may collect your personal data and store and process it on our systems.
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Head of GTM employer: European Tech Recruit
Join a world-leading technology innovator that champions creativity and collaboration in the heart of the UK. As a Software Engineer focusing on Machine Learning, you'll thrive in a dynamic work culture that prioritises innovation and professional growth, offering you the chance to work on cutting-edge GPU architecture while enjoying competitive PAYE contract benefits. With a commitment to employee development and a vibrant team atmosphere, this is an exceptional opportunity for those looking to make a significant impact in the tech industry.
StudySmarter Expert Advice🤫
We think this is how you could land Head of GTM
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Head of GTM at European Tech Recruit, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including European Tech Recruit. Tailor your message to explain why you’re drawn to them and how you can contribute as a Head of GTM. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Head of GTM
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for European Tech Recruit:When writing your cover letter, make sure to tailor your message specifically for European Tech Recruit. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at European Tech Recruit
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show European Tech Recruit that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show European Tech Recruit that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with European Tech Recruit’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
