At a Glance
- Tasks: Design and execute impactful marketing initiatives to boost brand awareness and generate leads.
- Company: Join a global tech company with a focus on innovation and collaboration.
- Benefits: Enjoy hybrid work, 30 days leave, paid sabbatical, and stock options.
- Other info: Inclusive workplace committed to diversity and personal growth.
- Why this job: Make a real impact in a fast-paced environment while growing your marketing skills.
- Qualifications: 3-5 years in B2B marketing, project management skills, and CRM experience.
The predicted salary is between 40000 - 50000 £ per year.
As a global Field Marketing Specialist, you are responsible for designing and executing high‐impact marketing initiatives that drive brand awareness, generate high‐quality leads and sales meetings, and nurture Malt clients in the UK and globally. While your primary focus is the French market, you will play a pivotal role in the global marketing squad, sharing best practices and supporting cross‐regional campaigns to support the global sales strategy.
You will report to the global Head of Field Marketing, inside the Demand & Performance marketing team.
Key responsibilities- Plan and deliver demand generation programs to acquire new Enterprise customers and market to existing customers, including integrated campaigns, events, ABM 1:1 programs and digital marketing.
- Partner with the relevant marketing teams (Demand Gen, Communications, Product Marketing or Brand) to create demand generation campaigns or localize global campaigns covering all our business in the UK.
- Establish the calendar of events (both digital and physical) and marketing campaigns, taking into account sales objectives and go‐to‐market strategies.
- Organize events (Malt's own events and sponsorship of external events), leveraging resources as needed.
- Align with the Enterprise & global sales teams, work closely with sales leadership to align marketing activities to business needs, hold business reviews, and participate in sales meetings.
- Facilitate access to all marketing resources (events, e‐books, articles, etc.).
- Facilitate feedback loops with sales.
- Analyse results, metrics and reports to determine effectiveness of program activities.
- Participate in transversal projects and/or global activities.
- 3 to 5 years of B2B field or event marketing experience, preferably in the tech industry.
- Experience supporting complex buying cycles and interacting effectively with large sales teams.
- Superior project‐management skills, autonomous, able to work on several projects simultaneously in a fast‐paced environment.
- High comfort level with a fast‐changing environment.
- Full proficiency in English is required; fluency in Spanish would be a significant plus.
- Experience and ease with tools such as Salesforce (or similar CRM) and marketing automation (Marketo, HubSpot, etc.) is appreciated.
- Hybrid remote policy – 3 days in office, 2 days from home.
- 30 days annual leave per year.
- 1 month paid sabbatical after 3 years at Malt.
- Stock options for every employee.
- Private health insurance through Bupa in the UK.
- Cycle‐to‐work scheme.
- Season‐ticket loan.
- Pension contribution of 5% through Aviva.
- Dog‐friendly office in London.
- Free books to support career growth.
We're committed to an inclusive and diverse workplace. We recruit based on skills, experience, and potential, without discrimination related to age, gender, sexual orientation, ethnicity, religion, or disability. Our mission is to create a work environment where everyone feels valued, respected, and safe to thrive.
Your profile may be subject to background screening. For more information, see our candidate privacy policy.
Field Marketing Specialist - UK in London employer: European SaaS Benchmark
Malt is an exceptional employer, offering a dynamic work environment that fosters creativity and collaboration. With a hybrid remote policy, generous annual leave, and a commitment to employee growth through resources like free books and a paid sabbatical, we prioritise the well-being and development of our team. Our inclusive culture ensures that every employee feels valued and empowered to contribute to impactful marketing initiatives in the tech industry.
StudySmarter Expert Advice🤫
We think this is how you could land Field Marketing Specialist - UK in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. The more connections you make, the better your chances of landing that Field Marketing Specialist role.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past marketing campaigns and successes. This is your chance to shine and demonstrate how you can drive brand awareness and generate leads for Malt.
✨Tip Number 3
Prepare for interviews by researching Malt’s marketing strategies and recent campaigns. Be ready to discuss how you can contribute to their goals, especially in the UK market. Tailor your answers to show you understand their needs and how you can help.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the Malt team and contributing to their success.
We think you need these skills to ace Field Marketing Specialist - UK in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Field Marketing Specialist role. Highlight your B2B marketing experience and any relevant projects you've managed. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Share your passion for marketing and how you can contribute to our global marketing squad. Be sure to mention any experience with integrated campaigns or events.
Showcase Your Results:When detailing your past experiences, focus on the results you've achieved. Use metrics to demonstrate how your initiatives drove brand awareness or generated leads. We love numbers that tell a story!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get you into our system quickly!
How to prepare for a job interview at European SaaS Benchmark
✨Know Your Audience
Before the interview, research the company and its marketing strategies, especially in the UK and French markets. Understanding their approach will help you tailor your responses and show that you're genuinely interested in how you can contribute to their goals.
✨Showcase Your Experience
Prepare specific examples from your past roles that highlight your B2B field marketing experience. Focus on campaigns you've executed, how you managed projects, and the results achieved. This will demonstrate your ability to handle the responsibilities outlined in the job description.
✨Be Ready for Collaboration Questions
Since this role involves working closely with sales teams and other marketing departments, be prepared to discuss how you've successfully collaborated in the past. Think of examples where you aligned marketing activities with sales objectives and how you facilitated feedback loops.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Inquire about the current marketing initiatives or challenges they face in the UK market. This shows your proactive attitude and genuine interest in contributing to their success.
