At a Glance
- Tasks: Drive lead generation and market intelligence for public sector sales.
- Company: Join a leading UK systems integrator with over 30 years of experience.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on innovation and collaboration.
- Why this job: Be the key player in shaping sales strategies and making impactful connections.
- Qualifications: Strong communication skills and a passion for sales and market analysis.
The predicted salary is between 30000 - 40000 € per year.
Team: Public Sector Sales
Reporting to: Public Sector Sales Director
Location: Eynsham, Oxford (OX29 4TT) – Hybrid - office 4 days a week, WFH 1 day a week.
European Electronique is a leading UK systems integrator with over 30 years’ experience delivering secure technology platforms across Hybrid IT, Cyber Security, and Networking Infrastructure. We are a trusted partner to public sector organisations and educational institutions, recognised for our technical expertise, customer focus, and long‑term relationships.
We are seeking a motivated and commercially minded Lead Generation & Market Intelligence Lead to own and develop our lead generation programme within the Public Sector Sales team. This role sits at the centre of Sales, Marketing, and Leadership, acting as the first point of contact for prospective customers and ensuring a consistent pipeline of qualified opportunities supported by data‑led market insight. You will build on established lead generation and market intelligence capabilities, with the autonomy to refine approach, improve effectiveness, and shape ongoing direction.
- Lead Generation & Database Management
- A lead generation structure is already in place, including customer prospect lists and contact databases. You will take ownership of these assets, ensuring they remain accurate, relevant, and commercially effective.
- Developing, maintaining, and segmenting prospect and customer databases.
- Qualifying leads and handing over sales‑ready opportunities to the Business Development Managers.
- Working closely with Sales and Marketing leadership to translate agreed messaging into targeted communication activity.
- Delivering campaigns and outreach activity aligned to public sector priorities.
- Maintaining accurate records of engagement and qualification activity within the CRM system.
- Providing regular reporting and briefings on lead volumes, quality, and campaign effectiveness.
- Market Intelligence & Opportunity Identification
- A market intelligence solution is already in operation and forms a core part of the role.
- Using market intelligence tools to identify emerging opportunities, trends, and target accounts.
- Presenting actionable insight to Sales and Marketing teams, ready for communication and campaign execution.
- Ensuring market insight informs.
B2B Lead Generator - Sales in Oxford employer: European Electronique
European Electronique is an exceptional employer, offering a dynamic work environment in Eynsham, Oxford, where innovation meets collaboration. With a strong focus on employee growth and development, we provide comprehensive training and support, ensuring our team members thrive in their roles. Our hybrid working model promotes a healthy work-life balance, while our commitment to the public sector fosters a sense of purpose and community impact.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Lead Generator - Sales in Oxford
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. The more connections you make, the better your chances of landing that B2B Lead Generator role.
✨Tip Number 2
Show off your skills! When you get the chance to chat with potential employers, highlight your experience with lead generation and market intelligence. Use specific examples to demonstrate how you've successfully qualified leads or improved processes in the past.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out directly to companies you’re interested in, like European Electronique, and express your enthusiasm for their work. Sometimes, creating your own opportunity is the best way to land the job.
✨Tip Number 4
Apply through our website! We’ve got a streamlined application process that makes it easy for you to showcase your talents. Plus, it shows you’re genuinely interested in joining our team. So, don’t hesitate – get your application in!
We think you need these skills to ace B2B Lead Generator - Sales in Oxford
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of B2B Lead Generator. Highlight your experience in lead generation and market intelligence, and don’t forget to sprinkle in some keywords from the job description to catch our eye!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re passionate about this role and how your skills align with what we’re looking for. Keep it engaging and personal – we want to get to know you!
Showcase Your Data Skills:Since this role involves a lot of data-led insights, make sure to highlight any experience you have with CRM systems or market intelligence tools. We love seeing how you’ve used data to drive results in past roles!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way to ensure your application gets into the right hands and shows us you’re serious about joining our team!
How to prepare for a job interview at European Electronique
✨Know Your Market
Before the interview, dive deep into the public sector landscape. Understand the key players, current trends, and challenges they face. This knowledge will not only impress your interviewers but also help you tailor your responses to show how you can add value.
✨Showcase Your Lead Generation Skills
Be ready to discuss specific lead generation strategies you've used in the past. Prepare examples that highlight your ability to qualify leads and manage databases effectively. Use metrics to demonstrate your success, as numbers speak volumes!
✨Familiarise Yourself with CRM Tools
Since maintaining accurate records is crucial for this role, brush up on your CRM skills. If you have experience with specific tools, mention them. If not, show your willingness to learn and adapt quickly to new systems.
✨Prepare Questions for Them
Interviews are a two-way street! Prepare insightful questions about their lead generation programme and market intelligence strategies. This shows your genuine interest in the role and helps you assess if the company is the right fit for you.
