At a Glance
- Tasks: Drive programmatic sales growth in France and build strong relationships with buyers.
- Company: Euronews, a leading media company known for innovation in digital advertising.
- Benefits: Competitive salary, dynamic work environment, and opportunities for travel between London and Paris.
- Other info: Work in an entrepreneurial atmosphere with excellent career development opportunities.
- Why this job: Join a fast-paced team and make a real impact in the programmatic sales landscape.
- Qualifications: 3+ years in digital programmatic sales and fluent in French.
The predicted salary is between 40000 - 50000 £ per year.
This is an important addition and newly created role within the programmatic sales team reporting to the Head of Digital Advertising in London and carries the responsibility to continue the solid growth of programmatic sales revenue, specifically for the French market. This appointment will suit an entrepreneurial character to hunt new business and increase programmatic sales within France.
Main Responsibilities
- Work closely with our existing Programmatic Lead to develop a strategy in growing the current share of Euronews existing programmatic sales activity in France.
- Identify new and build on your existing relationships with programmatic buyers initially in France, then in neighboring markets such as Switzerland through regular meetings, calls and recommendations.
- Coordinate strategic initiatives with selected partners.
- Liaise with marketing to review and adapt all sales material related to programmatic selling that this role will use locally.
- Grow awareness and generate demand around our ad inventory offer and create a reputation of innovation for Euronews in the marketplace.
- Identify and execute new trading opportunities, including PMP’s and guaranteed deals across our entire portfolio of inventory including desktop, mobile web, app, YouTube Inventory and CTV.
- Work closely with our Programmatic Operations Manager and our dedicated Programmatic Ad Ops Specialist to collaborate and ensure that all sold campaigns deliver in full and hit the KPI’s set.
- Work with the Programmatic Lead to build custom ad packages for premium programmatic partners and support revenue growth in France initially and surrounding markets.
- Evangelize Euronews at national Programmatic and digital events to act as a brand ambassador by attending and representing our media.
Skills
- Minimum 3 years’ experience in digital programmatic sales is a must, preferably from a media owner with an extensive list of trading desk/agency/client direct contacts in Paris and the wider French market.
- Must be a fluent French speaker and conduct all meetings and calls in French.
- Have a good understanding of the global programmatic marketplace and where Euronews can add value to buyers.
- Experience in sell-side business development and media sales.
- Strong relationships across the digital & programmatic community.
- Experience with ad technologies/platforms such as DSPs, DMPs, measurement vendors (e.g. fraud, viewability, etc.) and data providers.
- Consultative selling skills with the ability to anticipate and overcome concerns by positioning value propositions in relation to client needs.
- Actively attend key industry events in Paris and follow trends/emerging ad technologies.
- Excellent communication skills with an ability to address business and technical audiences.
- Ability to adapt and work in a small but entrepreneurial atmosphere.
- Ability to foster relationships and address internal and external client issues.
- Ability to make data-driven decisions.
- Able to collaborate cross-functionally and communicate effectively with colleagues at all levels in the organization.
Other information
Location: London, UK or Paris, France. Position based in Paris office or in London but comfortable with frequent trips to France.
Programmatic Sales Executive employer: Euronews
Euronews is an exceptional employer that fosters a dynamic and entrepreneurial work culture, particularly for the Programmatic Sales Executive role. With a focus on innovation and growth in the French market, employees benefit from strong support for professional development, collaborative teamwork, and the opportunity to represent a leading media brand at industry events. The Paris office offers a vibrant atmosphere where creativity thrives, making it an ideal place for those looking to make a meaningful impact in digital advertising.
StudySmarter Expert Advice🤫
We think this is how you could land Programmatic Sales Executive
✨Network Like a Pro
Get out there and start networking! Attend industry events, meet-ups, and conferences in Paris. The more people you know in the programmatic sales space, the better your chances of landing that dream job.
✨Show Off Your Skills
When you get the chance to chat with potential employers, don’t hold back! Share your successes in programmatic sales and how you've built relationships with buyers. Let them see the value you can bring to their team.
✨Be a Brand Ambassador
Make sure you’re up-to-date with Euronews and its offerings. When you’re at events or meetings, talk about what makes us unique and how we can innovate in the programmatic space. Show your passion for the brand!
✨Follow Up Like a Boss
After meeting someone, don’t just let it slide! Send a quick follow-up email thanking them for their time and reiterating your interest. It keeps you on their radar and shows you’re serious about the opportunity.
We think you need these skills to ace Programmatic Sales Executive
Some tips for your application 🫡
Show Your Passion for Programmatic Sales:When writing your application, let us see your enthusiasm for programmatic sales shine through! Share specific examples of how you've driven sales growth in the past, especially in the French market. We want to know what makes you tick!
Tailor Your CV and Cover Letter:Make sure to customise your CV and cover letter for this role. Highlight your experience with digital programmatic sales and any relevant relationships you've built in France. We love seeing candidates who take the time to align their skills with our needs!
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language and avoid jargon unless it's industry-specific. We appreciate a well-structured application that makes it easy for us to see your qualifications at a glance!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at StudySmarter!
How to prepare for a job interview at Euronews
✨Know Your Programmatic Stuff
Make sure you brush up on your knowledge of the programmatic sales landscape, especially in France. Be ready to discuss specific trends, technologies, and how Euronews can stand out in the market. This shows you're not just familiar with the basics but are genuinely invested in the role.
✨Show Off Your Networking Skills
Since this role involves building relationships with programmatic buyers, come prepared with examples of how you've successfully developed partnerships in the past. Highlight your existing contacts in the French market and be ready to discuss how you plan to leverage them for Euronews.
✨Be a Brand Ambassador
Understand Euronews' brand and its unique selling points. Think about how you would represent the company at industry events and what strategies you would use to promote its ad inventory. This will demonstrate your enthusiasm and readiness to take on the ambassador role.
✨Prepare for Data-Driven Discussions
Since data is key in programmatic sales, be ready to talk about how you've used data to drive decisions in your previous roles. Bring examples of campaigns you've worked on that were successful due to data insights, and be prepared to discuss how you would apply this approach at Euronews.
