At a Glance
- Tasks: Plan and optimise digital marketing campaigns across various channels.
- Company: Join Eurobase, a leading software provider in the financial sector.
- Benefits: Gain hands-on experience with top tools and see your impact on business growth.
- Other info: Opportunity for skill development and ownership of marketing initiatives.
- Why this job: Combine creativity and data to drive real results in a fast-paced environment.
- Qualifications: Experience in digital marketing and strong analytical skills required.
The predicted salary is between 32000 - 40000 £ per year.
Eurobase is an international software and service provider to financial institutions in over 25 countries.
We provide enterprise wide solutions for (re)insurance companies, banks and other financial institutions as well as IT recruitment services.
Our aim is to be recognised as thought leaders in the sectors we operate, and to deliver innovative solutions that provide real business value to our customers.
Position
We're looking for a passionate and data driven Digital Marketing Executive to join Eurobase and play a key role in growing our Banking and Insurance business units.
This isn't a role where you'll just be managing campaigns from the sidelines.
You'll have the opportunity to take ownership of digital marketing activity, influence how we engage with our audiences, optimise performance and make a measurable impact on lead generation and business growth.
What you'll be doing
- Plan, deliver and optimise digital marketing campaigns across channels including Google Ads, PPC, SEO and Linked In advertising.
- Manage and develop activity through Hub Spot, including email campaigns, workflows, landing pages and reporting.
- Support website updates, content improvements and conversion optimisation.
- Analyse campaign performance, website data and marketing KPIs to make recommendations.
- Support lead generation campaigns, events, webinars and wider marketing initiatives.
- Work closely with sales teams to ensure marketing activity drives commercial results.
Requirements
- Experience within digital marketing, performance marketing or a similar role.
- Hands on experience with Hub Spot, Google Ads and digital campaign management.
- Strong analytical skills with the ability to interpret data and make recommendations.
- A creative mindset with excellent communication skills.
- Someone who is adaptable, commercially minded and enjoys working in a fast paced environment.
Experience within B2B technology, Saa S, financial services, banking or insurance would be advantageous.
Other information
You’ll join an international software business where you'll have the opportunity to own a broad digital marketing remit, develop your skills across performance marketing and automation, and see the direct impact of your work.
If you’re looking for a role where you can combine creativity, technology and data to drive growth, we’d love to hear from you.
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Digital Marketing Executive employer: Eurobase
Eurobase is an exceptional employer that fosters a collaborative and innovative work culture, particularly in the vibrant city of London. With a strong focus on employee growth, we offer comprehensive training and development opportunities tailored to enhance your skills as a Business Analyst. Our hybrid working model ensures a healthy work-life balance, while our commitment to aligning business needs with technological solutions makes every project meaningful and rewarding.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Eurobase and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Eurobase are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Eurobase on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Eurobase. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Eurobase. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Eurobase:Show us that you’ve done your homework! In your application, briefly mention what you admire about Eurobase’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Eurobase
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Eurobase will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Eurobase, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
