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For Companies At a Glance
- Tasks: Enhance customer experience and manage CRM systems to boost engagement and loyalty.
- Company: Join a dynamic team at Euro Commercials, focused on customer satisfaction.
- Benefits: Enjoy competitive pay, annual leave, life insurance, and a pension plan.
- Other info: Opportunity for career growth and professional development in a supportive environment.
- Why this job: Make a real difference in customer relationships and drive business success.
- Qualifications: Experience in CRM or customer experience roles with strong communication skills.
The predicted salary is between 30000 - 40000 £ per year.
Dedicated to providing marketing support and customer insights that will nurture client relationships through dealer data management and communications. The role is responsible for enhancing the customer experience across sales and aftersales while using CRM systems to increase repeat business, service bookings, loyalty, and engagement.
Reporting to: Head of Marketing
Key Responsibilities
- CRM Management
- Maintain and manage customer records within the dealer CRM & EMS systems – Keyloop, Dealerweb & Salesforce.
- Achieve high levels of data capture and maintenance of records to ensure records are completed with the key data capture fields.
- Review customer classification within dealer management systems.
- Ensure accurate segmentation of retail and fleet customers, plus departmental and industry segmentation to enable targeted campaigns.
- Measure GDPR-compliance for existing and new customer records.
- Consent request for customers to build on contactable database for Euro Commercials.
- Engagement with Mercedes‑Benz Vans and Daimler Truck customer consent platforms.
- Reporting & Insights
- Produce weekly/monthly reports and analytics on dealer CRM activity.
- Report on levels of data capture, customer consent and other areas relevant to building the data quality and communication.
- Use findings to recommend improvements or areas of training required.
- Use customer insights data to build contacts for the sales teams to target.
- Reporting of dealer sales systems to enable onward customer communications.
- Customer Experience
- Audit dealer sites to ensure showroom, service reception, and customer waiting areas meet high presentation standards.
- Support a smooth and consistent customer journey across departments maximizing opportunity for feedback on their experience with Euro Commercials.
- Centralise customer reviews from all platforms & reporting to the teams.
- Monitor and report on dealer CSI reporting platforms for Van & Truck (Service & Sales).
- Create and deploy bespoke surveys to collect feedback from customers for the teams.
- Review customer retention data to increase performance index.
- Log complaints received onto DMS and see through to resolution.
Key Performance Measures
- CRM database accuracy.
- Campaign audience, response and conversion rates.
- Online reviews and engagement.
- Increased dealer consent levels.
Skills & Experience
- Previous experience in CRM, marketing or customer experience role.
- Experience with CRM System Keyloop (CDK/Kerridge).
- Strong communication and relationship-building skills.
- Strong Excel and reporting skills.
- Highly organised with strong attention to detail.
- Proactive with an ability to manage varied workload and deadlines.
- Knowledge of systems – Dealerweb, Salesforce.
- Understanding of CSI metrics.
- Knowledge of dealer service retention levels.
- Experience with Power BI or dashboards.
Personal Skills
- Customer-focused.
- Commercially aware.
- Data-driven.
- Proactive.
- Professional communicator.
Annual Leave entitlement, Life Insurance, Commitment Bonus, Apprentice Tool Allowance, Staff Recruitment Bonus, Referral fee, Pension, Financial Wellbeing, Eye test, Employee Assistance Programme.
Customer Experience & CRM Executive in Cardiff employer: Euro Commercials Ltd
Contact Detail:
Euro Commercials Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Experience & CRM Executive in Cardiff
✨Tip Number 1
Get to know the company inside out! Research Euro Commercials and their customer experience strategies. This will help you tailor your conversations and show that you're genuinely interested in enhancing their CRM efforts.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for the interview by practising common questions related to CRM and customer experience. Think about how you can demonstrate your skills with real-life examples, especially around data management and customer insights.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.
We think you need these skills to ace Customer Experience & CRM Executive in Cardiff
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Customer Experience & CRM Executive. Highlight your experience with CRM systems like Keyloop and Salesforce, and showcase any relevant marketing or customer experience roles you've had. We want to see how you can bring value to our team!
Show Off Your Skills: Don’t just list your skills; give us examples! If you’ve improved data capture or customer engagement in previous roles, tell us how you did it. We love seeing proactive problem solvers who can manage varied workloads and deadlines.
Be Data-Driven: Since this role is all about enhancing customer experience through data, make sure to mention any experience you have with reporting and analytics. Whether it's using Excel or Power BI, show us how you’ve used data to drive decisions and improve customer relationships.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the StudySmarter family!
How to prepare for a job interview at Euro Commercials Ltd
✨Know Your CRM Systems
Familiarise yourself with Keyloop, Dealerweb, and Salesforce before the interview. Be ready to discuss your experience with these systems and how you've used them to enhance customer relationships in previous roles.
✨Showcase Your Data Skills
Prepare to talk about your experience with data management and reporting. Bring examples of how you've improved data accuracy or segmentation in past positions, as this will demonstrate your ability to meet the role's key performance measures.
✨Understand Customer Experience Metrics
Brush up on customer satisfaction metrics and how they relate to CRM. Be prepared to discuss how you would use insights from customer feedback to improve service delivery and retention rates.
✨Be Proactive and Organised
Highlight your organisational skills and proactive approach during the interview. Share specific examples of how you've managed multiple tasks or projects simultaneously, ensuring that you meet deadlines while maintaining high standards.