Organic Content Producer in London

We are making good health last a lifetime. More than 1 billion people globally live with obesity, a major leading indicator of preventable chronic diseases such as diabetes and heart disease. Eucalyptus is the company behind Juniper, one of the world's largest weight management programs combining GLP-1 medication with a tailored nutrition and exercise programme, supported by our multidisciplinary care team of prescribers, health coaches, dietitians, nurses and pharmacists. Our published clinical research demonstrates that our combined approach to weight management and lifestyle change means our patients are 4x more likely to lose significant weight through their course of treatment with Juniper.

Since launching, we have grown fast to support millions of patients. In the UK, we grew from 5,000 to ~30,000 patients, received selective NICE endorsement, and scaled the team from 45 to 165. Globally we grew revenue by >120% YoY while reducing cash burned by 90% YoY. We raised over $100M USD from world-leading investors including BOND, NewView, Blackbird and Airtree.

What’s next? Since reaching over 60,000 patients globally, our goal in 2025 is to expand access to over 100,000 patients while launching into new conditions, demographics and geographies as we build the world’s largest digital preventative healthcare company. It will be hard, fast-paced, and one of the most rewarding missions of your career. If that excites you, let’s talk.

About the role: We are looking for an Organic Content Producer to build Juniper's social presence from the ground up, creating video expert-led, human, culturally relevant content that educates, inspires and connects with our audience across TikTok, Instagram and emerging platforms. You will play a foundational role in defining our organic strategy, sourcing and working with experts and creators, shaping narratives around GLP-1 medication, behaviour change and women’s health, and turning real patient insights into content that cuts through.

This is a rare chance to build an entirely new content engine inside one of the fastest-growing health companies in the world.

What you’ll be doing:

• Creating native, scroll-stopping, platform-first video content that speaks directly to our patient segments and cultural moments.
• Developing and owning the organic content calendar, with clear themes, pillars and storytelling frameworks.
• Sourcing, briefing and managing experts, creators and patients to capture high-quality raw content.
• Running shoots and managing production logistics, from scripting to asset delivery.
• Collaborating closely with our in-house editors and the creative production team to bring concepts to life.
• Using data, social listening and trends to continually refine formats, hooks and content strategy.
• Partnering with Community, Brand, Product and CRM to ensure organic content increases reach, trust and patient engagement.
• Establishing repeatable playbooks for content series (e.g. expert explainers, GLP-1 myth-busting, maintenance journeys).

Who you are:

• A social-first storyteller with 3–6+ years experience producing TikTok/IG-native content.
• Comfortable sourcing and working with experts and creators, and translating complex topics into clear stories.
• Strong at writing briefs and scripts that non-marketers can execute.
• A confident producer, organised, detail-driven and able to manage shoots end-to-end.
• Culturally switched on with a deep feel for pacing, hooks, trends and platform behaviours.
• Data-curious and iteratively minded, you want to understand why something worked.
• Collaborative, adaptable and energised by building 0→1 in a fast-paced, high-ownership environment.

So, why join Eucalyptus?

• Make real impact, fast - We build in the open together, which helps us learn and iterate more quickly to deliver high-quality outcomes faster than anyone else.
• You’ll be supported to accelerate your career - Regular feedback alongside our bi-annual performance reviews, a professional development budget & leave help ensure you have the support you need to level up.
• You’ll work with others who are incredibly passionate about what they do - Our talent bar is high, and our work ethic is strong.
• We also offer a range of benefits including your own stake in the business with our employee options program, a flexible hybrid setup, a monthly wellness allowance, a yearly personal development budget, 25 days holiday + bank holidays with an enhanced parental leave policy, and a fun office with regular socials.

At Eucalyptus, we value individuals from all backgrounds, experiences, and perspectives, and we embrace the unique qualities each person brings. When you apply, please let us know of any reasonable adjustments you may need during the interview process.