Account Director (AD) develops and leads client relationships, advising clients on communications marketing strategy and overseeing innovative communications and marketing programmes. The AD contributes to plan development, campaign oversight and new client business acquisition within the Health Brands senior leadership team.
Key Accountabilities
Client Service
- Oversee tactical delivery and ensure quality control of all team deliverables.
- Act as the main strategic contact, fully understanding client business objectives and guiding the team accordingly.
- Serve as an expert on the client’s competitive environment to counsel with confidence.
- Resolve client issues quickly and efficiently, with or without senior input.
- Develop and edit compelling written documents, including proposals, plans, budgets and campaign materials.
- Manage multiple large projects with positive results, anticipating challenges and offering solutions.
- Ensure high‑quality work is produced on time and within budget.
- Advise on integrated marketing principles, audience insights, and appropriate communication channels.
- Use insights training to base strategic and tactical recommendations.
- Promote a collaborative, inclusive team culture and foster partnerships within the health team and broader network.
- Integrate digital channels into overarching plans, ensuring compliance with ABPI and client policies.
- Provide consultative counsel on programming, proactively flagging solutions and building long‑lasting client relationships.
Financial Management
- Understand the client’s business strategy, competitor actions, and industry trends.
- Contribute to accurate resourcing, forecasting and monthly billing for accounts.
- Manage difficult client conversations, coach account managers and involve senior team members as needed.
- Engage the contracts team and Health Leadership for forecasting; submit accurate timesheets and respect service levels.
Talent Development and Team Management
- Assist teams in managing workloads and developing skills to deliver best output.
- Coach, mentor and provide constructive feedback, setting achievable objectives.
- Encourage continuous learning and attendance at industry events.
- Participate in the recruitment process, interviewing candidates with Health Leadership.
- Collaborate with HR on relevant employment matters.
Brand and Business Building
- Identify and secure organic growth opportunities within accounts.
- Network with industry organizations, conferences and events to build strong industry contacts.
- Contribute to RFP responses and pitches, from initial relationship development to presenting proposals.
Requirements
- 12‑month fixed‑term contract.
- Experience in healthcare marketing communications; agency experience or proven ability to thrive in a fast‑paced environment.
- Proven ability to manage client expectations against budget and results.
- Track record of creative thinking and creative output.
- Strong media networks and media relations skills – ability to sell a story.
- Demonstrated client liaison and consulting skills.
Skills
- Top‑notch writer with strong attention to detail.
- Excellent verbal communication and negotiation skills.
- Ability to manage a portfolio of clients, lead client meetings and liaise with senior‑level clients.
- Excellent organizational and planning skills.
- Generator of creative ideas and solutions.
- Solid people management skills and ability to galvanise a team.
- Proficiency in using AI tools for efficiency, insights or creativity; ability to identify suitable AI applications and support team upskilling.
Contact Details:
EU010 Daniel J. Edelman Limited Recruitment Team
