At a Glance
- Tasks: Create eye-catching content for TikTok and Instagram, blending design with strategy.
- Company: Join a dynamic team focused on innovative social media marketing.
- Benefits: Flexible hours, creative freedom, and opportunities to grow your portfolio.
- Other info: Perfect for those who thrive in fast-paced, creative environments.
- Why this job: Make your mark in the digital world while working with influencers and trends.
- Qualifications: Experience in social media content creation and strong design skills required.
The predicted salary is between 35000 - 45000 £ per year.
About the Role
We're looking for a creative, strategy-minded Visual Designer & Content Creator to own our organic social presence and support our paid ad creative pipeline. You'll blend design skills with content strategy — researching what's working across the industry, producing scroll-stopping ads, and building an always-on organic content engine across TikTok and Instagram Reels. This role sits at the intersection of creative strategy, design, and influencer management — perfect for someone who loves both the "why" behind a hook and the craft of making it look good.
What You'll Do
- Ad Creative & Strategy
- Research and analyze competitor ads to identify trends, formats, and hooks that convert
- Develop creative strategies for paid campaigns based on findings
- Produce both video and static ads using our existing creative library
- Resize and adapt creative for multiple platforms and aspect ratios
- Organic Content (TikTok & Instagram Reels)
- Plan, shoot/edit, and post highly engaging organic content
- Develop story strategies and manage day-to-day Stories posting
- Write scroll-stopping hooks and craft strong visual design across all content
- Actively engage with the community (comments, DMs, replies)
- Influencer Management
- Manage relationships with our 10 legacy influencers, coordinating content requests
- Identify gaps in existing video assets and brief influencers to fill them
- Source and onboard new influencers, developing outreach and briefing strategies
- Write clear creative briefs, review submitted content, and repurpose influencer videos into both organic posts and paid ad creative
What We're Looking For
- Proven experience in social media content creation and/or paid ad creative (portfolio required)
- Strong understanding of TikTok/Reels trends, editing styles, and platform best practices
- Skilled in video editing and graphic design (Adobe Suite, CapCut, Premiere, Figma, or similar)
- Experience designing for multiple formats — social, email, web, and print/packaging
- Experience analyzing competitor ads and translating insights into creative direction
- Excellent copywriting instincts — especially for hooks and captions
- Experience working with influencers/creators (briefing, feedback, content management)
- Highly organized, able to manage multiple content streams and deadlines simultaneously
- A sharp eye for what makes content stop the scroll — and what makes a brand feel cohesive everywhere it shows up
Must Have
- Experience with performance marketing / paid social metrics
- Motion graphics or animation skills
- Community management experience
Creative Visual Designer & Content Creator in Liverpool employer: ETHNIK LIVING
Join a dynamic team that values creativity and innovation, where your role as a Creative Visual Designer & Content Creator will allow you to shape our brand's presence on social media. With a strong focus on employee growth, we offer opportunities for professional development and collaboration in a supportive work culture that encourages experimentation and fresh ideas. Located in a vibrant area, you'll enjoy the unique advantage of being part of a community that thrives on creativity and connection.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Visual Designer & Content Creator in Liverpool
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for ETHNIK LIVING and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like ETHNIK LIVING are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with ETHNIK LIVING on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at ETHNIK LIVING. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Creative Visual Designer & Content Creator in Liverpool
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit ETHNIK LIVING. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of ETHNIK LIVING:Show us that you’ve done your homework! In your application, briefly mention what you admire about ETHNIK LIVING’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at ETHNIK LIVING
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at ETHNIK LIVING will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At ETHNIK LIVING, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
