At a Glance
- Tasks: Manage relationships with major digital publishers and drive performance marketing growth.
- Company: Join American Express, a leader in innovation and customer support.
- Benefits: Competitive salary, bonuses, flexible working, and comprehensive health benefits.
- Why this job: Be part of a global team shaping the future of digital advertising.
- Qualifications: Experience in digital marketing and strong partner management skills required.
- Other info: Exciting career development opportunities in a dynamic, hybrid work environment.
The predicted salary is between 36000 - 60000 £ per year.
At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you will experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.
As a part of the Enterprise Digital Center of Excellence, you will be responsible for developing world-class digital products, capabilities and marketing programs that support our global markets and help drive performance marketing growth. In the role of Analyst: Digital Publisher Partnership Solutions, you will be a part of the Enterprise Performance Channel Solutions team, which is responsible for delivering the Enterprise level strategy with major digital publishers, ongoing partnerships, and critical advertising technology. This team plays an integral part in delivering on revenue-driving business outcomes by ensuring American Express has access to best-in-class advertising solutions that future-proof our business.
You will report to the Manager within the Digital Publisher Partnership Solutions Team and will be responsible for enabling and supporting the usage of platforms and capabilities across programmatic and social media publishers such as Google, Reddit, Meta and Amazon. This is an exciting opportunity to develop the Enterprise's partnerships with large, global advertising publishers. You will drive a step change in growth across multiple countries and various lines of business, during a period of significant innovation in the industry.
A successful candidate will have a track record in Digital Performance Marketing and a deep understanding of the digital media and advertising tech landscape. Expertise or experience in campaign management, measurement, and understanding of the platforms and capabilities that can be used to drive performance is a plus. This is an exciting opportunity to join a global team of subject matter experts, while also gaining exposure to many colleagues across the business and critical Amex-external partners.
Responsibilities- Manage relationships with advertising giants such as Google, Meta, Amazon and Reddit to support business outcomes.
- Identify, assess and onboard new external advertising partners to ensure American Express continues to be a leader in the digital advertising space.
- Scope new platform capabilities to drive future performance and input into advertising technology roadmaps.
- Work with central and local marketing activation teams to ensure maximum value is driven from new capabilities.
- Manage delivery of multiple value-add deals across partners and geographies, supporting negotiations and enabling marketing teams to access benefits.
- Present digital capability strategy and roadmaps to stakeholders in markets and other central teams.
- Monitor internal and external digital trends and ad technologies and act as subject matter expertise (SME) for these trends to continually improve the programme and maintain competitive advantage.
- Act as a SME in publisher driven performance marketing across the enterprise, representing the team in global forums and cross-market initiatives.
- Experience as a Technical Marketer with an understanding of Marketing, Data and Tech used to power business goals.
- Proven track record of managing large-scale digital advertising relationships with partners such as Google, Meta and others, to deliver measurable acquisition outcomes.
- Excellent partner management skills.
- Excellent cross-functional collaborator.
- Self-starter and initiative driven.
- Exceptional program management and organisation skills.
- Strong external perspective - ability to look externally at advertising landscape to understand and synthesize current and future trends, regulations, opportunities, and threats.
- Excellent communication and presentation skills.
- Understanding of regulatory environment surrounding advertising technology and experience working in a regulated industry would be preferable.
Employment eligibility to work with American Express in the UK is required as the company will not pursue visa sponsorship for these positions.
Benefits- Competitive base salaries.
- Bonus incentives.
- Support for financial well-being and retirement.
- Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location).
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need.
- Generous paid parental leave policies (depending on your location).
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location).
- Free and confidential counseling support through our Healthy Minds program.
- Career development and training opportunities.
Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
Analyst Digital Publisher Partnership Solutions employer: Ethica Consulting
Contact Detail:
Ethica Consulting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Analyst Digital Publisher Partnership Solutions
✨Tip Number 1
Network like a pro! Reach out to current or former employees at American Express on LinkedIn. A friendly chat can give us insider info and maybe even a referral, which can really boost our chances.
✨Tip Number 2
Prepare for the interview by researching the latest trends in digital advertising. We want to show that we’re not just interested in the role but also passionate about the industry. Bring some fresh ideas to the table!
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. The more we rehearse, the more confident we’ll feel when it’s time to shine in front of the hiring team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure our application gets seen. Plus, we can keep track of our application status easily. Let’s get that foot in the door!
We think you need these skills to ace Analyst Digital Publisher Partnership Solutions
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Analyst role. Highlight your experience in digital performance marketing and any relevant partnerships you've managed. We want to see how your skills align with what we're looking for!
Showcase Your Achievements: Don’t just list your responsibilities; share your successes! Use specific examples of how you’ve driven results in previous roles, especially in managing relationships with big players like Google or Meta. This will help us see the impact you can bring to our team.
Be Clear and Concise: When writing your application, keep it straightforward. Use clear language and avoid jargon unless it's industry-specific. We appreciate a well-structured application that gets straight to the point—this shows us you can communicate effectively!
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do—just follow the prompts!
How to prepare for a job interview at Ethica Consulting
✨Know Your Digital Landscape
Before the interview, brush up on your knowledge of digital advertising platforms like Google, Meta, and Amazon. Understand their capabilities and how they can drive performance marketing growth. This will show that you're not just familiar with the industry but also passionate about it.
✨Showcase Your Partner Management Skills
Be ready to discuss your experience managing relationships with large-scale digital advertising partners. Prepare specific examples of how you've driven measurable outcomes through these partnerships. This will demonstrate your ability to contribute to American Express's goals.
✨Prepare for Cross-Functional Collaboration
Since this role involves working with various teams, think of instances where you've successfully collaborated across functions. Highlight your communication skills and how you’ve navigated different perspectives to achieve common goals. This will illustrate your fit within Team Amex.
✨Stay Ahead of Industry Trends
Research current trends in digital advertising and be prepared to discuss how they might impact American Express. Showing that you can synthesise information about future opportunities and threats will position you as a forward-thinking candidate who can help maintain a competitive advantage.