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For Companies At a Glance
- Tasks: Drive brand recognition and engagement through innovative marketing strategies and campaigns.
- Company: Join Ethero, a trusted brand with a diverse product range and a collaborative team culture.
- Benefits: Enjoy a competitive salary, Monday to Friday schedule, and opportunities for professional growth.
- Why this job: Be part of a dynamic team that values creativity and aims for impactful brand presence.
- Qualifications: Degree in Marketing or Business; experience in brand management and digital engagement required.
- Other info: This role is office-based in Telford and does not offer sponsorship.
Telford up to £37,000 plus Monday - Friday Fully office based initially
Exciting product range
Trusted brand
Collaborative SMT
Objective
Increase in brand recognition and positive brand perception within the sector. Grow website traffic, social media engagement and email marketing conversion rates. Contribute to brand marketing activity to lead generation and revenue growth.
Duties
- Define and execute a comprehensive brand strategy to strengthen the company services' market position.
- Plan and implement targeted marketing campaigns, ensuring consistency across all channels (digital, social media, print, and events).
- Develop product positioning and messaging strategies.
- Analyse industry trends, customer behaviour, and competitor activities to identify growth opportunities.
- Work closely with cross-functional teams including sales category, and regulatory teams to ensure brand and campaign alignment.
- Ensure all branding efforts align with corporate guidelines and enhance brand equity, including developing the company brand guidelines.
- Develop and manage customer retention and engagement strategies through digital and offline channels.
- Monitor and analyse key brand performance metrics to assess effectiveness and adjust strategies as needed.
- Oversee brand marketing budget, ensuring cost-effective campaign execution.
Essentials
- Degree educated in Marketing, Business or similar.
- Brand management experience and ability with marketing strategy & digital engagement.
- Ability to analyse data and translate insights into actions.
- Possess exceptional verbal & written communication skills.
- Proven project management ability.
This role is UK based and does NOT have sponsorship opportunity.
Our process is barrier free and we will ensure you are carefully considered for the role you have applied for. If you have not been successful for this role, please do apply to others or send your CV to jayne.vaughan@ethero.co.uk with a cover letter explaining what you are looking for and we will do our best to support your search for new employment.
This role is being advertised by the Telford office of Ethero, where you will find access to both permanent and temporary employment across a wide range of job sectors covering the whole of Shropshire. We also have offices in Stoke, Burton, Derby & Coventry. To find out more, go to www.ethero.co.uk
Brand Marketive Executive employer: Ethero
Contact Detail:
Ethero Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Marketive Executive
✨Tip Number 1
Familiarise yourself with the latest trends in brand marketing. Follow industry leaders on social media and engage with their content to understand what strategies are currently effective. This knowledge will help you speak confidently about your ideas during interviews.
✨Tip Number 2
Network with professionals in the marketing field, especially those who have experience in brand management. Attend local marketing events or webinars to make connections that could lead to valuable insights or even referrals for the position.
✨Tip Number 3
Prepare specific examples of past projects where you've successfully increased brand recognition or engagement. Be ready to discuss how you analysed data to inform your strategies, as this will demonstrate your analytical skills and project management ability.
✨Tip Number 4
Research StudySmarter's brand and its current marketing efforts. Understanding our brand positioning and messaging will allow you to tailor your discussions and show how you can contribute to enhancing our brand equity effectively.
We think you need these skills to ace Brand Marketive Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand management and marketing strategy. Use keywords from the job description to demonstrate that you meet the essential criteria.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand marketing. Discuss specific campaigns you've worked on and how they align with the company's goals of increasing brand recognition and engagement.
Showcase Analytical Skills: In your application, provide examples of how you've used data analysis to inform marketing strategies. Highlight any tools or methodologies you've employed to assess brand performance metrics.
Demonstrate Communication Skills: Since exceptional verbal and written communication skills are essential, consider including a brief example of a successful project where your communication made a significant impact on the outcome.
How to prepare for a job interview at Ethero
✨Know Your Brand
Before the interview, make sure you thoroughly research the company's brand and its market position. Understand their product range, target audience, and recent marketing campaigns. This will help you demonstrate your knowledge and show how you can contribute to increasing brand recognition.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data analysis in previous roles to inform marketing strategies. Highlight specific examples where you've identified trends or insights that led to successful campaigns. This will showcase your ability to translate data into actionable strategies.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills and project management abilities. Think of examples from your past experiences where you successfully managed a marketing campaign or overcame challenges in brand management.
✨Communicate Clearly
Since exceptional verbal and written communication skills are essential for this role, practice articulating your thoughts clearly and concisely. Be ready to explain your ideas on brand positioning and messaging strategies in a way that is easy to understand.
