At a Glance
- Tasks: Lead SEO and GEO strategies for flagship products, enhancing visibility and driving organic traffic.
- Company: Dynamic tech company in Shoreditch with a focus on innovation and growth.
- Benefits: Competitive salary, paid holidays, pension, and hybrid work model.
- Other info: Collaborative environment with opportunities for professional development and career growth.
- Why this job: Shape the future of search in an AI-driven landscape and make a real impact.
- Qualifications: 5+ years of SEO experience, strong analytical skills, and familiarity with AI tools.
The predicted salary is between 40500 - 49500 £ per year.
- Duration: 12 months contract initially
- Max. Budget: £62.9k per annum + paid holidays + pension or £328 per day Inside IR35
The Opportunity
- Client is in search of an EMEA SEO Manager to lead organic search and generative search efforts for one of our flagship product categories, Acrobat or Firefly.
We are dedicated to unlocking growth opportunities, refining content strategy, and ensuring our products remain the go-to solutions in an increasingly AI-driven search landscape.
This role blends SEO strategy, GEO (Generative Engine Optimisation), content optimisation, content creation, and analytics to enhance visibility across both traditional and AI-powered search and to drive meaningful engagement.
- As part of our team, you'll play a key role in shaping SEO- and GEO-led content strategies that align with customer intent, evolving search behaviour, and client's broader marketing goals.
You will collaborate closely with marketing and product teams to ensure your strategies align with the team's priorities and the business's big bets.
What you’ll do
- Develop and implement a content-focused SEO strategy for your product category (Acrobat or Firefly) to enhance visibility and drive organic traffic growth.
- Own GEO (Generative Engine Optimisation) initiatives, optimising content and entity signals to win citations and visibility across Chat GPT, Google AI Overviews, Perplexity, Claude, and Gemini.
- Conduct deep keyword research and search intent analysis, using tools like SEMRush, Analytics, and Google Search Console, to inform content decisions.
- Augment SEO and GEO workflows with AI, using AI tools to accelerate keyword research, content gap analysis, topical authority planning, and reporting at scale.
- Improve existing content and spearhead the development of new SEO and GEO focused content, ensuring alignment with customer requirements and best-in-class methodologies.
- Collaborate with content strategists, UX designers, and marketing teams to craft search-friendly web experiences that drive engagement and conversions.
- Develop data-led hypotheses to refine content structure, search intent alignment, and optimise for long-term visibility across traditional and generative search.
- Analyse SEO and GEO performance, identify key trends, report on impact, and spot opportunities to grow content efforts.
- Identify emerging trends and timely opportunities using search and AI-visibility insights to inform content strategies and unify marketing efforts.
What you’ll need to succeed
- 5+ years of SEO experience, with a strong focus on content strategy SEO.
- Experience augmenting SEO workflows with AI, leveraging AI tools and automation to scale keyword research, content production, competitive analysis, and reporting.
- Demonstrable understanding of GEO / LLMO, how to optimise content for visibility and citations in AI-generated answers (AI Overviews, Chat GPT, Perplexity, Claude, Gemini), including entity signals, structured data, and answer-led content formats.
- Expertise in SEO tools like SEMRush, Google Search Console, and content optimisation platforms.
- Strong analytical approach, with experience using SEO analytics to craft content strategies and measure impact.
- Experience developing SEO-friendly content in collaboration with content marketing and UX teams that strives to act as part of a funnel.
- Ability to analyse keyword trends, forecast performance, and report on core SEO and GEO metrics.
- Strong interpersonal and communication skills, comfortable presenting SEO and GEO insights and recommendations across teams.
- Further to English, speaking another EU language is a plus.
- A track record of augmenting SEO workflows with AI, using AI to speed up and scale research, content, and reporting, is a strong plus.
Search Engine Optimization Manager in Slough employer: eTeam
As a Global Recruitment specialist, we pride ourselves on fostering a collaborative and innovative work culture in Manchester, where our Service Designers can thrive. With a focus on employee growth, we offer opportunities for professional development and the chance to work on impactful projects across diverse regions. Our commitment to work-life balance, with a flexible onsite schedule, ensures that our team members can excel both personally and professionally.
StudySmarter Expert Advice🤫
We think this is how you could land Search Engine Optimization Manager in Slough
✨Get Involved in Local Edu-Tech Meetups
Dive into some local edu-tech meetups or webinars related to digital learning. These gatherings are prime spots to connect with professionals in the field, and you might just bump into someone from eTeam looking for temporary support like a Search Engine Optimization Manager. Plus, you’ll get to see what’s trending in education tech!
✨Volunteer for Online Educational Events
Look for opportunities to volunteer at online events or workshops—these can help you gain experience and get your name out there. Your contributions may catch the eye of companies like eTeam when they’re on the lookout for talented folks for temporary roles in digital learning.
✨Leverage Social Media Groups
Join social media groups focused on digital education, like Facebook or LinkedIn groups. These communities often share job postings for temporary roles and can help us connect with current members at eTeam who can potentially put in a good word for you.
✨Make Your Passion for Teaching Visible
Consider creating content that showcases your knowledge of digital learning—maybe a blog or a series of helpful videos. This not only builds your portfolio but establishes your credibility in the field. Plus, you never know who from eTeam might stumble upon your work while looking for a Search Engine Optimization Manager!
We think you need these skills to ace Search Engine Optimization Manager in Slough
Some tips for your application 🫡
Show Off Your Digital Skills:In the digital learning and education sector, it's crucial to highlight your tech-savviness. Make sure your CV includes any experience with e-learning platforms, digital content creation, or learning management systems. This tech flair helps us see you're ready to thrive in our digital landscape at eTeam.
Let Your Passion Shine Through:For a temporary role, we want to know why you’re excited about digital learning! Your cover letter should reflect your enthusiasm for education technologies. Talk about any projects or initiatives you’ve been part of that showcase your passion. This gives us insight into how you can contribute to our team, even for a short stint.
Include Relevant Certifications:If you have any certifications related to digital education—like teaching online or instructional design—make sure you highlight those in your application. They can really set you apart from other candidates and show us you're knowledgeable and committed to the field.
Tailor Your Portfolio:If you’ve created any digital learning materials, this is the perfect time to showcase them! We love seeing examples of your work, so include a link to your portfolio that features your best creations relevant to the temporary role at eTeam. This hands-on evidence can speak volumes about your creative capabilities!
How to prepare for a job interview at eTeam
✨Show Off Your Creativity in Digital Learning
When preparing for your interview with eTeam, think about how you can showcase your creative approaches to digital learning. Bring along examples of projects or modules you've designed, especially those that highlight your ability to engage students remotely. It’ll help demonstrate your hands-on experience, which is essential for this role.
✨Know Your EdTech Tools
Get familiar with the latest in educational technology tools that are popular in the digital-learning field, like learning management systems and online assessment platforms. Being able to chat fluently about tools such as Moodle or Google Classroom during your interview could give you a real edge and show that you're ready to hit the ground running.
✨Flexibility is Key for Temporary Roles
Since this role with eTeam is temporary, it’s super important to convey your flexibility and adaptability during the interview. Be ready to discuss how you can quickly acclimate to new environments and seamlessly integrate into existing teams. It shows you’re a team player and can handle the ebb and flow of temporary work.
✨Demonstrate Passion for Lifelong Learning
In the digital learning space, showing a passion for education and personal development can really set you apart. Be prepared to chat about how you stay current with trends in digital education and any extra courses or resources you’ve explored. It’ll highlight your motivation and potential value to eTeam as they seek to innovate in their teaching approaches.
