At a Glance
- Tasks: Lead innovative marketing programmes to support sales across the UK, Ireland, and South Africa.
- Company: Dynamic tech company based in Shoreditch with a hybrid work culture.
- Benefits: Competitive salary, paid holidays, pension, and flexible working arrangements.
- Other info: Join a collaborative team and gain exposure across all marketing areas.
- Why this job: Make a real impact in a fast-paced environment while driving marketing transformation.
- Qualifications: 5+ years in B2B tech marketing and strong project management skills required.
The predicted salary is between 94000 - 94000 β¬ per year.
The role of the Field Marketing Manager is to build and lead the planning and execution of relevant marketing programmes, supporting the sales teams across the UK, Ireland and South Africa. To be successful, candidates will have to demonstrate experience in helping organisations grow through a wide range of marketing activity from field to digital to traditional marketing techniques.
Key responsibilities for this role include:
- Working with sales team to understand market needs and translate them into actionable programs, leveraging our EMEA and global programs
- Driving the marketing plan, identifying the channels/activities/programs which will support the achievement of quarterly pipeline and revenue goals through pursuit and deal based Marketing
- Supporting Executive Engagement marketing strategies
- Track and report on performance (e.g. account coverage, pipeline movement, C-level access) and create action plans and continuously optimise based on insights
- Design and deliver bespoke experiences (bootcamps, roundtables, exec dinners) to influence deals, unlock greenfield accounts, and strengthen C-level relationships.
- Combine visionary narratives with technical depth to engage stakeholders and drive transformation conversations.
- Partner with digital and demand gen teams to extend event impact through tailored pre-engagement, digital journeys, and post-event nurture.
What You Will Need to Succeed:
We need someone wanting to make a difference, and be part of a change in our go-to-market approach. The successful candidate will be extremely competent at working with both sales and marketing teams, feel comfortable in a matrixed team environment and able to orchestrate resources both within and outside the team to get things done.
Core skills include:
- Understanding of the trends and issues facing marketers in the digital age
- Knowledge of customers and competitive marketing programs, which is used to develop effective marketing programs and messages
- Experience in creating account and deal based marketing programmes
- Able to deal with ambiguity
- Viewed as a credible partner to sales
- Presents convincingly to executives, partners, and customers
- Ability to influence peers through collaborative working
- Works well with agencies and partners to deliver outstanding and creative marketing execution
- Ability to get up and running quickly as a contractor.
Education & Relevant Experience:
- BA/BSc Degree or higher
- 5+ years of experience working in B2B technology enterprise marketing, ideally in a marketing technology vendor
- This is a multi-disciplinary role, giving broad exposure across all areas of marketing. The successful candidate will have a demonstrated track record of achievement, proven ability to learn quickly on the job and manage multiple projects simultaneously
- Previous experience developing, executing and managing events, webinars, partner marketing initiatives, customer engagement programs, online advertising, sponsorships, target account marketing, hospitality and direct marketing campaigns
- Strong project management skills and experience, including managing external agencies
- Analytical and results orientated individual in tune with revenue marketing principles
- Strong communication and interpersonal skills, including excellent writing skills
- Must possess a passion for learning industry-leading marketing tactics and best practices
Field Marketing Manager in London employer: eTeam
As a Field Marketing Manager in Shoreditch, you will join a dynamic and innovative team that values creativity and collaboration. Our hybrid work culture promotes flexibility, allowing you to balance your professional and personal life while contributing to impactful marketing strategies across the UK, Ireland, and South Africa. With competitive compensation, paid holidays, and a commitment to employee growth, we offer a rewarding environment where your contributions are recognised and celebrated.
StudySmarter Expert Adviceπ€«
We think this is how you could land Field Marketing Manager in London
β¨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage, the better your chances of landing that Field Marketing Manager role.
β¨Tip Number 2
Show off your skills! Create a portfolio showcasing your past marketing campaigns and successes. This will help you stand out when chatting with potential employers and demonstrate your ability to drive results.
β¨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their goals and share examples of how you've tackled similar challenges in the past.
β¨Tip Number 4
Don't forget to apply through our website! We have loads of opportunities, and applying directly can give you an edge. Plus, it shows you're genuinely interested in being part of our team.
We think you need these skills to ace Field Marketing Manager in London
Some tips for your application π«‘
Tailor Your CV:Make sure your CV speaks directly to the Field Marketing Manager role. Highlight your experience in B2B technology marketing and any specific achievements that align with the job description. We want to see how you can make a difference!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share your passion for marketing and how your skills can help us achieve our goals. Keep it engaging and personal!
Showcase Relevant Experience:When filling out your application, focus on your past experiences that relate to the key responsibilities mentioned in the job description. Whether it's driving marketing plans or creating bespoke experiences, we want to see your expertise in action.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you donβt miss out on any important updates. Plus, it shows you're keen to join our team!
How to prepare for a job interview at eTeam
β¨Know Your Marketing Fundamentals
Brush up on your understanding of both traditional and digital marketing techniques. Be ready to discuss how you've successfully implemented these strategies in past roles, especially in B2B technology marketing.
β¨Understand the Sales Perspective
Since this role involves close collaboration with sales teams, make sure you can articulate how marketing supports sales goals. Prepare examples of how you've translated market needs into actionable marketing programmes that drive revenue.
β¨Showcase Your Project Management Skills
Be prepared to discuss specific projects you've managed, particularly those involving events or customer engagement programmes. Highlight your ability to juggle multiple tasks and work with external agencies to deliver results.
β¨Demonstrate Your Analytical Mindset
Familiarise yourself with key performance metrics relevant to marketing success. Be ready to talk about how you've tracked and reported on performance in previous roles, and how you've used insights to optimise marketing strategies.