Healthcare Market Strategist

ABOUT THE PROJECT

• Work Location: London, UK
• Work model: Remote or On-site, depending on the candidate’s preference
• Contract type: 12 months temporary fixed-term contract
• Client: a global technology company specializing in cloud computing, database software, and enterprise IT solutions for businesses across various industries.

ABOUT THE ROLE

We are seeking highly skilled and experienced Healthcare Market Strategist to join our dynamic team and help shape the future of our organization in the global healthcare industry with a focus on expansion, growth and development in EMEA. You will play a pivotal part in developing and executing strategies to expand our presence in international markets and shape the future of healthcare delivery.

At Client Health, we are a leading global healthcare organization committed to transforming the way healthcare services are delivered worldwide. With a strong presence in multiple countries, we continuously strive to enhance the quality of care, improve patient outcomes, and foster innovation within the healthcare industry. As we continue to expand our operations globally, we are seeking a talented market strategist to drive our international market initiatives.

Your primary objectives and responsibilities will be:

• Market Strategy (50%)
  • Influences strategic decision making related to Group Client Health Leadership strategic direction, and ensures execution is in collaboration with leadership and local markets.
  • Lead the strategy development and go-to-market planning for new country and product market entry. Collaborate with cross-functional teams to create comprehensive market entry and expansion strategies for new regions or countries.
  • Present entire documents to client and internal audiences including C-levels and lead complex content discussions for product segment growth and country expansion.
  • Socialise current thinking on market trends and implications and challenges ideas to arrive at new opportunities for the business.
  • Identify target customer segments to create the right product positioning. Work closely with product development teams to ensure our offerings meet the specific needs and preferences of international markets.
  • Track and evaluate the performance of international initiatives, utilising data-driven insights to refine strategies and optimise outcomes.
  • Collaborate with sales teams to equip them with the necessary tools and market insights to drive revenue growth and achieve targets in international markets.
• Market Research (30%)
  • Conduct in-depth research and analysis of international healthcare markets to identify opportunities, trends, and potential challenges.
  • Advanced quantitative and qualitative skills to draw insights from complex research and provide strategic direction and recommendations for the future growth of Client Health in selected markets.
  • Monitor regulatory changes, competitive landscape, and technological advancements affecting the industry.
  • Monitor competitor activities, pricing strategies, and market share. Utilise insights to refine our competitive advantage and position our offerings effectively.
  • Use advanced analytical thought to help identify opportunities and threats across the industry and technology landscape.
• Relationship and Stakeholder Management (20%)
  • Expertise in managing C-level relationships and country-level Client in establishing strategic direction in country and region for the future direction for Client Health.
  • Executive liaison for insight, growth, strategy planning and development with all local sales, product development and related internal teams for regional growth.
  • Effective liaison between local country teams, partners, 3rd parties and internal Client product development, engineering, PMO and strategy teams as it relates to future growth direction.
  • Build strong relations and help share the progress of the growth journey with key stakeholders and identify opportunities and risks to support Leadership and Local Markets in the delivery of the overall programme.
  • Identify and establish partnerships with key stakeholders, including healthcare providers & government agencies. Leverage these partnerships to enhance market penetration and foster strategic collaborations.

ABOUT THE CANDIDATE

Essential skills and experience required:

• Bachelor’s degree in Strategy, Business Management, Marketing, Healthcare Management, or a related field.
• Proven experience (10+ years) in strategic planning, market analysis, and business development within the healthcare industry, with a strong focus on international markets. Experience of delivery of large-scale system-wide programmes and development of comprehensive business cases is preferable.
• 5 years+ at a top tier consultancy with experience in project delivery within the healthcare industry.
• In-depth knowledge of global healthcare trends, market dynamics, and regulatory environments.
• Strong analytical skills with the ability to interpret data and draw actionable conclusions.
• Proven analytical and business problem-solving skills, with the ability to apply financial analysis to commercial issues.
• Excellent communication and negotiation skills, with the ability to work effectively across diverse cultures and backgrounds.
• Demonstrated ability to work in cross-functional teams and manage multiple projects simultaneously.
• Proficiency with Data Analytics products (i.e. BI, Tableau etc.), and Microsoft Office suite. Minimum intermediate skills with Microsoft Excel.

Desirable skills and knowledge:

• Experience in a high-growth startup or scaleup in a similar GTM or growth capacity is desirable.
• Medical expertise as a previous clinician, pharmacist or medical professional is desirable or direct work within a strategy and product team within an electronic medical record IT software company.
• Highly numerate and confident and experienced in financial modelling, valuation analysis and business plan and commercial analysis.
• Proficiency in market research tools and familiarity with platforms such as Gartner, CB Insights, Forrester etc.
• Fluency in English. 1 other European language is desirable.

Who are you?

• You will have a positive and creative attitude to solving problems and have the ability to think outside the box and ask questions to help improve the way we operate.
• You are a team player, and are able to work across multiple cultures, geographies, and time-zones.
• You are able to integrate with your team efficiently and work on multiple projects simultaneously.
• You are open-minded and eager to learn and build new skills.
• You will be execution focused, organised and able to deliver to tight deadlines.
• You are detail-oriented with an understanding that the little things matter.
• You are flexible and comfortable to adjust, shape and change as the programme evolves.