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For Companies At a Glance
- Tasks: Support marketing initiatives and help shape our brand in new markets.
- Company: Join a tech startup focused on empowering disabled and neurodivergent students.
- Benefits: Enjoy a 9-day fortnight, 33 days holiday, and a remote-first work culture.
- Why this job: Make a real impact with innovative tech while growing your marketing skills.
- Qualifications: B2C marketing experience and a passion for learning in a fast-paced environment.
- Other info: Collaborate with a passionate team and enjoy flexibility in your work.
The predicted salary is between 28800 - 43200 £ per year.
About Us
Estendio builds technology that helps disabled and neurodivergent students study more independently, confidently, and effectively. Tailo is our newest product — an AI-powered academic reading and research companion designed specifically for students who feel overwhelmed by dense, high-volume academic content. Unlike generic AI tools, Tailo prioritises learning, integrity, and accessibility. In 2026, our focus is not growth at all costs, it’s proving that students choose Tailo over free AI tools for real academic work — and come back on their own.
About the Role
We’re looking for a Marketing Manager to support our GTM efforts across new markets and B2C discovery. This is a hands-on, all-rounder role for someone who thrives in fast-moving, ambiguous startup environments and wants exposure to lots of different areas of marketing. You’ll jump between projects, learn quickly, and help turn ideas into execution. You’ll work closely with the Head of GTM, Product, and external agencies/freelancers, helping us test, learn, and build momentum across channels, with increasing ownership over initiatives and channels as we scale. This role is ideal for someone with some B2C experience who wants to grow into a strong generalist marketer.
What you’ll be doing
- Support GTM execution across markets
- Support B2C discovery and validation work
- Help build and test personas, value propositions, and messaging
- Contribute to early SEO and content experimentation
- Support landing page and website creation and iteration
- Take ownership of defined campaigns or channels end-to-end
- Help prioritise marketing activity based on impact, effort, and learning value
- Work across multiple marketing channels
- Assist with organic marketing (content, SEO, community, word of mouth)
- Create or coordinate social graphics
- Create high quality and creative marketing assets
- Support community and referral-driven growth initiatives
- Help keep the website and landing pages up to date
- Learn fast and adapt quickly
- Jump between priorities as the business evolves
- Take feedback quickly and iterate on work
- Help document learnings from campaigns and experiments
- Support reporting and sharing insights with the wider team
- Collaborate across teams
- Work closely with the Head of GTM and other leadership roles
- Coordinate with Product on messaging, positioning, and launches
- Work with freelancers and agencies where needed
- Be a reliable executor who helps ideas get shipped
- Flag what’s working, what’s not, and where to double down
What You’ll Own
- Day-to-day execution support for GTM initiatives
- Campaign and event coordination support
- First drafts and iterations of marketing assets
- Contribution to B2C discovery outputs (personas, messaging, content)
- Channel hygiene (website updates, social presence, basic SEO tasks)
What Does Success Look Like?
After the First 3 Months
- Understand our product, users, and GTM priorities
- Can confidently support campaigns and experiments
- Easily switch between tasks quickly without losing momentum
- Marketing activity is moving faster because you’re involved
- Clear learning and development areas identified
After the First 6 Months
- Independently run smaller initiatives end-to-end
- Contribute ideas, not just execution
- Strong grasp of what resonates with our B2C audience
- Trusted by the GTM and Product teams as a go-to generalist
- Growing ownership over specific channels or projects
Who are You?
- Curious and eager to learn
- Comfortable with ambiguity and changing priorities
- Scrappy, proactive, and not precious about work
- Organised, but flexible
- Interested in startups and early-stage growth
- Excited to try things, see what works, and iterate fast
- Comfortable taking responsibility for outcomes, not just delivery
What We Offer
- Flexibility: Working remotely with occasional on-site meetings in Scotland and Quarterly company get-togethers
- Impact: An opportunity to support GTM across new markets and B2C discovery and get exposure to different areas of marketing
- Collaboration: Work closely with a small, passionate team that values innovation and collaboration
Why Join Us?
- 9-day fortnight (every second Friday off)
- 33 days holiday (including public holidays)
- Remote-first with Quarterly Company Meet-Ups
- Wellbeing cashback plan and assistive tech support
- £150 home working setup budget
- Make a real impact - building inclusive tech for every mind
Location
Remote (Based in the UK)
Please Note: You must be based in the UK and have the right to work in the UK
Our Hiring Process
We’re committed to creating an inclusive and supportive recruitment process. Diversity, equity, and inclusion are at the heart of who we are and what we do. If you need any adjustments at any stage, just let us know.
- Stage 1: Informal Chat — An initial call to get to know each other and explore fit. (20-30 Minutes)
- Stage 2: Skills & Culture Interview — A deeper dive into your experience, skills & values during an interview with the Hiring Manager and another team member (1 Hour)
- Stage 3: Team Meet — A final stage - An informal chat with team members to get a feel for collaboration, values alignment, and ways of working
We believe interviews are a two-way process, and finding a great fit for you and our team—ask us anything you like.
Sounds like you? We’d love to hear from you.
Marketing Manager (Maternity Cover - 12 Month FTC) in Glasgow employer: Estendio
Contact Detail:
Estendio Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager (Maternity Cover - 12 Month FTC) in Glasgow
✨Tip Number 1
Get to know the company inside out! Research Estendio and Tailo, understand their mission, and think about how your skills can help them achieve their goals. This will not only impress in interviews but also help you tailor your approach.
✨Tip Number 2
Network like a pro! Connect with current or former employees on LinkedIn, join relevant groups, and engage in discussions. This can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those interviews! Think about the key responsibilities of the Marketing Manager role and come up with examples from your past experiences that showcase your ability to handle similar tasks. Practice makes perfect!
✨Tip Number 4
Don’t forget to follow up! After your interviews, send a thank-you email expressing your appreciation for the opportunity. It shows your enthusiasm and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Marketing Manager (Maternity Cover - 12 Month FTC) in Glasgow
Some tips for your application 🫡
Show Your Passion for Accessibility: When writing your application, let us know why you're excited about working with technology that supports disabled and neurodivergent students. Share any personal experiences or insights that connect you to our mission at Estendio.
Tailor Your Experience: Make sure to highlight your B2C marketing experience in a way that aligns with the role. Use specific examples of campaigns you've worked on and how they relate to the responsibilities listed in the job description.
Be Creative with Your Application: We love creativity! Don’t hesitate to showcase your unique style in your written application. Whether it’s through your choice of words or the format you use, let your personality shine through.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It helps us keep everything organised and ensures we see your application as soon as possible!
How to prepare for a job interview at Estendio
✨Know Your Product Inside Out
Before the interview, make sure you understand Estendio's mission and how Tailo works. Familiarise yourself with its features and benefits, especially how it helps disabled and neurodivergent students. This will show your genuine interest and help you connect your marketing strategies to the product.
✨Prepare for B2C Insights
Since this role involves B2C discovery, think about your past experiences in consumer marketing. Be ready to discuss specific campaigns you've worked on, what you learned from them, and how you can apply those insights to Estendio’s goals. Highlight your adaptability in fast-paced environments.
✨Showcase Your Creativity
Estendio values innovative marketing approaches, so come prepared with ideas! Think of creative campaigns or content strategies that could resonate with their audience. Presenting fresh ideas during the interview can set you apart and demonstrate your proactive mindset.
✨Ask Thoughtful Questions
Interviews are a two-way street, so prepare some insightful questions about the team dynamics, current marketing challenges, or future projects. This not only shows your enthusiasm but also helps you gauge if the company culture aligns with your values and work style.
