At a Glance
- Tasks: Lead sales and enhance brand image while delivering excellent customer service.
- Company: Join a dynamic retail brand focused on consumer satisfaction.
- Benefits: Competitive pay, growth opportunities, and a vibrant work environment.
- Other info: Opportunity to develop skills and grow within a supportive team.
- Why this job: Be the face of a brand and drive real impact in retail.
- Qualifications: Experience in fast-paced retail and strong communication skills.
The predicted salary is between 30000 - 40000 £ per year.
The Counter Lead is responsible for supporting their Brand in driving sales turnover and market share through consistently remaining consumer focused. They are accountable for achieving this by:
- Reflecting a credible and professional Brand image to all internal and external consumers at all times.
- Maximising sales through selling, providing excellent service and retail standards.
- Contributing to efficiencies through adhering to store/Brand/Company Procedures and guidelines.
- Understanding daily/weekly targets.
- Ensuring personal awareness of all additional sales avenues such as eventing, omni and digital channels.
- Keeping up to date with competitor activities and missed opportunities.
- Leveraging social media to drive the business, protect and enhance the Brand image.
- Delivering the Brand Strategy, ensuring the delivery of an effective local plan.
- Planning and implementing local marketing and events initiatives, aligned to Retailer activity.
- Delivering excellence in service by ensuring measures are in place to continually and visibly improve service levels, creating a zero consumer complaints mindset and a surprise and delight culture.
- Being an ambassador for the Brand, leading the way to ensure Brand values are represented and brought to life.
- Ensuring refunds and complaints are managed in line with Company guidelines and to a mutually satisfactory conclusion, consulting with the Area Manager where appropriate.
- Using digital tools to keep knowledge up to date.
- Delivering a consumer recruitment and retention strategy to grow a loyal consumer base.
- Developing up to date knowledge of the product to ensure an industry-leading experience that meets consumer needs.
Operations:
- Planning to ensure the delivery of excellent standards at all times (product, housekeeping, displays, messaging, pricing).
- Reviewing retail standards daily to ensure they are maintained to the required standard.
- Ensuring deliveries, stock movements and associated administration are completed within agreed Company timeframes.
- Ensuring that all auditable processes and administration are actioned to Company guidelines and corrective action is taken in highlighted risk areas.
- Fulfilling all information requests accurately and within deadlines.
- Minimising stock loss by implementing all Company Security Policies and Procedures correctly.
- Creating and maintaining a safe working environment for consumers while adhering to Company and Retailer Policies and Procedures.
- Ensuring all health & safety responsibilities and all areas of operational activity achieve a minimum overall grading of 'Acceptable' during audits.
Commerciality:
- Managing daily replenishment, taking appropriate action where necessary.
- Maximising sales performance by utilising all commercial reports before making decisions.
- Planning and delivering the visual merchandising layout within guidelines and agreed timescales.
- Identifying stock package issues and taking corrective action, informing the Area Manager when out of direct control.
- Effectively managing all promotions and discounts in line with Company guidelines.
- Identifying trends and suggesting enhancements to product performance.
Qualifications:
- Experience in a fast-paced retail and/or consumer facing environment.
- Ability to drive self-development.
- Commercial understanding and awareness of industry.
- Effective communication, organisation and prioritisation skills.
St Andrews Counter Lead employer: Estee Lauder Companies
Estée Lauder Companies is an exceptional employer located in Stoke-on-Trent, offering a vibrant work culture that celebrates diversity and creativity. Employees benefit from comprehensive training programmes and clear pathways for career advancement, making it an ideal environment for both seasoned professionals and enthusiastic newcomers in the beauty industry. With a competitive remuneration package and a focus on personal development, this role promises a rewarding experience for those passionate about prestige beauty.
StudySmarter Expert Advice🤫
We think this is how you could land St Andrews Counter Lead
✨Get Your Retail Game On
Start by getting to know the local retail scene. Make a list of stores that align with your vibe and visit them. You'll be surprised at how many job openings come from chatting with staff or managers in-store. Plus, showing that you have a genuine interest in their brand can make you stand out when applying for that full-time role!
✨Join Retail Networks and Forums
Tap into retail-specific communities and forums, whether online or in-person. Platforms like Retail Week or local retail meetups can provide invaluable insights and connections. You never know who might drop a tip about an upcoming job at companies like Estee Lauder Companies, so don’t miss out on building those relationships!
✨Be Ready for Busy Season Opportunities
Keep your eyes peeled for seasonal hiring windows, especially in the run-up to major shopping periods. Retailers often look for full-time staff to carry through busy times and may even keep you on after the season. Stay proactive by regularly checking in with your favourite retailers about their hiring plans.
✨Show Off Your Customer Service Skills
Retail’s all about customer interactions, so make sure you showcase any relevant experience in your conversations and interviews. Share specific examples of your customer service skills and how they’ve led to positive outcomes. This is your moment to shine when applying to roles at places like Estee Lauder Companies!
We think you need these skills to ace St Andrews Counter Lead
Some tips for your application 🫡
Show Off Your Customer Service Skills:In retail, customer service is key! Make sure your CV highlights any experience where you've dealt with customers, whether it’s resolving issues or enhancing the shopping experience. Use concrete examples to demonstrate your problem-solving skills and ability to handle difficult situations with ease.
Tailor Your CV for Retail:When applying for a full-time role like this one at Estee Lauder Companies, customise your CV to reflect retail-specific buzzwords. Include any relevant skills such as inventory management or visual merchandising, and if you have experience with POS systems, shout about it! This will show you’re serious about joining the retail team.
Craft a Genuine Cover Letter:Don’t just repeat your CV in your cover letter! Use it as a chance to explain why you're excited about the opportunity at Estee Lauder Companies and how your values align with their brand. Mention specific aspects of the company that resonate with you and let your enthusiasm shine through!
Highlight Your Adaptability:In retail, things can get busy and unpredictable, so demonstrate how adaptable and flexible you are. Share examples of times you've had to adjust your approach on the fly or take on new responsibilities. This will show Estee Lauder Companies that you’re ready to jump in and contribute right away!
How to prepare for a job interview at Estee Lauder Companies
✨Show Off Your Customer Service Skills
Retail is all about providing an exceptional customer experience, so be ready to discuss your past customer service stories. We should have examples on hand of how we've handled difficult situations or gone above and beyond to meet a customer's needs. These anecdotes will bring your application to life!
✨Familiarity with Point of Sale Systems
Many retail roles require us to work with Point of Sale (POS) systems, so it's a good idea to brush up on any relevant software you’ve used before. If you’re familiar with systems like Shopify or Square, don’t forget to mention this during the interview. Highlighting technical proficiency can set us apart from other candidates!
✨Understand Product Knowledge
Be prepared to discuss the products that the store sells and how we can contribute to their sales. Showing enthusiasm for the products and a willingness to learn can impress interviewers. We should research popular items or trends in the industry before the interview, so we can speak confidently about them.
✨Be Ready for Role-Playing Scenarios
Many retail interviews include role-playing scenarios where we might have to deal with a difficult customer or upsell a product. Practising these scenarios with a friend or family member can help us feel more comfortable. The key here is to showcase our problem-solving skills and ability to remain calm under pressure!
