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- Tasks: Lead and inspire teams to drive retail sales and operational excellence across the UK & Ireland.
- Company: Join Aveda, a pioneer in botanical beauty and environmental responsibility.
- Benefits: Competitive salary, flexible hours, and opportunities for professional growth.
- Why this job: Make a real impact in the beauty industry while leading innovative sales strategies.
- Qualifications: 5+ years in retail sales leadership with strong team development skills.
- Other info: Dynamic role with travel opportunities and a focus on customer experience.
The predicted salary is between 36000 - 60000 £ per year.
Aveda is the leading botanical hair and skin care brand with professional authority. Inspired by Ayurveda, we take a holistic approach to beauty with rituals and products that harness pure flower and plant essences to help you look and feel beautiful. The brand, founded by a hairdresser, features professionally developed products that are used by 9,000 salons and spas worldwide. For 38 years we have been a pioneer of environmental responsibility with our mission to care for the world we live in.
The National Field Sales & Operations Manager is responsible for driving and managing the overall retail sales performance across the UK & Ireland for Aveda & Bumble and bumble. This role involves leading and inspiring the Field Sales and Aveda LSS team to achieve sales targets, deliver exceptional customer service, and ensure operational excellence. The National Field Sales & Operations Manager ensures that strategies are effectively cascaded and executed through the Area Field management & Aveda LSS team, to drive business growth, and achieve targets and Key Performance Indicators (KPIs) across all stores in the region. Additionally, this role involves overseeing the operation arm of the business, along with account management of 8 Wholesale Retailer Accounts, achieving retail, net sales, and operating profit sales goals by developing and executing the brand’s strategic plans.
WHAT THIS ROLE DOES:
- Sales & Strategy: Develop and execute retail sales strategies to maximise performance and achieve business objectives. Produce accurate sales forecasts, manage the P&L, and ensure financial targets are met. Analyse sales trends and financial reports to identify growth opportunities and implement corrective actions. Deliver weekly and monthly trade reports to support data-driven decision-making. Collaborate with brand teams on forecasting, inventory, and strategic adjustments.
- Team Leadership & Development: Lead, coach, and develop Area Managers and the Aveda LSS Salon GM, driving performance, KPIs, and targets. Provide ongoing training to strengthen presentation, commercial acumen, and strategic thinking skills.
- Customer Experience & Operations: Maintain high customer service and operational standards across all retail locations. Oversee store operations, openings, visual merchandising, stock management, and compliance to boost profitability and minimise shrinkage. Optimise resource planning to enhance service levels, sales, and operational efficiency.
- Retailer Relationships & Business Development: Build strong partnerships with retail partners to achieve shared sales goals. Identify new business opportunities and develop strategic plans to drive growth. Present innovative sales and operational strategies to increase market share.
- Account Management & Negotiations: Lead negotiations on trade and marketing initiatives to meet commercial targets. Manage stock allocations for NPD and key retail moments (e.g., Christmas), ensuring e-retail sites have accurate content and banners. Ensure retailer websites are regularly updated and aligned with brand guidelines.
WHAT YOU NEED TO BE SUCCESSFUL IN THIS ROLE:
- Ability to work at both strategic and operational levels, with a proactive and adaptable approach.
- Substantial operational experience in a high-volume retail environment.
- Proven experience in educational leadership, particularly in the retail or beauty industry.
- Strong leadership skills, with the ability to inspire and develop high-performing teams.
- Strong commercial acumen with the ability to analyse financial data and implement strategies to drive business growth.
- Excellent communication skills and negotiating skills, with the ability to present complex ideas clearly and persuasively.
QUALIFICATIONS:
- Minimum of 5+ years' experience in a retail sales leadership role, with experience in managing large or multi-site businesses.
- Proven track record in leading sales performance and developing high-performing teams.
- Strong understanding of retail operations, visual merchandising, and customer service excellence.
- Ability to travel across the region and work flexible hours.
National Field Sales & Operations Manager, Aveda (Mat Cover - 8month FTC) employer: Estee Lauder Companies
Contact Detail:
Estee Lauder Companies Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land National Field Sales & Operations Manager, Aveda (Mat Cover - 8month FTC)
✨Tip Number 1
Network like a pro! Reach out to your connections in the beauty and retail industry. Attend events, join online forums, and don’t be shy about asking for introductions. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching Aveda’s values and products. Show us that you’re not just another candidate; demonstrate your passion for the brand and how you can contribute to its mission of environmental responsibility and customer excellence.
✨Tip Number 3
Practice your pitch! Be ready to discuss your experience in retail sales leadership and how you’ve driven performance in previous roles. We want to hear about your successes and how you can inspire teams to achieve targets.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows us you’re serious about joining the Aveda family and ready to take on the challenge of leading our sales and operations.
We think you need these skills to ace National Field Sales & Operations Manager, Aveda (Mat Cover - 8month FTC)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of National Field Sales & Operations Manager. Highlight your experience in retail sales leadership and any relevant achievements that align with Aveda's mission and values.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for the beauty industry and how your skills can drive Aveda's sales performance. Be sure to mention specific strategies you've implemented in the past.
Showcase Your Leadership Skills: Since this role involves leading teams, make sure to highlight your leadership experience. Share examples of how you've inspired and developed high-performing teams in previous roles, especially in a retail environment.
Apply Through Our Website: We encourage you to apply through our website for a seamless application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Estee Lauder Companies
✨Know Your Aveda Inside Out
Before the interview, dive deep into Aveda's brand values, products, and their commitment to environmental responsibility. Familiarise yourself with their holistic approach to beauty and how it aligns with your own values. This will not only show your passion for the brand but also help you connect your experience to their mission.
✨Showcase Your Leadership Skills
Prepare specific examples of how you've successfully led teams in the past. Think about times when you inspired your team to achieve sales targets or improved customer service. Be ready to discuss your coaching methods and how you develop high-performing teams, as this role heavily relies on strong leadership.
✨Be Data-Driven
Since the role involves analysing sales trends and financial reports, come prepared with examples of how you've used data to drive business decisions. Discuss any experience you have with producing sales forecasts or managing P&L, and be ready to explain how you’ve implemented strategies based on your findings.
✨Master the Art of Negotiation
Negotiation skills are crucial for this position, so think of instances where you've successfully negotiated trade or marketing initiatives. Prepare to discuss your approach to building strong retailer relationships and how you ensure that both parties achieve their goals. This will demonstrate your ability to drive growth through collaboration.
