At a Glance
- Tasks: Develop and execute innovative retail marketing strategies for Aveda and Bumble & Bumble.
- Company: Join a leading beauty brand with a focus on creativity and collaboration.
- Benefits: Enjoy flexible working, generous leave, bonuses, and exclusive staff discounts.
- Other info: Dynamic role with opportunities for professional development and global collaboration.
- Why this job: Make a real impact in the beauty industry while driving brand growth and consumer engagement.
- Qualifications: Experience in retail/trade marketing and strong relationship-building skills required.
The predicted salary is between 45000 - 55000 £ per year.
The Trade Marketing Manager is responsible for developing and executing retail marketing strategies for the UK & Ireland. This role involves enhancing consumer experience and increasing brand conversion, shaping and driving bespoke omni‐channel retail marketing plans, and ensuring strong commercial momentum.
Key Responsibilities
- Position the brand as a key partner to our retailers in line with the brand objectives.
- Drive brand distortion through strong retail event/gift strategy and execution.
- Provide visibility on retail marketing plans and direction into opportunities and risks.
- Monitor marketing performance on retail events, identifying best practices and influencing future plans.
- Drive revenue growth through marketing activities.
- Using insights into consumers' profile and behaviours to define and execute compelling omni channel trade marketing strategies.
- Lead strategy and execution of the High Traffic Moments programs such as seasonal holidays, Black Friday, Mother's Day among others.
- Lead and manage agencies and suppliers for locally developed programs and coordinate those end to end with all stakeholders.
- Build trade marketing plans with the Marketing and Sales team by national account.
- Oversee the creation and execution of retail programs, promotional calendars, and events.
- Manage budgets and pricing strategy for events, promotions, and retail marketing.
- Conduct competitor audits, benchmarking, and trend tracking to shape retail marketing plans.
- Ensure smooth adaptation and integration of global promotional plans into marketing plans.
- Track promotional activities, event and gift performance to create a framework highlighting best practices.
- Define and drive exclusive programs and special events with retailers.
- Elevate and drive the overall in‐store retail experience to deliver on business objectives.
- Liaise with global teams on strategy and product forecasting.
What You Will Need To Be Successful In This Role
- Previous experience working as a Retail/Trade Marketing Manager.
- P&L Management experience is an advantage.
- Strong in building relationships with the ability to work collaboratively across multiple teams/functions.
- Strong knowledge of the retail landscape in the UK and market trends.
- Strong commercial outlook and ability to drive revenue growth through trade marketing activities.
- Strong leadership and project management experience.
- Hands‐on, proactive, flexible, and able to handle multiple projects simultaneously.
- Highly motivated and passionate about retail marketing.
- Result‐driven with a solid understanding of analytics and consumer insights.
- Experience with global brands is an advantage.
Compensation & Benefits
- 1 day working from home
- 25 Days Annual Leave (exc. Bank Holidays)
- 1 day Annual Leave to celebrate your birthday
- Holiday Purchase opportunity
- Bonus Opportunity
- Car allowance
- Equity
- Ability to work Remotely/Abroad up to 18 days per calendar year
- Summer Fridays
- Generous Staff Discount
- Mental Health Wellbeing Initiatives
- Benefits platform with exclusive discounts and offers
- Employee resource groups
- LinkedIn learning
Trade Marketing Manager Aveda, Bumble & Bumble - 12 Month FTC in London employer: Estee Lauder Companies
As a Trade Marketing Manager at Aveda and Bumble & Bumble, you will thrive in a dynamic and supportive work environment that prioritises employee well-being and professional growth. With generous benefits such as flexible working arrangements, extensive annual leave, and opportunities for remote work, the company fosters a culture of collaboration and innovation, ensuring you can make a meaningful impact in the retail marketing landscape of the UK and Ireland.
StudySmarter Expert Advice🤫
We think this is how you could land Trade Marketing Manager Aveda, Bumble & Bumble - 12 Month FTC in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that Trade Marketing Manager role.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their marketing strategies and be ready to discuss how you can enhance consumer experience and drive revenue growth. We want you to shine!
✨Tip Number 3
Showcase your skills with a portfolio! If you’ve worked on successful marketing campaigns or projects, gather them together to demonstrate your expertise. We love seeing real examples of how you’ve driven results.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who are eager to make an impact in retail marketing.
We think you need these skills to ace Trade Marketing Manager Aveda, Bumble & Bumble - 12 Month FTC in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Trade Marketing Manager role. Highlight your experience in retail marketing strategies and any relevant achievements that align with the job description. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about retail marketing and how your skills match the responsibilities outlined in the job description. Let us know what excites you about working with Aveda and Bumble & Bumble.
Showcase Your Analytical Skills:Since this role involves monitoring marketing performance, make sure to highlight your analytical skills. Share examples of how you've used data to drive marketing decisions in the past. We love candidates who can back up their strategies with solid insights!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and keep track of it. Plus, you’ll get to explore more about our company culture while you’re at it!
How to prepare for a job interview at Estee Lauder Companies
✨Know Your Brands Inside Out
Before the interview, dive deep into Aveda and Bumble & Bumble. Understand their brand values, product lines, and recent marketing campaigns. This knowledge will help you demonstrate your passion for the brands and how you can contribute to their growth.
✨Showcase Your Trade Marketing Expertise
Prepare specific examples from your previous roles where you've successfully developed and executed retail marketing strategies. Highlight your experience with omni-channel marketing and how you've driven revenue growth through innovative campaigns.
✨Be Ready to Discuss Data and Insights
Since this role involves monitoring marketing performance, be prepared to discuss how you've used data analytics to inform your marketing strategies. Bring examples of how you've identified best practices and influenced future plans based on consumer insights.
✨Demonstrate Your Collaborative Spirit
This position requires strong relationship-building skills. Think of instances where you've worked collaboratively across teams or with external partners. Be ready to share how you managed those relationships to achieve successful outcomes in your marketing initiatives.
