At a Glance
- Tasks: Lead innovative marketing strategies and drive consumer engagement for Jo Malone London.
- Company: Join a luxury brand known for its British heritage and collaborative culture.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Dynamic role with a focus on creativity and consumer insights.
- Why this job: Shape the future of a prestigious brand while making a real impact in global marketing.
- Qualifications: Experience in strategic marketing, innovation leadership, and cross-functional collaboration.
The predicted salary is between 80000 - 100000 £ per year.
Jo Malone London is seeking an experienced and strategic marketing leader to join the Global Marketing team on a fixed-term maternity cover contract. This role will lead the development and execution of integrated brand and innovation strategies, driving consumer engagement and business growth across key areas of the portfolio. Working in close partnership with cross-functional, regional, and affiliate teams, the successful candidate will help shape the brand's future pipeline, deliver impactful global marketing programs, and ensure consistent, consumer-centric storytelling across markets. This is a highly collaborative leadership role requiring strong commercial acumen, strategic thinking, and the ability to influence across a complex global organization while upholding Jo Malone London's luxury positioning and British heritage.
Responsibilities
- Innovation Strategy & Product Development: Lead the marketing of new product innovation journey from ideation to launch, ensuring alignment with brand vision and global category trends. Develop and execute a robust 3-year category innovation pipeline and launch calendar, balancing new product introductions with commercial innovation initiatives. Identify breakthrough ideas, ingredients, and consumer-centric campaigns that elevate Jo Malone London’s market leadership. Collaborate with Product Development and packaging teams to drive formulation innovation and sustainability initiatives. Track post-launch performance to optimize future strategies.
- Go-to-Market & Integrated Marketing: Own the go-to-market for categories of responsibility, including new launches and commercial innovations, creating compelling and authentic consumer first campaigns across all channels. Develop 360-degree marketing campaigns integrated with cross functional teams. Lead always-on storytelling requirements for the category working closely with Social, Communications and Creative teams to drive desirability all year round and tapping into cultural trends and moments. Lead creative briefing processes to inspire high-impact brand assets and visual identity. Partner with cross-functional teams to ensure marketing strategies are seamlessly executed in all touchpoints.
- Consumer & Market Insights: Leverage data from consumer research, social listening, CRM, and industry trends to inform brand strategies and innovation. Conduct competitive analysis and track market shifts to identify white-space opportunities and new business potential. Partner with the Global Pricing Group to analyse pricing strategies and ensure competitiveness across regions. Drive consumer-first storytelling by integrating insights into product messaging and marketing activations.
Qualifications
- Strategic Thinking
- Innovation Leadership
- Commercial Acumen
- Cross-Functional Collaboration
- Global Stakeholder Management
- Campaign Development & Execution
- Leadership & Team Development
- Problem Solving & Decision Making
- Organizational Agility
(Maternity Cover) Executive Director, Global Brand Marketing in London employer: Estee Lauder Companies
Jo Malone London is an exceptional employer that fosters a collaborative and innovative work culture, making it an ideal place for marketing professionals to thrive. With a strong emphasis on employee growth and development, the company offers unique opportunities to lead impactful global marketing initiatives while celebrating its rich British heritage. Located in a vibrant city, employees benefit from a dynamic environment that encourages creativity and strategic thinking, ensuring a rewarding and meaningful career experience.
StudySmarter Expert Advice🤫
We think this is how you could land (Maternity Cover) Executive Director, Global Brand Marketing in London
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace (Maternity Cover) Executive Director, Global Brand Marketing in London
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Estee Lauder Companies from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Estee Lauder Companies specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Estee Lauder Companies
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Estee Lauder Companies, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Estee Lauder Companies you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Estee Lauder Companies that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Estee Lauder Companies, so think on your feet and don't hesitate to showcase your creativity!