At a Glance
- Tasks: Drive sales and enhance brand image while providing top-notch customer service.
- Company: Join a leading beauty retailer with a vibrant team culture.
- Benefits: Competitive pay, flexible hours, and opportunities for personal growth.
- Other info: Dynamic work environment with plenty of chances to shine and grow.
- Why this job: Be a brand ambassador and make a real impact in the beauty industry.
- Qualifications: Experience in retail and strong communication skills are a must.
The predicted salary is between 25000 - 30000 £ per year.
The Counter Lead is responsible for supporting their Brand in driving sales turnover and market share through consistently remaining consumer focused. They are accountable for achieving this by reflecting a credible and professional Brand image to all internal and external consumers at all times, maximising sales through selling, providing excellent service and retail standards, and contributing to efficiencies through adhering to store/Brand/Company Procedures and guidelines.
Key Responsibilities:
- Understand daily/weekly targets.
- Ensure personal awareness of all additional sales avenues i.e. eventing, Omni and digital channels.
- Keep up to date with competitor activities and missed opportunities.
- Effectively use social media, leveraging opportunities to drive the business and protect and enhance the Brand image.
- Deliver the Brand Strategy, ensuring the delivery of an effective local plan.
- Plan and implement local marketing & events initiatives, aligned to Retailer activity.
- Deliver excellence in execution of service by ensuring measures are in place to continually and visibly improve service levels, creating a zero consumer complaints mindset and a surprise and delight culture.
- Be an Ambassador for the Brand – lead the way to ensure Brand values are represented and brought to life.
- Ensure all refunds and complaints are managed in line with Company guidelines and to a mutually satisfactory conclusion, informing/consulting with the Area Manager where appropriate.
- Use digital tools to ensure knowledge is kept up to date.
- Deliver a consumer recruitment and retention strategy to grow a loyal consumer base.
- Develop up to date knowledge of product in order to ensure we deliver an industry leading experience and the product meets the consumer's needs.
- Plan to ensure the delivery of excellent standards at all times (product, housekeeping, displays, messaging, pricing).
- Review retail standards on a daily basis ensuring they are maintained to the required standard.
- Ensure deliveries, stock movements and associated administration are completed within agreed Company timeframes.
- Ensure that all auditable processes and administration are actioned to Company guidelines and take corrective action in highlighted areas of risk.
- Ensure all information requests are fulfilled accurately, within deadlines set.
- Minimise stock loss by ensuring all Company Security Policies and Procedures are implemented correctly and followed.
- Create and maintain a safe working environment for consumers ensuring that Company and Retailer Policies and Procedures are adhered to.
- Ensure that all health & safety responsibilities and all areas of operational activity achieve a minimum overall grading of 'Acceptable' during audits.
- Manage daily replenishment, taking appropriate action where necessary.
- Maximise sales performance by utilising all commercial reports before making commercial decisions.
- Plan and deliver the visual merchandising layout, ensuring it is completed to guidelines and within agreed timescales.
- Identify stock package issues, and take corrective action, informing the Area Manager when out of direct control.
- Effectively manage all promotions and discounts ensuring they are actioned in line with Company guidelines.
- Identify trends and make suggestions to enhance product performance.
Qualifications:
- Experience in a fast‐paced retail and/or consumer facing environment.
- Ability to drive self‐development.
- Commercial understanding and awareness of industry.
- Effective communication, organisation and prioritisation skills.
Boots Bon Accord Aberdeen Multi Brand Fragrance Specialist employer: Estee Lauder Companies
At Boots Bon Accord Aberdeen, we pride ourselves on being an exceptional employer that fosters a vibrant and inclusive work culture. Our team members enjoy comprehensive training and development opportunities, ensuring personal growth while contributing to a dynamic retail environment. With a focus on consumer satisfaction and brand representation, we empower our employees to excel in their roles, making every day at work both meaningful and rewarding.
StudySmarter Expert Advice🤫
We think this is how you could land Boots Bon Accord Aberdeen Multi Brand Fragrance Specialist
✨Tip Number 1
Get to know the brand inside out! Research Boots and their fragrance offerings so you can chat confidently about products during your interview. Show us that you're not just a fan, but a true ambassador for the brand.
✨Tip Number 2
Practice your sales pitch! Think about how you'd sell a fragrance to a customer. We want to see your selling skills shine, so role-play with a friend or in front of the mirror to nail that perfect pitch.
✨Tip Number 3
Stay updated on competitor activities. Knowing what others are doing can give you an edge. Bring this knowledge to your interview and show us how you can help Boots stay ahead in the fragrance game!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows us you’re serious about joining the team and ready to contribute to our success.
We think you need these skills to ace Boots Bon Accord Aberdeen Multi Brand Fragrance Specialist
Some tips for your application 🫡
Show Your Passion for Fragrance:When writing your application, let your love for fragrances shine through! Share any personal experiences or knowledge about different scents and brands. We want to see that you’re genuinely excited about the role and the products you'll be representing.
Highlight Your Sales Skills:Make sure to emphasise your sales experience and how you've driven turnover in previous roles. Use specific examples to demonstrate how you’ve maximised sales and provided excellent service. We love seeing numbers and results!
Be Consumer-Focused:Remember, this role is all about the consumer! In your application, discuss how you've put customers first in past positions. Share any strategies you've used to enhance customer satisfaction and loyalty, as we value a zero complaints mindset.
Keep It Professional Yet Personal:While we want to see your personality, it’s important to maintain a professional tone in your application. Balance your informal style with a clear understanding of the brand image and values. Don’t forget to apply through our website for the best chance!
How to prepare for a job interview at Estee Lauder Companies
✨Know Your Brand Inside Out
Before the interview, make sure you research the brand thoroughly. Understand its values, product range, and recent marketing campaigns. This will help you demonstrate your passion for the brand and show that you're ready to be an ambassador for it.
✨Showcase Your Sales Skills
Prepare specific examples of how you've driven sales in previous roles. Think about times when you exceeded targets or implemented successful strategies. Be ready to discuss how you can apply these skills to maximise sales performance in this role.
✨Stay Consumer-Focused
During the interview, emphasise your commitment to excellent customer service. Share experiences where you went above and beyond for a customer or resolved complaints effectively. This will highlight your ability to create a 'zero consumer complaints mindset' as mentioned in the job description.
✨Be Ready to Discuss Digital Tools
Since the role involves using digital tools to enhance the brand image, be prepared to talk about your experience with social media and other digital platforms. Share how you've leveraged these tools in the past to drive engagement and sales, showing that you can keep up with industry trends.
