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- Tasks: Lead the marketing strategy for TENA Men, driving brand growth and consumer engagement.
- Company: Essity is a global hygiene and health company dedicated to improving well-being.
- Benefits: Enjoy a competitive salary, flexible holidays, discounts, and wellness perks.
- Why this job: Join a passionate team making a positive impact in health and hygiene.
- Qualifications: Experience in FMCG marketing and managing brands is essential.
- Other info: Embrace a diverse and inclusive culture that values innovation and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
At Essity, we believe your career should be meaningful. It’s not just about what you do—it’s about the difference you make. We’re currently looking for a Brand Manager to join our team and help shape the future of our leading global brand, TENA Men.
This role offers the opportunity to deliver the marketing strategy for a key part of the TENA portfolio, identifying market, customer, and consumer opportunities that drive growth and innovation. You’ll be working alongside supportive colleagues who are passionate about what they do and committed to making a positive impact.
We\’re looking for people who embody our values, aren\’t afraid to challenge, innovate, experiment, and move at a fast pace. If this is you, we\’d love to talk!
What You Will Do
Reporting to the Senior Brand Manager, you’ll take the lead on execution for theTENA Menbrand. This is a pivotal role focused on driving brand growth, consumer engagement, and product development within the male incontinence category.
You’ll help shape the direction of the brand, managing communications, promotions, and innovation projects. Collaboration is key, you’ll work closely with cross-functional teams across the UK and Europe, including product development, creative, and retail, acting as a key advocate for the brand.
Your expertise and passion for the TENA Men portfolio will support our continued growth. You’ll also guide the development and delivery of training programmes and educational materials, working alongside external partners to promote TENA products and services.
Who You Are
We’re looking for candidates with proven experience in FMCG marketing, ideally having managed brands within a commercial FMCG environment. You’ll have successfully led projects from concept through to market and built strong, collaborative relationships across cross-functional teams. If this sounds like you, we’d love to hear from you.
About Our DEI Culture
Guided by our Beliefs & Behaviour, our culture is the foundation that connects our history with our future. At Essity, care, collaboration and inclusion are more than buzzwords, they are practiced on an everyday basis. And with a purpose of breaking barriers to wellbeing, promoting gender equality and enable customers and consumers to lead a fuller life at all stages of life, DEI is in our core.
As we work in diverse teams across geographies, cultures and professional areas, inclusive leadership is something we expect from ourselves and each other. In our leadership platform, we express this as leveraging the power of differences. From experience we know that diverse and inclusive teams are key to innovate and profitably grow our business while simultaneously address our ambitious climate targets.
What We Can Offer
There are many of reasons to work at Essity:
- High reaching starting salary with annual reviews
- Pension 10% employer contribution
- Annual sales incentive bonus
- Holidays starting at 27 days plus bank holidays (with flexible bank holiday options)
- Staff product and discounts
- Essity Rewards (online and in-store shopping discounts)
- Benefits include: EAP support service, cycle to work scheme, gym membership discount and many more
- Local community activities and charitable initiatives
This is a great opportunity to advance your career within a professional and committed team,. To learn more about TENA visit or visit our YouTube Channel
At Essity, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose.
At Essity, we embrace the individual and recognise the remarkable power that can be harnessed when different ideas, backgrounds, experiences and perspective come together. If you apply for a job at Essity, you can be sure that the only criteria we consider for selection is professional experience, qualifications, key job-related attributes and working values.
Collaborative and Caring Culture | Empowerment & Engaged People | Work with Impact and A Powerful Purpose | Individual Learning & Career Growth | Health & Safety Priority | Sustainable Value Together| Innovation| Sustainable Working Life | Total Reward
Application End Date:
01 Sept 2025
At Essity, we believe your career should be meaningful. It’s not just about what you do—it’s about the difference you make. We’re currently looking for a Brand Manager to join our team and help shape the future of our leading global brand, TENA Men.
This role offers the opportunity to deliver the marketing strategy for a key part of the TENA portfolio, identifying market, customer, and consumer opportunities that drive growth and innovation. You’ll be working alongside supportive colleagues who are passionate about what they do and committed to making a positive impact.
We\’re looking for people who embody our values, aren\’t afraid to challenge, innovate, experiment, and move at a fast pace. If this is you, we\’d love to talk!
What You Will Do
Reporting to the Senior Brand Manager, you’ll take the lead on execution for theTENA Menbrand. This is a pivotal role focused on driving brand growth, consumer engagement, and product development within the male incontinence category.
You’ll help shape the direction of the brand, managing communications, promotions, and innovation projects. Collaboration is key, you’ll work closely with cross-functional teams across the UK and Europe, including product development, creative, and retail, acting as a key advocate for the brand.
Your expertise and passion for the TENA Men portfolio will support our continued growth. You’ll also guide the development and delivery of training programmes and educational materials, working alongside external partners to promote TENA products and services.
Who You Are
We’re looking for candidates with proven experience in FMCG marketing, ideally having managed brands within a commercial FMCG environment. You’ll have successfully led projects from concept through to market and built strong, collaborative relationships across cross-functional teams. If this sounds like you, we’d love to hear from you.
About Our DEI Culture
Guided by our Beliefs & Behaviour, our culture is the foundation that connects our history with our future. At Essity, care, collaboration and inclusion are more than buzzwords, they are practiced on an everyday basis. And with a purpose of breaking barriers to wellbeing, promoting gender equality and enable customers and consumers to lead a fuller life at all stages of life, DEI is in our core.
As we work in diverse teams across geographies, cultures and professional areas, inclusive leadership is something we expect from ourselves and each other. In our leadership platform, we express this as leveraging the power of differences. From experience we know that diverse and inclusive teams are key to innovate and profitably grow our business while simultaneously address our ambitious climate targets.
What We Can Offer
There are many of reasons to work at Essity:
- High reaching starting salary with annual reviews
- Pension 10% employer contribution
- Annual sales incentive bonus
- Holidays starting at 27 days plus bank holidays (with flexible bank holiday options)
- Staff product and discounts
- Essity Rewards (online and in-store shopping discounts)
- Benefits include: EAP support service, cycle to work scheme, gym membership discount and many more
- Local community activities and charitable initiatives
This is a great opportunity to advance your career within a professional and committed team,. To learn more about TENA visit or visit our YouTube Channel
At Essity, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose.
At Essity, we embrace the individual and recognise the remarkable power that can be harnessed when different ideas, backgrounds, experiences and perspective come together. If you apply for a job at Essity, you can be sure that the only criteria we consider for selection is professional experience, qualifications, key job-related attributes and working values.
Collaborative and Caring Culture | Empowerment & Engaged People | Work with Impact and A Powerful Purpose | Individual Learning & Career Growth | Health & Safety Priority | Sustainable Value Together| Innovation| Sustainable Working Life | Total Reward
#LI-KD #ESSITY-UK #HYBRID
Application End Date:
01 Sept 2025
Job Requisition ID:
Essity255888
About Us
Essity is a leading global hygiene and health company. Our expertise began with the acquisition of the Swedish company Mölnlycke in 1975, through which our roots stretch back to 1849. Today, our sustainable innovations from globally trusted brands, designed for everybody and every body, care for the well-being of 1 billion people in 150 countries every day.
Working at Essity is not just a career but a chance to make the world healthier, safer, and more hygienic. We innovate for good to break barriers and contribute to shaping a healthier future. At Essity, we have a people-first approach where every career is as unique as the individual. We empower employees to excel together and reach their full potential through a winning culture driven by a powerful purpose. Our performance-orientated environment motivates employees to think differently and embrace challenges so we can continue improving lives, every day through better hygiene and health. We provide a sustainable work-life based on flexibility for both employees and employers. We are committed to Diversity, Equity, and Inclusion in everything we do. It is the key to our success in creating an inclusive, collaborative, and caring company culture where you can be you with us. Our purpose of Breaking Barriers to Well-being, enables customers and consumers to lead fuller lives at all stages of life.
Our leading global brands include TENA and Tork, and other strong brands such as Actimove, Cutimed, JOBST, Knix, Leukoplast, Libero, Libresse, Lotus, Modibodi, Nosotras, Saba, Tempo, TOM Organic and Zewa are sold in 150 countries. I In 2024, Essity had net sales of approximately SEK 146bn (EUR 13bn) and employed 36,000 people. We are headquartered in Stockholm, Sweden and Essity is listed on Nasdaq Stockholm. If you want to join a company where dedication to people is powered by innovation, welcome to Essity!
#J-18808-Ljbffr
Brand Manager employer: Essity
Contact Detail:
Essity Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Familiarise yourself with the TENA Men brand and its market positioning. Understanding the unique selling points and target audience will help you articulate how your experience aligns with their goals during discussions.
✨Tip Number 2
Network with professionals in the FMCG sector, especially those who have experience with male incontinence products. Engaging in conversations can provide insights into industry trends and may lead to valuable connections within Essity.
✨Tip Number 3
Prepare to discuss specific examples of successful brand management projects you've led. Highlight your ability to drive growth and innovation, as these are key aspects of the Brand Manager role at Essity.
✨Tip Number 4
Showcase your collaborative skills by discussing past experiences where you worked with cross-functional teams. Emphasising your ability to build strong relationships will resonate well with Essity's values of teamwork and inclusion.
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Brand Manager position at Essity. Understand the key responsibilities and required skills, particularly in FMCG marketing and brand management.
Tailor Your CV: Customise your CV to highlight relevant experience in FMCG marketing and brand management. Emphasise any projects you've led from concept to market, and showcase your ability to collaborate with cross-functional teams.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for the TENA Men brand and your alignment with Essity's values. Mention specific examples of how you've driven brand growth and consumer engagement in previous roles.
Showcase Your Values: In your application, demonstrate how you embody Essity's core values of care, collaboration, and inclusion. Provide examples of how you've contributed to a positive team culture and innovative projects in your past experiences.
How to prepare for a job interview at Essity
✨Understand the Brand
Before your interview, take some time to research TENA Men and its market position. Familiarise yourself with their marketing strategies, recent campaigns, and consumer feedback. This will help you demonstrate your genuine interest in the brand and how you can contribute to its growth.
✨Showcase Your FMCG Experience
Be prepared to discuss your previous experience in FMCG marketing. Highlight specific projects where you successfully led initiatives from concept to market, focusing on how you built collaborative relationships across teams. This will show that you have the relevant skills and experience for the role.
✨Emphasise Collaboration Skills
Since the role involves working closely with cross-functional teams, be ready to provide examples of how you've effectively collaborated with others in past roles. Discuss any challenges you faced and how you overcame them, showcasing your ability to work well in a team environment.
✨Align with Company Values
Essity values care, collaboration, and inclusion. During your interview, reflect on these values and think of examples from your own experience that align with them. This will help you connect with the interviewers and demonstrate that you are a good cultural fit for the company.
