At a Glance
- Tasks: Support brand growth through marketing strategies and manage product development.
- Company: Join Essity, a leading global hygiene and health company with a people-first culture.
- Benefits: Flexible work-life balance, professional development, and a commitment to diversity and inclusion.
- Why this job: Make a real impact on well-being while working with trusted global brands.
- Qualifications: Experience in marketing, strong project management, and excellent communication skills.
- Other info: Dynamic environment with opportunities for career growth and innovation.
The predicted salary is between 28800 - 43200 £ per year.
Assistant Brand Manager (20 month fixed term contract)
About the role
Essity may be a company you are not familiar with but you will know our market-leading consumer brands including TENA Bodyform Cushelle Velvet Plenty and Tork as well as Leukoplast Actimove and JOBST within our medical portfolio. Our company mission is to break barriers and improve the well-being of people across the world through our health and hygiene products and solutions.
Essity UK Consumer Goods
Essity UK Consumer Goods is looking for an Assistant Brand Manager Consumer Goods to work on our leading brands Bodyfrom and TENA . The Assistant Brand manager will take responsibility for the day-to-day marketing activation ensuring delivery against agreed objectives and KPIs to support ambitious brand growth.
This full-time 20 -month FTC position is offered on a hybrid working pattern of up to two days per week working flexibly at home with 3 days office-based.
There are plenty of reasons to work at Essity :
High reaching starting salary with annual review
Pension 10% employer contribution
Annual incentive bonus
Holidays starting at 27 days plus bank holidays (with flexible bank holiday options)
Staff product and discounts
Essity Rewards (online and in-store shopping discounts) including; gym membership discount and many more
EAP support service
Cycle to work scheme
Local community activities and charitable initiatives
What you will do
In this varied role you will be responsible for : .
Support the SBM in the implementation of ATL and BTL regional marketing strategy and plans in line with global requirements.
Deliver clear communication and building strong working relationships with internal customer teams global teams agencies & retailers.
Provide necessary support to our multi-functional operational business team regarding strategy product information and media activities.
Manage and implement marketing activities ATL to BTL with a special focus on digital communication and social media.
Daily management of external agencies (media PR digital) including writing briefs creative development agency management and reporting with continuous evaluation based on set KPIs.
Strong focus on Digital Marketing :
Daily management of social branded content and social content calendar.
Ensure brand images and assets are optimised for use on retailer websites.
Management of brand websites in conjunction with internal digital hub.
Work with internal digital hub developing ratings and reviews.
Work with internal DTC team to develop and manage annual social content calendars.
Support SBM with project management of PR campaigns
Responsible for assigned Advertising & Promotion budget with monthly tracking & reconciling along with raising POs.
Monthly analysis and reporting of market & consumer data and business performance against KPIs.
Management of product range development new packaging new pack formats changes in legal requirements.
Ownership of the artwork development process including supporting on copy artwork generation and approvals
Admin based responsibilities
Who You Are
Experience working within a marketing team preferably within FMCG
Strong attention to detail
Ability to organize prioritize and work effectively in a constantly changing environment
Strong cross functional experience
Demonstrated experience and success in project management
Excellent oral and written communication analytical and presentation skills
Excellent team player and ability to work cross-functionally
Ability to define problems collect data establish facts and draw valid conclusions
Ability to multi-task under pressure
Confident in using Excel and PowerPoint
Can do attitude
About Our DEI Culture
Guided by our Beliefs & Behaviour our culture is the foundation that connects our history with our future. At Essity care collaboration and inclusion are more than buzzwords they are practiced on an everyday basis. And with a purpose of breaking barriers to wellbeing promoting gender equality and enable customers and consumers to lead a fuller life at all stages of life DEI is in our core.
As we work in diverse teams across geographies cultures and professional areas inclusive leadership is something we expect from ourselves and each our leadership platform we express this as leveraging the power of differences. From experience we know that diverse and inclusive teams are key to innovate and profitably grow our business while simultaneously address our ambitious climate targets.
What we can offer you
At Essity we believe everyones learning and professional development is unique and want to empower employees to reach their full potential in a winning culture motivated by a powerful purpose.
At Essity we embrace the individual and recognise the remarkable power that can be harnessed when different ideas backgrounds experiences and perspective come together. If you apply for a job at Essity you can be sure that the only criteria we consider for selection is professional experience qualifications key job-related attributes and working values.
Whats next
Essity kindly but firmly declines direct contact with recruiting and staffing agencies as well as job advertising sellers.
Application End Date : 30 Oct 2025
Job Requisition ID : Essity257425
Required Experience : Manager
Key Skills : Digital Marketing,Marketing,Management Experience,Profit & Loss,Analysis Skills,Microsoft Powerpoint,Market Research,Project Management,Product Management,P&L Management,Product Development,Branding
Employment Type : Full-Time
Experience : years
Vacancy : 1
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Assistant Brand Manager employer: Essity
Contact Detail:
Essity Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Brand Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Essity. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Prepare for the interview by knowing your stuff! Research Essity's brands like Bodyform and TENA, and think about how your skills can help them grow. Show us you’re passionate about their mission!
✨Tip Number 3
Practice makes perfect! Get a friend to do mock interviews with you. Focus on your project management experience and how you can juggle multiple tasks under pressure – it’s key for this role!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Assistant Brand Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Assistant Brand Manager role. Highlight your experience in marketing, especially within FMCG, and showcase any relevant project management skills. We want to see how you can contribute to our ambitious brand growth!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about the role and how your values align with ours at Essity. Remember, we love collaboration and inclusion, so let that reflect in your writing.
Showcase Your Communication Skills: Since excellent communication is key for this role, make sure your application is clear and concise. Use proper grammar and structure to demonstrate your written communication skills. We appreciate attention to detail!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, you’ll find all the info you need about the role and our company culture there!
How to prepare for a job interview at Essity
✨Know Your Brands Inside Out
Before the interview, make sure you research Essity's leading brands like Bodyform and TENA. Understand their market positioning, recent campaigns, and how they align with consumer needs. This will show your genuine interest and help you discuss how you can contribute to their growth.
✨Showcase Your Project Management Skills
Be prepared to discuss specific examples of your project management experience. Highlight how you've successfully managed marketing initiatives in a fast-paced environment, focusing on your ability to organise, prioritise, and deliver results under pressure.
✨Demonstrate Cross-Functional Collaboration
Essity values teamwork across different functions. Share experiences where you've worked collaboratively with diverse teams, whether in digital marketing, product development, or customer engagement. Emphasise your communication skills and how you leverage differences to achieve common goals.
✨Embrace Diversity and Inclusion
Familiarise yourself with Essity's commitment to diversity, equity, and inclusion. Be ready to discuss how you can contribute to an inclusive culture and why it matters to you. This aligns with their core values and shows that you're a good fit for their team-oriented environment.