At a Glance
- Tasks: Lead bold marketing campaigns across Europe for iconic eyewear brands.
- Company: Join Sunglass Hut, part of EssilorLuxottica, a leader in premium eyewear.
- Benefits: Autonomy to make an impact and work with globally recognised brands.
- Other info: Dynamic team environment with opportunities to bring your ideas to life.
- Why this job: Create unforgettable retail experiences and drive real commercial impact.
- Qualifications: 5+ years in brand or retail marketing, strong communication skills.
The predicted salary is between 50000 - 65000 £ per year.
At Sunglass Hut, we don't just sell sunglasses, we create moments. Bold. Iconic. Unapologetically confident. As part of EssilorLuxottica, the global leader in premium eyewear, we bring world‑leading brands to life, including Ray‑Ban, Oakley and Oliver Peoples, through unforgettable retail experiences across Europe. Right now, we're looking for a Brand Marketing Manager to step into a fast‑paced, high‑impact role within our Retail Marketing team in London. This is a unique opportunity to take ownership of our mono‑brand strategy across five markets and drive real commercial impact.
The Role
- You'll be at the heart of our marketing engine, bringing brands to life across store, digital, and social channels.
- Working closely with the Head of Marketing, you'll lead the execution of bold, consumer‑first campaigns that inspire and drive traffic across our retail network.
- Own and deliver the marketing calendar across the UK, Ireland, Netherlands, Belgium, and Denmark.
- Activate campaigns end‑to‑end across stores, CRM, digital and social.
- Translate global brand direction into locally relevant, high‑impact activations.
- Bring our stores to life through experiential events, VIP moments and partnerships.
- Collaborate with Regional and Store teams to ensure best‑in‑class execution.
- Manage agencies and suppliers from brief to delivery.
- Drive traffic, engagement and commercial performance across our mono‑brands.
What You’ll Bring
- You’re a confident, hands‑on marketer who thrives in a fast‑moving retail environment and knows how to connect brand to performance.
- You are:
- Energetic, proactive and results‑driven.
- Creative with a strong commercial mindset.
- Highly organized with excellent attention to detail.
- Adaptable, resilient and comfortable managing multiple priorities.
- A natural collaborator who builds strong relationships across teams.
- You have:
- 5+ years’ experience in brand or retail marketing (fashion, beauty or luxury retail preferred).
- Strong understanding of consumer behaviour and traffic‑driving strategies.
- Experience delivering multi‑channel campaigns (store, digital, CRM, social).
- Proven ability to brief agencies and manage projects end‑to‑end.
- Confidence managing budgets and measuring performance.
- Strong stakeholder management across cross‑functional teams.
- Excellent communication skills (written and verbal).
Why Join Us?
- At Sunglass Hut, we move fast, think big, and act boldly. You'll have the autonomy to make an impact, while working with iconic brands that shape culture globally.
- Work across some of the most recognizable brands in the world.
- Be part of a dynamic, collaborative international team.
- Gain exposure across multiple markets and channels.
- Bring your ideas to life in stores, online and beyond.
- And most importantly… have fun doing it.
Ready to bring the heat? If you're passionate about brand, retail, and creating standout customer experiences, we want to hear from you.
Brand Marketing Manager — Europe Retail in St Albans employer: EssilorLuxottica
At Sunglass Hut, we pride ourselves on being an exceptional employer that fosters a vibrant and dynamic work culture in the heart of London. As part of EssilorLuxottica, we offer our employees the chance to work with iconic brands while enjoying opportunities for personal and professional growth across multiple European markets. With a focus on collaboration, creativity, and impactful campaigns, we ensure that our team members not only thrive in their roles but also have fun bringing unforgettable retail experiences to life.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Marketing Manager — Europe Retail in St Albans
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your personality! When you get the chance to meet hiring managers or team members, let your passion for brand marketing shine through. Be confident, share your ideas, and demonstrate how you can bring their brands to life.
✨Tip Number 3
Prepare for interviews by researching the company and its brands. Understand their marketing strategies and think of ways you could contribute. Tailor your answers to show how your experience aligns with their goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team at Sunglass Hut.
We think you need these skills to ace Brand Marketing Manager — Europe Retail in St Albans
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for brand marketing shine through! We want to see how excited you are about creating unforgettable retail experiences and connecting brands to performance.
Tailor Your Application:Make sure to customise your CV and cover letter for the Brand Marketing Manager role. Highlight your relevant experience in multi-channel campaigns and your understanding of consumer behaviour. We love seeing how your skills align with our needs!
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language to describe your achievements and how they relate to the role. We appreciate a well-organised application that makes it easy for us to see your potential.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Sunglass Hut!
How to prepare for a job interview at EssilorLuxottica
✨Know the Brand Inside Out
Before your interview, dive deep into Sunglass Hut's brand values and their iconic products. Understand their marketing strategies and how they connect with consumers. This knowledge will help you demonstrate your passion for the brand and show that you're ready to contribute to their mission.
✨Showcase Your Campaign Successes
Prepare specific examples of successful multi-channel campaigns you've led in the past. Highlight your role in driving traffic and engagement, and be ready to discuss the results. This will illustrate your hands-on experience and ability to deliver impactful marketing strategies.
✨Emphasise Collaboration Skills
Since the role requires working closely with various teams, be prepared to discuss how you've successfully collaborated in previous roles. Share stories that showcase your ability to build strong relationships and manage cross-functional projects effectively.
✨Be Ready for Creative Problem-Solving
Expect questions that assess your creativity and adaptability in a fast-paced environment. Think of examples where you've had to pivot or innovate under pressure. This will demonstrate your resilience and proactive approach, which are key traits for this role.
