At a Glance
- Tasks: Lead bold marketing campaigns across Europe for iconic eyewear brands.
- Company: Join Sunglass Hut, part of EssilorLuxottica, a leader in premium eyewear.
- Benefits: Autonomy to make an impact and work with globally recognised brands.
- Other info: Dynamic team environment with opportunities for creativity and fun.
- Why this job: Shape culture while creating unforgettable retail experiences.
- Qualifications: 5+ years in brand or retail marketing, strong communication skills.
The predicted salary is between 50000 - 65000 £ per year.
At Sunglass Hut, we don't just sell sunglasses, we create moments. Bold. Iconic. Unapologetically confident. As part of EssilorLuxottica, the global leader in premium eyewear, we bring world‑leading brands to life, including Ray‑Ban, Oakley and Oliver Peoples, through unforgettable retail experiences across Europe.
Right now, we're looking for a Brand Marketing Manager to step into a fast‑paced, high‑impact role within our Retail Marketing team in London. This is a unique opportunity to take ownership of our mono‑brand strategy across five markets and drive real commercial impact.
The RoleYou'll be at the heart of our marketing engine, bringing brands to life across store, digital, and social channels. Working closely with the Head of Marketing, you'll lead the execution of bold, consumer‑first campaigns that inspire and drive traffic across our retail network.
- Own and deliver the marketing calendar across the UK, Ireland, Netherlands, Belgium, and Denmark
- Activate campaigns end‑to‑end across stores, CRM, digital and social
- Translate global brand direction into locally relevant, high‑impact activations
- Bring our stores to life through experiential events, VIP moments and partnerships
- Collaborate with Regional and Store teams to ensure best‑in‑class execution
- Manage agencies and suppliers from brief to delivery
- Drive traffic, engagement and commercial performance across our mono‑brands
You’re a confident, hands‑on marketer who thrives in a fast‑moving retail environment and knows how to connect brand to performance.
- Energetic, proactive and results‑driven
- Creative with a strong commercial mindset
- Highly organized with excellent attention to detail
- Adaptable, resilient and comfortable managing multiple priorities
- A natural collaborator who builds strong relationships across teams
- 5+ years’ experience in brand or retail marketing (fashion, beauty or luxury retail preferred)
- Strong understanding of consumer behaviour and traffic‑driving strategies
- Experience delivering multi‑channel campaigns (store, digital, CRM, social)
- Proven ability to brief agencies and manage projects end‑to‑end
- Confidence managing budgets and measuring performance
- Strong stakeholder management across cross‑functional teams
- Excellent communication skills (written and verbal)
At Sunglass Hut, we move fast, think big, and act boldly. You'll have the autonomy to make an impact, while working with iconic brands that shape culture globally.
- Work across some of the most recognizable brands in the world
- Be part of a dynamic, collaborative international team
- Gain exposure across multiple markets and channels
- Bring your ideas to life in stores, online and beyond
- And most importantly… have fun doing it
Ready to bring the heat? If you're passionate about brand, retail, and creating standout customer experiences, we want to hear from you.
Brand Marketing Manager — Europe Retail employer: EssilorLuxottica
Sunglass Hut is an exceptional employer that fosters a vibrant and dynamic work culture, where creativity and collaboration thrive. As part of EssilorLuxottica, employees enjoy the unique opportunity to work with iconic brands while driving impactful marketing strategies across multiple European markets. With a focus on personal growth and the freedom to innovate, team members are empowered to make meaningful contributions in a fast-paced environment, all while having fun along the way.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Marketing Manager — Europe Retail
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your personality! When you get an interview, let your passion for brand marketing shine through. Share your ideas and experiences that align with the role, and don’t be afraid to show how you can bring those bold campaigns to life.
✨Tip Number 3
Do your homework! Research Sunglass Hut and its brands thoroughly. Understand their marketing strategies and think about how you can contribute to their success across Europe. This will help you stand out as a candidate who’s genuinely interested.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team and ready to make an impact in the retail marketing world.
We think you need these skills to ace Brand Marketing Manager — Europe Retail
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for brand marketing shine through! We want to see how much you love creating memorable experiences and connecting with consumers. Make it personal and relatable!
Tailor Your CV:Don’t just send a generic CV! We’re looking for someone who understands the retail landscape and can bring our brands to life. Highlight your relevant experience in brand or retail marketing, especially if you've worked with fashion or luxury brands.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your skills and experiences are easy to spot. Use bullet points where possible to break up text and make it digestible.
Apply Through Our Website:We encourage you to apply directly through our website! It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at EssilorLuxottica
✨Know the Brand Inside Out
Before your interview, dive deep into Sunglass Hut's brand values and their iconic products. Understand their marketing strategies and how they connect with consumers. This knowledge will help you demonstrate your passion for the brand and show that you're ready to contribute to their mission.
✨Showcase Your Campaign Successes
Prepare specific examples of successful multi-channel campaigns you've led in the past. Highlight your role in driving traffic and engagement, and be ready to discuss the results. This will illustrate your hands-on experience and ability to deliver impactful marketing strategies.
✨Emphasise Collaboration Skills
Since the role involves working closely with various teams, be sure to highlight your collaboration skills. Share stories about how you've built strong relationships across departments and managed projects with multiple stakeholders. This will show that you can thrive in a dynamic environment.
✨Be Ready for Creative Problem-Solving
Expect questions that assess your creativity and adaptability. Think of scenarios where you've had to pivot or come up with innovative solutions under pressure. This will demonstrate your proactive mindset and ability to manage multiple priorities effectively.
