Brand Marketing Manager

Brand Marketing Manager

Full-Time 50000 - 65000 £ / year (est.) No working from home possible
ESSILORLUXOTTICA GROUP

At a Glance

  • Tasks: Lead bold marketing campaigns across multiple channels and drive brand engagement.
  • Company: Join Sunglass Hut, part of EssilorLuxottica, a leader in premium eyewear.
  • Benefits: Autonomy to make an impact, work with iconic brands, and be part of a dynamic team.
  • Other info: Fast-paced environment with opportunities for creativity and collaboration.
  • Why this job: Shape culture globally while having fun and bringing your ideas to life.
  • Qualifications: 5+ years in brand or retail marketing with strong project management skills.

The predicted salary is between 50000 - 65000 £ per year.

At Sunglass Hut, we don't just sell sunglasses, we create moments. Bold. Iconic. Unapologetically confident. As part of EssilorLuxottica, the global leader in premium eyewear, we bring world‑leading brands to life, including Ray‑Ban, Oakley and Oliver Peoples, through unforgettable retail experiences across Europe. Right now, we're looking for a Brand Marketing Manager to step into a fast‑paced, high‑impact role within our Retail Marketing team in London. This is a unique opportunity to take ownership of our mono‑brand strategy across five markets and drive real commercial impact.

The Role

  • You'll be at the heart of our marketing engine, bringing brands to life across store, digital, and social channels.
  • Working closely with the Head of Marketing, you'll lead the execution of bold, consumer‑first campaigns that inspire and drive traffic across our retail network.
  • Own and deliver the marketing calendar across UK, Ireland, Netherlands, Belgium and Denmark.
  • Activate campaigns end‑to‑end across stores, CRM, digital and social.
  • Translate global brand direction into locally relevant, high‑impact activations.
  • Bring our stores to life through experiential events, VIP moments and partnerships.
  • Collaborate with Regional and Store teams to ensure best‑in‑class execution.
  • Manage agencies and suppliers from brief to delivery.
  • Drive traffic, engagement and commercial performance across our mono brands.

What You'll Bring

  • You're a confident, hands‑on marketer who thrives in a fast‑moving retail environment and knows how to connect brand to performance.
  • You are energetic, proactive and results‑driven.
  • Creative with a strong commercial mindset.
  • Highly organized with excellent attention to detail.
  • Adaptable, resilient and comfortable managing multiple priorities.
  • A natural collaborator who builds strong relationships across teams.

You have:

  • 5+ years' experience in brand or retail marketing (fashion, beauty or luxury retail preferred).
  • Strong understanding of consumer behaviour and traffic‑driving strategies.
  • Experience delivering multi‑channel campaigns (store, digital, CRM, social).
  • Proven ability to brief agencies and manage projects end‑to‑end.
  • Confidence managing budgets and measuring performance.
  • Strong stakeholder management across cross‑functional teams.
  • Excellent communication skills (written and verbal).

Why Join Us?

At Sunglass Hut, we move fast, think big, and act boldly. You'll have the autonomy to make an impact, while working with iconic brands that shape culture globally. Work across some of the most recognizable brands in the world. Be part of a dynamic, collaborative international team. Gain exposure across multiple markets and channels. Bring your ideas to life in stores, online and beyond. And most importantly… have fun doing it.

Ready to bring the heat? If you're passionate about brand, retail, and creating standout customer experiences, we want to hear from you.

Brand Marketing Manager employer: ESSILORLUXOTTICA GROUP

At Sunglass Hut, we pride ourselves on being a vibrant and dynamic employer that fosters creativity and collaboration. Located in the heart of London, our work culture encourages bold thinking and innovation, providing employees with the opportunity to make a significant impact across multiple markets. With a focus on personal growth and development, we offer a unique chance to work with iconic brands while enjoying a fun and engaging environment.

ESSILORLUXOTTICA GROUP

Contact Details:

ESSILORLUXOTTICA GROUP Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Brand Marketing Manager

Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even reach out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

Tip Number 2

Show off your personality! When you get the chance to meet potential employers, whether it's at a networking event or an interview, let your passion for brand marketing shine through. Be confident, share your ideas, and don’t be afraid to show what makes you unique.

Tip Number 3

Tailor your approach! Research the companies you're interested in and understand their brand values and marketing strategies. When you apply, make sure to highlight how your skills and experiences align with their goals. This shows you’re not just another applicant but someone who truly gets their brand.

Tip Number 4

Don’t forget to follow up! After interviews or networking chats, send a quick thank-you note. It’s a great way to reinforce your interest in the role and keep you top of mind. Plus, it shows you’re proactive and professional—qualities that are always appreciated in marketing!

We think you need these skills to ace Brand Marketing Manager

Brand Strategy
Campaign Management
Consumer Behaviour Analysis
Multi-Channel Marketing
Project Management
Budget Management
Stakeholder Management

Some tips for your application 🫡

Show Your Passion:When you're writing your application, let your enthusiasm for brand marketing shine through! We want to see how much you love creating memorable experiences and connecting with consumers. Make it personal and relatable!

Tailor Your Application:Don’t just send a generic CV and cover letter. We’re looking for someone who understands our brand and can translate that into their application. Highlight your relevant experience in retail marketing and how it aligns with our values and goals.

Be Clear and Concise:We appreciate clarity! Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to see your key achievements and skills. Remember, we’re busy too!

Apply Through Our Website:Make sure to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re serious about joining our team!

How to prepare for a job interview at ESSILORLUXOTTICA GROUP

Know the Brand Inside Out

Before your interview, dive deep into Sunglass Hut's brand values and their iconic products. Understand their market positioning and how they connect with consumers. This knowledge will help you demonstrate your passion for the brand and show how you can contribute to their marketing strategies.

Showcase Your Campaign Successes

Prepare specific examples of successful multi-channel campaigns you've led in the past. Highlight your role in driving traffic and engagement, and be ready to discuss the results. This will illustrate your hands-on experience and ability to deliver impactful marketing initiatives.

Emphasise Collaboration Skills

Since the role requires working closely with various teams, be sure to highlight your collaboration skills. Share examples of how you've built strong relationships across departments and managed projects with multiple stakeholders. This will show that you're a team player who can thrive in a fast-paced environment.

Be Ready for Creative Problem-Solving

Expect questions that assess your creativity and adaptability. Think of scenarios where you've had to pivot a campaign or come up with innovative solutions under pressure. This will demonstrate your proactive mindset and ability to manage multiple priorities effectively.