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- Tasks: Manage and optimise paid social accounts while leading a dynamic team.
- Company: Join WPP Media, a creative powerhouse transforming the media landscape.
- Benefits: Enjoy competitive pay, health benefits, and ample time off to recharge.
- Why this job: Be part of innovative campaigns that drive real impact for top brands.
- Qualifications: Experience in digital marketing and strong leadership skills are essential.
- Other info: Embrace a hybrid work culture with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.
About EssenceMediacom: A Leading WPP Media Brand EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Role Summary and Impact
The Media Activation Manager is responsible for owning the day-to-day execution of all elements of paid social activity, employing strong platform knowledge & supplier relationships to deliver flawless testing and media plans, optimisation, and analysis. The role involves managing one or several juniors, overseeing their work and their development to successfully execute client deliverables and progress all internal projects. You will also work closely with your account lead (and the team’s head of social), to deliver world class paid social programmes which exceed our client’s expectations.
Responsibilities
- Effectively manage your & your team’s designated paid social accounts; ensuring ongoing and timely optimisation is delivered by the team and constantly proactively looking for both tactical and strategic optimisation opportunities
- Take responsibility for the delivery of wider client or team deliverables (such as performance commentary, weekly reporting, and innovation) and guide more junior team members in how this can be effectively achieved
- Ensure adherence to all channel best practices for client within paid social, and contribute to the development of paid social best practice
- Take ownership of your clients’ testing plans to organise both tactical, and mid-term campaign actions and goals, and manage the planning, execution & evaluation of tests with methodical accuracy
- Develop strong relationships with your client, and key suppliers, leading team communications with these stakeholders. Be able to communicate with clients on subjects outside your remit, and provide them with useful insight, with support being provided as required
- Managing forecasting and launching new campaigns and initiatives
- Keep abreast of large-scale developments across display, programmatic and paid search channels to maintain practitioner-level working knowledge of these (to complement expert paid social knowledge) in order to be able to manage juniors working across these channels
- Take responsibility for the data integrity & compliance of your account, including working across different functions to troubleshoot data issues
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
- Strong written and verbal communication skills across all platforms
- Expert organizational skills, great attention to detail
- Concrete knowledge of all areas of digital marketing and media
- Ability to implement and adhere to and meet deadlines and project manage multiple campaigns
- Excellent client relationship and management skills
- Proven problem-solving skills and ability to think outside of the box for creative solutions
- Ability to lead and motivate team members in a positive light
- Detail oriented and responsive, deadline-driven with strong quantitative reasoning skills
- Motivational Manager leading by example while encouraging and coaching one or several juniors on the team
- Provide timely and actionable feedback to the team to aid in their development, improvement, and progress
- Continually monitor and watch after essential satisfaction across client teams, identifying and implementing ways to either maintain or increase satisfaction
- Foster a good working relationship across all client teams to facilitate flawless execution of plans
- Strong and effective communication across all levels
- Ability to establish and maintain effective relationships both internally and externally
- Understand when to escalate issues to Client Director and Media Activation Director
- Provide awareness and recognition for jobs well done
- Proven experience at Account Manager level in a Digital Media or Advertising role
- Experience with planning and running larger-scale paid social campaigns on Facebook, Twitter, LinkedIn & Pinterest across multiple markets
- Experience with paid social bid management platforms (4C etc.)
- Proven Project Management, Leadership and People Management Experience
- Experience with Google Analytics (plus certification) desirable
- Experience with programmatically-bought paid social activity desirable
- Some experience with paid search, programmatic display & reservation-based buying desirable
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we\’re together, fostering creativity, collaboration, and connection. That\’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location
Please read our Privacy Notice ( https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
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Social, Account Manager employer: EssenceMediacom
Contact Detail:
EssenceMediacom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social, Account Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with yours. This will help you stand out and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice your pitch! Be ready to talk about your experience and how it relates to the role. Highlight your achievements and be prepared to discuss how you can contribute to the team's success at WPP Media.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way in showing your enthusiasm for the position. Plus, it keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Social, Account Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Social Account Manager role. Highlight your relevant experience in paid social campaigns and how you can bring value to WPP Media. We want to see how you fit into our creative transformation journey!
Showcase Your Skills: Don’t just list your skills; demonstrate them! Use specific examples from your past experiences that showcase your organisational skills, attention to detail, and ability to manage multiple campaigns. We love seeing how you’ve tackled challenges and achieved results.
Be Authentic: Let your personality shine through in your application. We’re looking for someone who embodies our core values and can inspire creativity within the team. Share your passion for media and how you can contribute to our open and collaborative environment.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves. Plus, you’ll find all the details about the role and our company culture there!
How to prepare for a job interview at EssenceMediacom
✨Know Your Platforms
Make sure you have a solid understanding of the paid social platforms mentioned in the job description, like Facebook, Twitter, LinkedIn, and Pinterest. Familiarise yourself with their best practices and recent updates, as this will show your potential employer that you're proactive and knowledgeable.
✨Showcase Your Leadership Skills
Since the role involves managing juniors, be prepared to discuss your leadership style and how you've successfully guided team members in the past. Share specific examples of how you've motivated others and contributed to their development, as this will highlight your suitability for the position.
✨Prepare for Data Discussions
Given the emphasis on analytics and data-driven decision-making, brush up on your knowledge of Google Analytics and any relevant bid management platforms. Be ready to discuss how you've used data to optimise campaigns and drive results in previous roles.
✨Build Rapport with Your Interviewers
Establishing a good relationship with your interviewers is key. Show genuine interest in their work and the company culture at WPP Media. Ask insightful questions about their projects and how they foster creativity and collaboration within the team, which will demonstrate your enthusiasm for the role.
