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- Tasks: Drive sales growth by managing relationships with wholesalers and contractors in the South East.
- Company: Join a dynamic team at ESP, a leader in electrical solutions.
- Benefits: Enjoy competitive pay, extra holiday options, and opportunities for professional development.
- Other info: Regular travel and flexible working are part of the role, offering exciting challenges.
- Why this job: Make an impact in a fast-paced environment while building valuable industry connections.
- Qualifications: Sales experience and strong communication skills are essential; a driving licence is required.
The predicted salary is between 40000 - 50000 £ per year.
ESP have an exciting opportunity for an Area Sales Manager for South East including South London. The Area Sales Manager is responsible for demand creation across the ESP company portfolio. The role is an all‑round area management position where you will hold responsibility for growing the company’s market share by increasing sales with the electrical wholesaler (60%) and contractor (40%) in the area.
You will manage a portfolio of existing wholesaler accounts (covering nationals, independents and buying groups) and also look for opportunities to appoint new partners where needed on the patch. You will be working on building relationships with the electrical contractor/installer offering design support and selling on the products features and benefits.
Main Duties:
- Territory sales role selling all of the ESP Ltd product offers into distributors on that area (Push/Pull role) - Demand generation with contractors.
- Sales out activity by way of pro‑active support to local contractors aligned to our distributors (Joint sales calls/trade counter mornings/product training etc).
- Provide product demonstrations and presentations on ESP products promoting features and benefits and the service the company offers.
- Proactively build client relationships and maintain a strong pipeline.
- Present and gain agreement from the customer that ensures the customer sees our approach as added value ensuring it supports both customer and our commercial requirements.
- Focussed on being able to identify opportunities with both existing and new accounts and be able to strategically develop those opportunities within the set parameters of ESP Commercial trading philosophy.
- Work proactively with your portfolio, with a planned schedule of visits, using reports and information to keep the customer up to date, ensuring that you get the most from your visits and calls.
- Ensure knowledge of products continues to be up to date. Maintaining knowledge on market trends and competitors’ products.
- Carry out all administration activities within the role, including ensuring that the Outlook Calendar / CRM is updated daily.
Additional Information:
This role will require regular/daily travelling (occasional overnight stays).
Skills and Experience:
- A full and preferably clean driving licence is a must (any points need to be advised at initial interview stage).
- Computer literacy with the ability to use word/excel/outlook and other Microsoft Packages also being a key requirement.
- A proven and successful record in specification sales and demand creation.
- Ability to build rapport.
- A very strong work ethic and the desire to succeed.
- Excellent communication skills.
- Ability to problem solve efficiently.
- A flexible approach and the ability to work away from home on a regular basis will be required.
- Strong presentation skills with the ability to pitch a sales‑based solution.
- Previous experience in a specification‑based role is preferred but not essential.
Option to purchase up to 5 extra days annual leave.
Area Sales Manager - South East (inc South London) employer: Espire
Contact Detail:
Espire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Area Sales Manager - South East (inc South London)
✨Tip Number 1
Get to know the company inside out! Research ESP's products and their market position. This way, when you walk into that interview, you can show off your knowledge and passion for what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Practice your pitch! Prepare to talk about your previous sales successes and how you can bring value to ESP. Tailor your examples to show how you can grow their market share in the South East.
✨Tip Number 4
Don’t forget to follow up! After your interview, send a thank-you email expressing your enthusiasm for the role. It shows you're keen and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Area Sales Manager - South East (inc South London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Area Sales Manager role. Highlight your experience in sales, especially with electrical wholesalers and contractors. We want to see how you've created demand and built relationships in similar positions.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share specific examples of how you've increased market share or successfully managed accounts. Show us your passion for sales and how you can add value to our team!
Showcase Your Skills: Don’t forget to highlight your skills in communication, problem-solving, and presentation. We’re looking for someone who can effectively pitch our products and build rapport with clients, so make sure these skills shine through in your application.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows us you’re keen to join the StudySmarter family!
How to prepare for a job interview at Espire
✨Know Your Products Inside Out
Make sure you have a solid understanding of the ESP product portfolio. Be ready to discuss features, benefits, and how they can solve problems for electrical contractors. This will show your potential employer that you're not just interested in the role, but also passionate about the products you'll be selling.
✨Demonstrate Your Sales Strategy
Prepare to talk about your approach to demand creation and relationship building. Think of specific examples from your past experience where you've successfully increased sales or built strong partnerships. This will help illustrate your ability to grow market share in the South East.
✨Show Off Your Communication Skills
Since this role involves a lot of interaction with clients and contractors, practice articulating your thoughts clearly and confidently. You might even want to prepare a mock presentation on one of the products to showcase your presentation skills during the interview.
✨Be Ready for the Road
As this position requires regular travel, be prepared to discuss your flexibility and how you manage your time on the road. Share any experiences you have with planning visits and maintaining relationships while travelling, as this will demonstrate your readiness for the demands of the job.