At a Glance
- Tasks: Drive sales growth by building relationships with electrical wholesalers and contractors across Scotland.
- Company: Join a dynamic team at ESP, a leader in the electrical industry.
- Benefits: Enjoy competitive salary, extra annual leave options, and opportunities for professional development.
- Other info: Regular travel and flexible working are part of this exciting opportunity.
- Why this job: Make an impact in a fast-paced role while developing your sales skills and network.
- Qualifications: Proven sales experience, strong communication skills, and a full driving licence required.
The predicted salary is between 36000 - 60000 £ per year.
ESP have an exciting opportunity for an Area Sales Manager for Scotland to join our Sales Team. The Area Sales Manager is responsible for demand creation across the ESP company portfolio. The role is an all‑round area management position where you will hold responsibility for growing the company’s market share by increasing sales with the electrical wholesaler (60%) and contractor (40%) in the area. You will manage a portfolio of existing wholesaler accounts (covering nationals, independents and buying groups) and look for opportunities to appoint new partners where needed on the patch. You will be working on building relationships with the electrical contractor/installer, offering design support and selling on the products features and benefits.
Main Duties
- Territory sales role selling all of the ESP Ltd product offers into distributors in that area (Push/Pull role) – Demand generation with contractors.
- Sales out activity by way of pro‑active support to local contractors aligned to our distributors (Joint sales calls/trade counter mornings/product training etc).
- Provide product demonstrations and presentations on ESP products promoting features and benefits and the service the company offers.
- Proactively build client relationships and maintain a strong pipeline.
- Present and gain agreement from the customer that ensures the customer sees our approach as added value ensuring it supports both customer and our commercial requirements.
- Focused on being able to identify opportunities with both existing and new accounts and be able to strategically develop those opportunities within the set parameters of ESP Commercial trading philosophy.
- Work proactively with your portfolio, with a planned schedule of visits, using reports and information to keep the customer up to date, ensuring that you get the most from your visits and calls.
- Ensure knowledge of products continues to be up to date. Maintaining knowledge on market trends and competitors’ products.
- Carry out all administration activities within the role, including ensuring that the Outlook Calendar/CRM is updated daily.
- This role will require regular/daily travelling (occasional overnight stays).
Skills and Experience
- A full and preferably clean driving licence is a must (any points need to be advised at initial interview stage).
- Computer literacy with the ability to use Word/Excel/Outlook and other Microsoft Packages also being a key requirement.
- A proven and successful record in specification sales and demand creation.
- Ability to build rapport.
- A very strong work ethic and the desire to succeed.
- Excellent communication skills.
- Ability to problem solve efficiently.
- A flexible approach and the ability to work away from home on a regular basis will be required.
- Strong presentation skills with the ability to pitch a sales‑based solution.
- Previous experience in a specification‑based role is preferred but not essential.
Option to purchase up to 5 extra days annual leave.
Area Sales Manager - Scotland employer: Espire
ESP is an exceptional employer, offering a dynamic work environment for the Area Sales Manager role in Scotland. With a strong focus on employee growth and development, we provide comprehensive training and support to help you excel in your career. Our collaborative culture encourages innovation and relationship-building, ensuring that you not only contribute to our success but also enjoy a fulfilling and rewarding professional journey.
StudySmarter Expert Advice🤫
We think this is how you could land Area Sales Manager - Scotland
✨Tip Number 1
Get to know the company inside out! Research ESP's products and their market position. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Attend industry events or local meet-ups where you can connect with electrical wholesalers and contractors. Building relationships before applying can give you a leg up!
✨Tip Number 3
Practice your pitch! Prepare a short presentation about how you can add value to ESP and its clients. This will come in handy during interviews and shows you're ready to hit the ground running.
✨Tip Number 4
Don’t forget to follow up! After any meetings or interviews, send a quick thank-you email. It keeps you on their radar and shows your enthusiasm for the role. And remember, apply through our website for the best chance!
We think you need these skills to ace Area Sales Manager - Scotland
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Area Sales Manager role. Highlight your experience in sales, especially with electrical wholesalers and contractors. We want to see how you can grow our market share!
Craft a Compelling Cover Letter:Your cover letter should tell us why you're the perfect fit for this position. Share specific examples of how you've built client relationships and generated demand in previous roles. Show us your passion for sales!
Showcase Your Skills:Don’t forget to mention your computer literacy and presentation skills. We’re looking for someone who can effectively use tools like Word, Excel, and Outlook, and can confidently pitch our products to clients.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get you on our radar quickly!
How to prepare for a job interview at Espire
✨Know Your Products Inside Out
Make sure you have a solid understanding of the ESP product portfolio. Be ready to discuss features, benefits, and how they compare to competitors. This will show your potential employer that you're not just interested in the role, but also passionate about what you'll be selling.
✨Demonstrate Your Sales Skills
Prepare to share specific examples of how you've successfully generated demand in previous roles. Use the STAR method (Situation, Task, Action, Result) to structure your answers. This will help you illustrate your ability to build relationships and close deals effectively.
✨Show Off Your Relationship-Building Abilities
Since this role involves managing existing accounts and seeking new partners, be ready to discuss how you've built rapport with clients in the past. Highlight any strategies you've used to maintain strong client relationships and how you've added value to their businesses.
✨Plan Your Schedule and Be Proactive
Talk about how you would approach territory management. Discuss your strategies for planning visits and keeping track of customer interactions. Mention any tools or methods you use to stay organised, as this will demonstrate your proactive nature and commitment to maximising sales opportunities.
