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- Tasks: Support qualitative research projects from design to reporting for well-known brands.
- Company: Escalent is a leading data analytics firm helping brands understand human behaviour for over 40 years.
- Benefits: Enjoy a remote-first work environment, flexible schedules, and access to industry experts.
- Why this job: Join a fun culture that values learning, innovation, and ethical research practices.
- Qualifications: Bachelor's degree and 2-3 years of corporate experience in relevant fields required.
- Other info: Opportunity to co-moderate and develop analytical skills while working on diverse projects.
The predicted salary is between 28800 - 48000 £ per year.
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Escalent is an award-winning data analytics and advisory firm that helps clients understand human and market behaviors to navigate disruption. As catalysts of progress for more than 40 years, our strategies guide the world’s leading brands. We accelerate growth by creating a seamless flow between primary, secondary, syndicated, and internal business data, providing consulting and advisory services from insights through implementation. Based on a profound understanding of what drives human beings and markets, we identify actions that build brands, enhance customer experiences, inspire product innovation and boost business productivity. We listen, learn, question, discover, innovate, and deliver—for each other and our clients—to make the world work better for people.
Why Escalent? Once you join our team you will have the opportunity to…
- Access experts across industries for maximum learning opportunities including Weekly Knowledge Sharing Sessions, LinkedIn Learning, and more.
- Gain exposure to a rich variety of research techniques from knowledgeable professionals.
- Enjoy a remote first/hybrid work environment with a flexible schedule.
- Obtain insights into the needs and challenges of your clients—to learn how the world’s leading brands use research.
- Experience peace of mind working for a company with a commitment to conducting research ethically.
- Build lasting relationships with fun colleagues in a culture that values each person.
Role Overview
The Qualitative Insights Analyst will work with a Vice President (lead moderator) and a Project Manager (project management/logistics) to support qualitative projects. They will support all phases of qualitative research projects from design, to execution, to reporting.
This is a role where you could design and deliver research for well-known brands you would recognise. You should have at least 2 – 3 years of work experience to qualify.
Our industry groups have a diverse set of clients offering you the chance to work on projects ranging from large studies that are fielded internationally, to smaller highly custom studies. Across our teams, we have great people, great work, and clients that treat us like an extension of their team. In addition, we have internal experts to help you learn and grow analytically, plus navigate the nuances of our clients\’ business or industry.
Responsibilities
- Design support:
- Pre-existing programming experience not required.
- Execution support:
- Ongoing coordination with moderator, client manager, and research manager to determine where support is needed.
- Backroom management during fieldwork (both remote and travel), including client interactions, moderator support, and stimuli.
- Monitoring and detailed/strategic notetaking during fieldwork, providing daily summaries to moderator, identifying quotes/video clips for reporting, and contributing to debrief sessions.
- Co-moderate methods such as OBBs and TDIs, while advancing moderating skills to be able to tackle more advanced methods/techniques/topics
- Continuously monitoring quality level of research conducted and suggest solutions for improving/optimizing research to ensure success.
- Insights/Reporting support:
- Analyse research results – extract themes, generate insights/summaries, etc.
- Extract quotes from qualitative transcripts.
- Drafting report sections, most often in PowerPoint, that capture relevant insights with strong visual acuity.
- Editing/review of moderator-developed reporting, with the ability to add valuable recommendations on framing insights and/or slide design.
- Support video editing/clipping to be used in deliverables.
- May assist with coordination of marketing / thought leadership pieces such as blog posts, whitepapers or conference presentations
Basic Qualifications
- Must have a Bachelor’s Degree in a field related to the industry group (e.g. business/commerce, economics) and/or a field related to qualitative (e.g. sociology, anthropology, marketing, etc.)
- Must have a minimum of 2 years of work experience in a corporate setting, preferably with exposure to finances, market analysis, and/or market research
- Excellent written communication skills to be able to summarize findings and implications for clients
- Strong verbal communication skills to help lead conversations
- Skilled in time management and prioritizing to support multiple clients and projects simultaneously
- Proficient in the critical Microsoft software: Office, PowerPoint, Excel, and Word
- Comfortable with travel to support research as needed, both within the US
Preferred Qualifications
- Interpersonal skills – able to build relationships with colleagues and clients
- Understanding of qualitative methods (e.g. focus groups, IDIs, OBBs, etc.)
- Understanding of qualitative techniques (e.g. laddering, projectives, etc.)
- Understanding of compelling storytelling approaches and visual design techniques for report development is a strong differentiator
- Understanding of quantitative methods (e.g. surveys) and analytical techniques (e.g. correlations, kano, etc.)
Equal Opportunity Employer: All qualified applicants will receive consideration for employment without regard to race, colour, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.
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Qualitative Insights Analyst employer: Escalent
Contact Detail:
Escalent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Qualitative Insights Analyst
✨Tip Number 1
Familiarise yourself with qualitative research methods and techniques. Understanding focus groups, in-depth interviews, and other qualitative approaches will give you a solid foundation to discuss during interviews and demonstrate your knowledge of the field.
✨Tip Number 2
Network with professionals in the qualitative research space. Attend industry events or webinars where you can connect with current analysts or moderators. This can provide insights into the role and may even lead to referrals.
✨Tip Number 3
Prepare to discuss your analytical skills and how you've applied them in previous roles. Be ready to share specific examples of how you've extracted insights from data and contributed to project outcomes, as this is crucial for the Qualitative Insights Analyst position.
✨Tip Number 4
Showcase your communication skills in conversations. Since the role requires strong verbal communication, practice articulating your thoughts clearly and confidently, especially when discussing complex ideas or findings.
We think you need these skills to ace Qualitative Insights Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in qualitative research and data analysis. Emphasise any specific projects or roles that align with the responsibilities of a Qualitative Insights Analyst.
Craft a Compelling Cover Letter: In your cover letter, express your passion for qualitative research and how your skills can contribute to Escalent's mission. Mention specific techniques or methods you are familiar with that would be beneficial for the role.
Showcase Communication Skills: Since excellent written and verbal communication skills are crucial for this position, provide examples in your application that demonstrate your ability to summarise findings and lead discussions effectively.
Highlight Relevant Education: Ensure you mention your Bachelor’s Degree and any additional qualifications related to qualitative research or the industry. This will help establish your academic background as a strong fit for the role.
How to prepare for a job interview at Escalent
✨Showcase Your Qualitative Skills
Make sure to highlight your understanding of qualitative research methods during the interview. Be prepared to discuss specific techniques you've used, such as focus groups or in-depth interviews, and how they contributed to successful projects.
✨Demonstrate Strong Communication Abilities
Since the role requires excellent written and verbal communication skills, practice articulating your thoughts clearly. You might be asked to summarise findings or present insights, so consider preparing a brief presentation on a past project.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities in real-world situations. Think of examples where you had to manage multiple projects or navigate client relationships, and be ready to explain your approach and the outcomes.
✨Familiarise Yourself with Their Work
Research Escalent's recent projects and clients to understand their focus areas. This knowledge will not only help you tailor your responses but also demonstrate your genuine interest in the company and its mission.
