Associate, Employer Brand, Belfast or Derry, Londonderry

Location: Belfast

Requisition ID: 1707633

Employer Brand Associate – UKI BMC – Permanent – Northern Ireland

The opportunity

We need to attract talent to serve our clients across our service lines: Assurance, Consulting, EY-Parthenon and Tax. Employer brand activations play a crucial part in this. In a fast‑paced world where candidate behaviour is continually changing and with more career choices than ever before, we need to articulate why EY should be the employer of choice. This is an exciting opportunity for an employer brand professional to help reframe how talent views us and land our employer value proposition to ensure that we’re a place where they want to build their careers.

Your key responsibilities

• Support the delivery of employer brand activity aligned to the UKI Employer Brand strategy, helping to close brand gaps and strengthen key brand attributes, particularly for the Northern Ireland audience across early careers and experienced professionals.
• Work closely with recruitment and candidate engagement teams, supporting them with guidance, tools and materials that enable consistent and confident employer brand activation.
• Support employer brand initiatives and campaigns across the year, working with internal teams and external agencies as required.
• Contribute to content development for employer brand channels, including social media, careers website and recruitment materials, ensuring content is clear, compelling and on‑brand.
• Build positive working relationships with stakeholders across the business, supporting alignment and consistency in employer brand messaging.
• Monitor and share market insights on employer branding, recruitment and candidate behaviour, helping the team stay informed and responsive to trends.
• Support reporting and measurement activities, helping track employer brand performance and the impact of campaigns to inform continuous improvement.
• Be an active and collaborative member of the employer brand team, contributing ideas, supporting colleagues and engaging in team learning and development.

Skills and attributes for success

• A developing understanding of employer brand and marketing principles, including employer value propositions.
• Experience supporting or contributing to marketing, communications or employer brand activity, ideally within a matrix organisation.
• Strong written and verbal communication skills, with the ability to tailor messages to different audiences.
• A collaborative mindset, with the confidence to build relationships and contribute constructively to team discussions.
• An analytical and curious approach, with the ability to interpret information.
• Well‑organised, proactive and able to manage multiple tasks in a fast‑paced environment.
• Resilient and adaptable, responding positively to change and evolving priorities.

To qualify for the role, you must have

• Experience working in a marketing, employer brand, recruitment marketing or related role, and a strong interest in developing a career in employer brand.
• An interest in talent, candidate engagement and how organisations communicate their employer proposition.

What we offer

We offer a competitive remuneration package where you’ll be rewarded for your individual and team performance. Our comprehensive Total Rewards package includes support for flexible working and career development, and with MyReward you can select benefits that suit your needs, covering holidays, health and well‑being, insurance, savings and a wide range of discounts, offers and promotions.

Plus, we offer:

• Continuous learning: you'll develop the mindset and skills to navigate whatever comes next.
• Success as defined by you: we’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
• Transformative leadership: we’ll give you the insights, coaching and confidence to be the leader the world needs.
• Diverse and inclusive culture: you’ll be embraced for who you are and empowered to use your voice to help others find theirs.