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For Companies At a Glance
- Tasks: Lead the Ecommerce digital marketing strategy and optimise campaigns for a thriving company.
- Company: Join a top builders merchant with 90 years of industry experience and rapid growth.
- Benefits: Enjoy a competitive salary, training opportunities, career progression, and great company perks.
- Why this job: Be part of a dynamic team driving innovation in digital marketing within a reputable company.
- Qualifications: Proven experience in digital Ecommerce marketing is essential for this role.
- Other info: This role offers a chance to work with a diverse range of materials and brands.
Are you an experienced marketer with a talent in Ecommerce digital marketing? Are you looking to advance your career and drive the growth of a 100 million turnover company, operating across the UK?
On offer is the opportunity to join an industry-leading builders merchants, supplying a comprehensive range of materials to the construction and engineering industries for the past 9 decades. After acquiring 20 additional merchant brands, this company is looking to continue expanding their materials range and customer base.
In this role you will oversee the Ecommerce digital marketing strategy for the company, optimising digital campaigns and enhancing customer engagement. You will play a key part within the Ecommerce function within the company, working closely with stakeholders to develop and implement marketing strategies.
The Role:
- Google Shopping Optimisation & Retargeting
- Meta Dynamic Ads (Facebook & Instagram)
- Klaviyo Email Campaigns
- Analytics & Performance Monitoring - Track on-site activity, user behaviour, and conversion funnels using analytics tools
- SEO & Content Strategy
- Design & Promotional Work - create and oversee the development of landing pages, promotional graphics, and engaging visual content
The Person:
- Proven Digital Ecommerce Marketing experience
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV. We are an equal opportunities employer and welcome applications from all suitable candidates. The salary advertised is a guideline for this position. The offered remuneration will be dependent on the extent of your experience, qualifications, and skill set.
Ecommerce Executive (B2B Web Sales) employer: Ernest Gordon Recruitment Limited
Contact Detail:
Ernest Gordon Recruitment Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ecommerce Executive (B2B Web Sales)
✨Tip Number 1
Familiarise yourself with the latest trends in Ecommerce digital marketing, especially in B2B sales. Understanding the nuances of Google Shopping Optimisation and Meta Dynamic Ads will give you a competitive edge during interviews.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used analytics tools to track user behaviour and improve conversion rates. Being able to discuss specific metrics and outcomes can impress potential employers.
✨Tip Number 3
Network with professionals in the Ecommerce field, particularly those who have experience in the construction and engineering industries. Engaging with industry-specific groups on platforms like LinkedIn can help you gain insights and potentially get referrals.
✨Tip Number 4
Prepare to discuss your experience with email marketing platforms like Klaviyo. Having a solid understanding of how to create effective email campaigns can set you apart from other candidates and demonstrate your hands-on experience.
We think you need these skills to ace Ecommerce Executive (B2B Web Sales)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in Ecommerce digital marketing. Focus on relevant skills such as Google Shopping Optimisation, Meta Dynamic Ads, and analytics tools that align with the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for Ecommerce and your understanding of the construction and engineering industries. Mention specific achievements in previous roles that demonstrate your ability to drive growth and enhance customer engagement.
Showcase Relevant Experience: In your application, emphasise any previous roles where you managed digital campaigns or worked closely with stakeholders. Use metrics to illustrate your success, such as increased conversion rates or improved user engagement.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which is crucial in a marketing role.
How to prepare for a job interview at Ernest Gordon Recruitment Limited
✨Showcase Your Digital Marketing Skills
Be prepared to discuss your experience with various digital marketing tools and strategies, especially those relevant to Ecommerce. Highlight specific campaigns you've worked on, particularly in Google Shopping Optimisation and Meta Dynamic Ads.
✨Demonstrate Analytical Thinking
Since the role involves analytics and performance monitoring, be ready to explain how you track user behaviour and conversion funnels. Bring examples of how your analytical skills have led to improved campaign performance.
✨Prepare for Creative Discussions
As the position requires design and promotional work, think about your creative process. Be ready to share examples of landing pages or promotional graphics you've developed, and discuss how they contributed to customer engagement.
✨Understand the Company and Its Market
Research the company and its position within the builders' merchant industry. Familiarise yourself with their products and recent developments, as this will show your genuine interest and help you tailor your responses during the interview.
