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- Tasks: Lead digital marketing strategies for Ecommerce, optimising campaigns and enhancing customer engagement.
- Company: Join a top builders merchant with 90 years of experience and a £100 million turnover.
- Benefits: Enjoy competitive salary, training opportunities, career progression, and great company perks.
- Why this job: Be part of a dynamic team driving growth in a rapidly expanding company with a strong reputation.
- Qualifications: Proven experience in Digital Ecommerce Marketing is essential.
- Other info: We welcome applications from all backgrounds and are committed to equal opportunities.
Are you an experienced marketer with a talent in Ecommerce digital marketing? Are you looking to advance your career and drive the growth of a 100 million turnover company, operating across the UK?
On offer is the opportunity to join an industry-leading builders merchants, supplying a comprehensive range of materials to the construction and engineering industries for the past 9 decades. After acquiring 20 additional merchant brands, this company is looking to continue expanding their materials range and customer base.
In this role you will oversee the Ecommerce digital marketing strategy for the company, optimising digital campaigns and enhancing customer engagement. You will play a key part within the Ecommerce function within the company, working closely with stakeholders to develop and implement marketing strategies.
The Role:
- Google Shopping Optimisation & Retargeting
- Meta Dynamic Ads (Facebook & Instagram)
- Klaviyo Email Campaigns
- Analytics & Performance Monitoring - Track on-site activity, user behaviour, and conversion funnels using analytics tools
- SEO & Content Strategy
- Design & Promotional Work - create and oversee the development of landing pages, promotional graphics, and engaging visual content
The Person:
- Proven Digital Ecommerce Marketing experience
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV.
We are an equal opportunities employer and welcome applications from all suitable candidates. The salary advertised is a guideline for this position. The offered remuneration will be dependent on the extent of your experience, qualifications, and skill set.
Digital Marketing Executive (Ecommerce/B2B) employer: Ernest Gordon Recruitment Limited
Contact Detail:
Ernest Gordon Recruitment Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive (Ecommerce/B2B)
✨Tip Number 1
Familiarise yourself with the latest trends in Ecommerce digital marketing. This includes understanding Google Shopping optimisation and retargeting strategies, as well as how to effectively use Meta Dynamic Ads on platforms like Facebook and Instagram.
✨Tip Number 2
Showcase your analytical skills by being prepared to discuss how you've tracked user behaviour and conversion funnels in previous roles. Highlight any specific tools you’ve used for analytics and performance monitoring.
✨Tip Number 3
Demonstrate your creativity by preparing examples of landing pages or promotional graphics you've designed. Being able to discuss your design process and the impact of your work on customer engagement will set you apart.
✨Tip Number 4
Network with professionals in the industry, especially those who have experience in B2B Ecommerce. Engaging with them can provide insights into the company culture and expectations, which can be invaluable during interviews.
We think you need these skills to ace Digital Marketing Executive (Ecommerce/B2B)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in Ecommerce digital marketing. Focus on relevant skills such as Google Shopping Optimisation, Meta Dynamic Ads, and analytics tools that align with the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the construction and engineering industries. Mention specific achievements in previous roles that demonstrate your ability to drive growth.
Showcase Relevant Projects: If you have worked on specific projects related to Ecommerce or digital marketing, include them in your application. Highlight your role, the strategies you implemented, and the results achieved to give a clear picture of your capabilities.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which is crucial in marketing roles.
How to prepare for a job interview at Ernest Gordon Recruitment Limited
✨Showcase Your Digital Marketing Skills
Make sure to highlight your experience with Google Shopping, Meta Dynamic Ads, and Klaviyo Email Campaigns. Prepare specific examples of successful campaigns you've managed and the results achieved.
✨Understand the Company’s Market
Research the builders merchants industry and the company's position within it. Be ready to discuss how your skills can help them expand their materials range and customer base.
✨Prepare for Analytics Questions
Since the role involves performance monitoring and analytics, brush up on your knowledge of tracking user behaviour and conversion funnels. Be prepared to explain how you would use data to optimise digital campaigns.
✨Demonstrate Creativity in Design
As the role includes design and promotional work, think of creative ideas for landing pages and visual content. Bring a portfolio or examples of your previous work to showcase your design skills.
