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- Tasks: Manage customer data and deliver insights to enhance customer experiences.
- Company: Leading organisation in Lytham St Annes with a dynamic Digital team.
- Benefits: £45k salary, BUPA healthcare, pension, life assurance, and bonuses.
- Why this job: Join a collaborative team and make a real impact on CRM initiatives.
- Qualifications: Experience in data management, analytics, and strong SQL skills required.
- Other info: Office-based role with occasional remote work opportunities.
For a complete understanding of this opportunity, and what will be required to be a successful applicant, read on.
Location: Lytham St Annes, Lancashire
Salary: £45k + BUPA Private Healthcare, Pension, Life assurance, Bonus etc
We are working with a leading organisation in Lytham St Annes who are expanding their dynamic Digital team. They are now seeking a Data and Insights Manager to join their IT department. In this role, you will be responsible for ensuring the business maintains a highly secure and unified data ecosystem. The role bridges data management and insights to deliver impactful customer experiences.
Core Responsibilities for this Data and Insights Manager role:
- Ensuring a robust method of customer data collection across all channels.
- Overseeing customer data flow between business systems.
- Providing data cleansing and conducting analysis to identify trends and insights.
- Producing reports for CRM and marketing teams and helping to develop strategies for segmentation for a personalised approach to marketing activity.
- Working with the tech team to optimise customer data integration.
- Developing reports/dashboards to keep stakeholders up to date with customer KPIs.
Core Experience for this Data and Insights Manager Role:
- Strong experience working in a data management/analytics role.
- Knowledge of retail-focussed CRM and CDP systems.
- Strong experience of data integration and hands-on experience with analytics and BI platforms.
- Strong SQL knowledge and CRM segmentation and modelling strategies.
- Strong knowledge of data legislation and privacy regulations.
- Ideally experience with Bloomreach CDP, AB testing strategies and eCommerce platforms.
This fantastic opportunity to join a growing and collaborative Digital team, where you will work on impactful CRM initiatives within a supportive environment. This is an office-based role in Lytham St Annes, with occasional opportunity to work from home.
To apply, please send your CV to Alex or call (phone number removed) for more details.
Erin Associates welcomes applications from people of all ethnicities, genders, sexual orientations, and disabilities. Please inform us if you require any reasonable adjustments at any stage of the application process.
Data and Insights Manager in Lancaster employer: Erin Associates
Contact Detail:
Erin Associates Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Data and Insights Manager in Lancaster
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that Data and Insights Manager role.
✨Tip Number 2
Prepare for interviews by researching the company and its data strategies. We want you to show off your knowledge of CRM systems and data legislation. The more you know, the more confident you'll feel when discussing how you can contribute to their team.
✨Tip Number 3
Practice your storytelling skills! When discussing your experience, focus on how your past roles have prepared you for this position. We want to hear about specific projects where you’ve made an impact with data insights.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate candidates who are ready to make a difference in our dynamic Digital team.
We think you need these skills to ace Data and Insights Manager in Lancaster
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Data and Insights Manager role. Highlight your experience with data management, analytics, and any relevant tools like SQL or CRM systems. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about data and insights, and how you can contribute to our dynamic Digital team. Keep it engaging and personal – we love a bit of personality!
Showcase Relevant Experience: When detailing your work history, focus on experiences that relate to customer data collection, analysis, and reporting. We’re keen to see how you've used data to drive impactful decisions in previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Erin Associates
✨Know Your Data Inside Out
Make sure you brush up on your data management and analytics skills. Be prepared to discuss your experience with CRM systems, SQL, and any relevant BI platforms. The more you can demonstrate your expertise, the better!
✨Showcase Your Problem-Solving Skills
Think of specific examples where you've tackled data challenges or improved processes in previous roles. This will help you illustrate your ability to oversee customer data flow and conduct insightful analysis.
✨Understand the Business Context
Familiarise yourself with the company’s products and how they use data to enhance customer experiences. Being able to connect your skills to their business goals will show that you're not just a data whiz, but also a strategic thinker.
✨Prepare Questions for Them
Interviews are a two-way street! Prepare thoughtful questions about their data strategies, team dynamics, and how they measure success. This shows your genuine interest in the role and helps you assess if it’s the right fit for you.
