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For Companies At a Glance
- Tasks: Lead marketing strategies and create engaging content across social media platforms.
- Company: Join an award-winning homecare company making a real difference in people's lives.
- Benefits: Enjoy flexible hours, loyalty awards, and 28 days paid leave per year.
- Why this job: Dive into a dynamic role where no two days are the same in a fast-growing industry.
- Qualifications: Must have strong WordPress skills, communication abilities, and experience with Google Analytics.
- Other info: Part-time role with 16 to 20 hours weekly, perfect for students or those seeking flexibility.
The predicted salary is between 18000 - 24000 £ per year.
We have an excellent opportunity for an experienced Part-time Marketing Manager to join our client’s award-winning homecare and live-in company at their busy office in Ringwood, Hampshire.
About the role
As a Part-time Marketing Manager, you will champion customer and carer marketing and communications across the organisation as well as writing and implementing an integrated marketing plan. Your responsibilities will include:
- Working with the Director to develop, manage, and implement the marketing strategy and lead on its execution.
- Preparing monthly reports with observations and insights on KPIs for the Director.
- Updating microsites regularly and optimizing content for SEO.
- Supporting HR & Recruitment Manager to organize local events aligned with the marketing strategy.
- Collaborating with the Director on HR & Recruitment to optimize recruitment marketing strategies for care staff and office roles.
- Creating and publishing engaging content across all social media platforms.
- Managing company social media accounts including LinkedIn, Twitter, and Facebook.
About You
This role is suited for someone eager to explore all aspects of the marketing mix. Social Care is a high-growth, fast-moving industry where no two days are the same. You should have / be:
- Excellent WordPress skills
- Strong written and verbal communication skills
- Experience with Google Analytics and Google Paid Search
- Experience in both customer and candidate marketing strategies
- Experience enhancing SEO performance
- Proficiency with Adobe InDesign, Photoshop, and Video Editing Software
Rewards
As a Part-time Marketing Manager, you will work 16 to 20 hours per week, Monday to Friday. The salary is circa £30,000 to £40,000 per annum pro rata, depending on experience. Benefits include:
- Loyalty awards for length of service
- Refer a friend bonus
- Paid annual leave of 28 days (including Bank Holidays)
Marketing Manager - Part Time employer: ErecruitSmart
Contact Detail:
ErecruitSmart Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Part Time
✨Tip Number 1
Familiarise yourself with the company’s current marketing strategies and campaigns. This will not only help you understand their brand better but also allow you to suggest relevant improvements or new ideas during your interview.
✨Tip Number 2
Showcase your experience with social media management by preparing examples of successful campaigns you've run in the past. Be ready to discuss how you can apply similar strategies to enhance the company's online presence.
✨Tip Number 3
Brush up on your SEO knowledge, especially regarding content optimisation. Being able to discuss specific techniques you've used to improve search rankings will demonstrate your expertise and value to the team.
✨Tip Number 4
Network with professionals in the social care industry. Attend local events or join relevant online groups to gain insights and make connections that could benefit your application and future role.
We think you need these skills to ace Marketing Manager - Part Time
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, especially in social care or similar industries. Emphasise your skills in WordPress, Google Analytics, and SEO, as these are crucial for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the social care sector. Mention specific examples of how you've successfully implemented marketing strategies in the past.
Showcase Your Skills: In your application, clearly outline your proficiency with Adobe InDesign, Photoshop, and video editing software. Provide examples of projects where you used these tools to create engaging content.
Highlight Your Communication Abilities: Since strong communication skills are essential for this role, include examples of how you've effectively communicated marketing strategies to different stakeholders, such as directors or team members.
How to prepare for a job interview at ErecruitSmart
✨Showcase Your Marketing Expertise
Be prepared to discuss your previous marketing experiences in detail. Highlight specific campaigns you've managed, the strategies you implemented, and the results achieved. This will demonstrate your capability to handle the responsibilities of the role.
✨Familiarise Yourself with SEO and Analytics
Since the role involves optimising content for SEO and using Google Analytics, brush up on these skills before the interview. Be ready to share examples of how you've successfully improved SEO performance or used analytics to inform marketing decisions.
✨Prepare for Social Media Questions
As managing social media accounts is a key part of the job, think about your experience with platforms like LinkedIn, Twitter, and Facebook. Prepare to discuss how you've created engaging content and any metrics that showcase your success in this area.
✨Demonstrate Your Team Collaboration Skills
The role requires collaboration with various departments, including HR. Be ready to provide examples of how you've worked effectively in teams, particularly in cross-functional settings, to achieve common goals.
