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- Tasks: Lead social media strategy and create engaging content for TikTok and other platforms.
- Company: Join ERDEM, a creative brand in the heart of London.
- Benefits: Gain valuable experience in a dynamic environment with potential for growth.
- Why this job: Shape our brand's voice and connect with a vibrant community online.
- Qualifications: Experience in social media management and strong content creation skills required.
- Other info: Collaborate with creative teams and work on exciting projects.
The predicted salary is between 36000 - 60000 £ per year.
Job Overview
ERDEM
Social Media & Content Lead
Location: E1, London
Reports to: Head of Retail Marketing & Creative Production
We are looking for a highly organised and creative Social Media & Content Lead to manage ERDEM’s social media channels and help shape our content. You will assist in creating, curating, and scheduling engaging content that reflects our brand, while shaping the social media strategy to grow awareness, engagement, and reach.
Responsibilities
- Social Media Strategy: Develop and execute a comprehensive social media strategy that aligns with our brand identity. Stay updated with trends, features and algorithm changes to optimise content performance.
- Content Creation and Curation: Create engaging and relevant content for TikTok and other social media platforms. This includes but is not limited to videos, stories, reels, and posts. Curate user-generated content to enhance brand visibility.
- Community engagement: Actively engage with our audience across all platforms. Respond to comments, messages, and mentions promptly. Foster a sense of community and build relationships with followers.
- Analytics and reporting: Use social media analytics to track the performance of campaigns and content. Use data-driven insights to refine strategies and improve results. Provide regular reports on key metrics and performance indicators.
- Stay updated with latest industry trends: Experiment with new features and formats to stay ahead of the competition.
- Collaboration: Collaborate closely with members of the Press & E-Commerce team. Maintain open communication channels with internal stakeholders to ensure alignment with overall marketing goals. Support with cross-team projects.
- Create, plan and execute the social media calendars, aligning with the objectives of the wider business.
- Drive visual and written excellence across all social channels, in line with the brand’s guidelines.
- Support the organisation of shoots and shows, as and where required by the business.
Requirements
- Proven experience and track record as Social Media & Content Lead or similar role.
- In-depth knowledge of trends, features and best practices.
- Excellent content creation and storytelling skills, with proficiency in video editing tools and software including Adobe Suite.
- Strong analytical skills and experience with social media analytics platforms.
- Ability to multitask and prioritise tasks effectively in a fast-paced environment.
- Creative thinker with a passion for innovation and experimentation.
- Excellent communication and interpersonal skills.
- High level of attention to detail, a creative eye and accuracy.
- Comfortable working with all levels of the business including the Creative Director & Founder.
- Bachelor’s degree in marketing, communications, or related field preferred.
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Social Media & Content Lead (Temporary Role) employer: Erdem
Contact Detail:
Erdem Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media & Content Lead (Temporary Role)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best social media content and campaigns. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to appear. Reach out directly to companies you admire, like ERDEM, and express your interest in working with them. A little initiative can go a long way!
✨Tip Number 4
Stay updated with trends! Follow industry leaders and keep an eye on the latest social media trends. This knowledge will not only help you in interviews but also show that you're passionate about the field.
We think you need these skills to ace Social Media & Content Lead (Temporary Role)
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can create captivating content, so make sure your application reflects that vibe.
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to match the job description. Highlight your relevant experience in social media and content creation, and show us how you can contribute to our brand's identity.
Be Data-Driven: We love numbers! If you've got experience with analytics, make sure to include specific metrics or results from your past campaigns. Show us how you’ve used data to drive engagement and improve content performance – it’ll definitely catch our eye!
Apply Through Our Website: Make it easy for us to find your application by applying directly through our website. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super straightforward!
How to prepare for a job interview at Erdem
✨Know Your Platforms
Before the interview, make sure you’re well-versed in the latest trends and features of social media platforms like TikTok and Instagram. Familiarise yourself with ERDEM’s current social media presence and think about how you can enhance it. This shows your passion and understanding of the role.
✨Showcase Your Creativity
Prepare a portfolio of your previous work that highlights your content creation skills. Include examples of videos, posts, or campaigns you've developed. Be ready to discuss your creative process and how you approach storytelling through social media.
✨Engagement is Key
Think about how you would engage with ERDEM’s audience. Come up with a few ideas for community engagement strategies that could foster relationships with followers. This demonstrates your proactive approach and understanding of building a brand community.
✨Data-Driven Mindset
Be prepared to discuss how you use analytics to inform your social media strategies. Bring examples of how you’ve used data to refine content or improve engagement in past roles. This will show that you’re not just creative but also strategic in your approach.