Sales Development Representative
Sales Development Representative

Sales Development Representative

Full-Time 30000 - 50000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Engage with HR leaders and manage outreach to create demand for our innovative mobility platform.
  • Company: Join Workia, a cutting-edge global mobility management platform transforming employee relocation processes.
  • Benefits: Competitive salary, performance bonuses, career growth, and travel opportunities to industry events.
  • Why this job: Shape the future of global mobility while enjoying autonomy and direct visibility with leadership.
  • Qualifications: Confident communicator with strong writing skills and experience in CRM tools.
  • Other info: Be part of a small team where your contributions are recognised and valued.

The predicted salary is between 30000 - 50000 £ per year.

About Workia

Workia is a purpose-built global mobility management platform that helps HR and mobility teams plan, organise, and track employee moves all in one central, modern system, bringing structure, control, and automation to processes that are often scattered across spreadsheets and email. It adds real value by making mobility tech easy to adopt and use from day one with out-of-the-box features like cost estimates, approval workflows, task tracking, mobile apps, dashboards, and integrations with tools like Workday, Outlook/Gmail, and an ecosystem of 80+ vendor partners, reducing risk and manual work while increasing visibility and collaboration. What makes Workia unique is its combination of simplicity, speed of adoption (no lengthy implementation required), and deep focus on the specific needs of mobility teams, giving organisations a smart, secure, and purpose-fit solution.

Why You’ll Love This Role

At Workia, you’ll get the chance to shape how global companies modernise their global mobility processes. You’ll be the person opening conversations with HR leaders, tax teams and global mobility managers/people who genuinely need a simpler, smarter way to manage employee moves. You’ll get:

  • A product that’s easy to pitch — simple, modern, and solves real pain (and it looks better than anything else out there).
  • Ownership from day one — you’ll lead outreach and experiment with new prospecting approaches.
  • A clear path to grow — strong performers move fast here, into a senior SDR or full AE role.
  • Direct visibility — you’ll work closely with leadership and shape our go-to-market strategy as we scale.

If you like autonomy, variety, and being part of a small team where your work is noticed, this role is for you.

What You’ll Do

  • Prospecting & Outreach: Identify targets in global mobility, HR, tax and people ops. Reach out via LinkedIn, email, and phone to create demand and book meetings. Attend industry events, speak confidently with prospects, and build follow-up pipelines. Test messaging, refine sequences, and create personalised outreach that cuts through.
  • Lead Qualification: Qualify inbound and outbound interest to understand business needs, timelines, and fit. Run short intro calls and hand high-quality opportunities to the founders/sales team. Maintain structured notes in Salesforce for reliable follow-up.
  • Pipeline Development: Hit weekly goals for outreach volume, conversations, and meetings booked. Support marketing campaigns and help build retargeting lists. Keep CRM records clean, accurate, and up to date.
  • Product & Market Knowledge: Become an expert in global mobility pain points and Workia’s value. Understand how companies currently manage relocations and why Workia is easier and faster. Share insights with the team to help improve messaging and product direction.

What You Bring

  • Confident communicator/comfortable talking to prospects at events and on the phone.
  • Strong written skills for LinkedIn and email outreach.
  • Highly organised and persistent; comfortable managing multiple sequences.
  • Experience with CRM tools.
  • A self-starter mindset: you like taking initiative and trying new approaches.
  • Previous SDR experience.

Nice to have

  • Experience in HR tech, mobility, tax.

Success Looks Like

  • Consistent weekly bookings with the right personas.
  • Event attendance that produces real pipeline, not just business cards.
  • Sharp, clean CRM activity that gives the team visibility.
  • Creative outbound experiments that drive measurable results.

Compensation

Competitive base salary + performance bonuses/commission. Career progression opportunities as we grow. Travel to industry events.

Sales Development Representative employer: Equus Software, LLC

At Workia, we pride ourselves on being an exceptional employer that fosters a dynamic and supportive work culture. As a Sales Development Representative, you'll enjoy the autonomy to innovate and experiment while directly impacting our growth strategy. With clear pathways for career advancement and a collaborative environment, you’ll thrive in a role that not only values your contributions but also offers competitive compensation and opportunities to engage with industry leaders.
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Contact Detail:

Equus Software, LLC Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Development Representative

✨Tip Number 1

Get to know your prospects before reaching out. Research their company, understand their pain points, and tailor your message accordingly. This personal touch can make all the difference in grabbing their attention!

✨Tip Number 2

Don’t just stick to emails! Use LinkedIn and even pick up the phone to connect with potential leads. A friendly voice can often break the ice better than a written message.

✨Tip Number 3

Keep track of your outreach efforts in a CRM like Salesforce. It’s not just about making contacts; it’s about building relationships. Clean records help you follow up effectively and show your organisation skills.

✨Tip Number 4

Be proactive in attending industry events. Networking face-to-face can lead to valuable conversations and opportunities. Plus, it’s a great way to learn more about the market and refine your pitch!

We think you need these skills to ace Sales Development Representative

Prospecting
Outreach
Lead Qualification
CRM Tools
Salesforce
Communication Skills
Written Communication
Organisational Skills
Initiative
Event Attendance
Market Knowledge
Industry Knowledge in HR Tech and Mobility
Pipeline Development
Personalised Outreach

Some tips for your application 🫡

Show Your Personality: When you're writing your application, let your personality shine through! We want to see who you are beyond your CV. Use a friendly tone and don’t be afraid to show your enthusiasm for the role.

Tailor Your Application: Make sure to customise your application for the Sales Development Representative role. Highlight your relevant experience and skills that align with what we’re looking for, especially in global mobility and HR tech.

Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured content that’s easy to read. Avoid jargon unless it’s relevant, and make sure your key points stand out!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive!

How to prepare for a job interview at Equus Software, LLC

✨Know Your Product Inside Out

Before the interview, make sure you understand Workia's platform and how it simplifies global mobility processes. Familiarise yourself with its features and benefits, so you can confidently discuss how it addresses the pain points of HR leaders and mobility teams.

✨Master Your Outreach Techniques

Since the role involves prospecting and outreach, practice your communication skills. Prepare examples of how you've successfully engaged prospects in the past, whether through LinkedIn, email, or phone calls. Show that you can create personalised outreach that stands out.

✨Demonstrate Your Organisational Skills

Being highly organised is key for this role. Bring examples of how you've managed multiple tasks or sequences in previous positions. Discuss your experience with CRM tools and how you keep records clean and accurate to support follow-up efforts.

✨Show Your Self-Starter Attitude

Workia values initiative and creativity. Be ready to share instances where you've taken the lead on projects or tried new approaches to achieve results. Highlight your previous SDR experience and how it has prepared you for this role.

Sales Development Representative
Equus Software, LLC
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