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Growth & Lifecycle Marketing Manager
Manchester, UK | Full-time, in-person
Salary depending on experience, plus performance bonus
We are a community-driven technology platform for the promotional products industry, bringing together 2,300+ distributor members, brand partners and modern merch sellers.
At the heart of the business is our AI-first platform, built to make running a promotional products business faster and easier. From sourcing and live inventory to mock-ups, artwork and intelligent business tools, we are building technology around the way this industry actually works.
We are growing. And we need someone who understands how to turn that growth opportunity into something measurable.
What this role is
We are looking for an experienced growth and lifecycle marketer who knows how to take strong marketing and make sure it reaches the right people, through the right channels, at the right moment.
You will own the machinery behind that.
That means understanding our audiences deeply, segmenting them properly in HubSpot, building and managing email and CRM journeys, deciding where and how campaigns are distributed, tracking what happens next and using the data to continually improve acquisition, activation, engagement and retention.
You will work closely with our Brand & Culture Strategist and content creation team, who own how we sound, what we stand for and the creative direction of the marketing.
They create the signal. You make sure it reaches the right people, and prove whether it worked.
Your non-negotiables
This role requires:
- 3+ years in growth, lifecycle or performance-led marketing, ideally within a SaaS, platform or marketplace business.
- Demonstrable, hands-on HubSpot experience. You should be comfortable personally building and managing lists, segmentation, workflows, email campaigns, lifecycle stages, automation and reporting. We are not looking for someone who has simply worked alongside an agency or CRM team using HubSpot.
- Strong email and CRM marketing experience, including audience segmentation, behavioural targeting, nurture journeys, testing and optimisation. xgikmsk
- Strong analytical ability. You should be comfortable movi Please click on the apply button to read the full job description
Growth & Lifecycle Marketing Manager in Manchester employer: Equals One
At Equals One, we pride ourselves on being an excellent employer that values teamwork and hands-on leadership. Located in Harrogate, our work culture fosters collaboration and efficiency, offering a four-day working week and competitive pay, including an unsocial hours supplement. We provide ample opportunities for employee growth and development, making this a rewarding environment for those looking to make a meaningful impact in the logistics and delivery sector.
