Design Director, Battle Pass
Design Director, Battle Pass

Design Director, Battle Pass

Full-Time 48000 - 72000 ÂŁ / year (est.) No home office possible
Epic Games

At a Glance

  • Tasks: Lead the design vision for Fortnite's Battle Pass and collaborate with creative teams.
  • Company: Epic Games, a leader in innovative game development and technology.
  • Benefits: Comprehensive benefits package including health care, mental well-being support, and more.
  • Why this job: Shape the future of interactive entertainment and engage with passionate gamers.
  • Qualifications: 7+ years in game design with strong analytical and stakeholder management skills.
  • Other info: Join a diverse team at a global company with a culture of creativity and collaboration.

The predicted salary is between 48000 - 72000 ÂŁ per year.

At the core of Epic’s success are talented, passionate people. Epic prides itself on creating a collaborative, welcoming, and creative environment. Whether it’s building award-winning games or crafting engine technology that enables others to make visually stunning interactive experiences, we’re always innovating. Being Epic means being a part of a team that continually strives to do right by our community and users.

Put your design skills to work at a cutting‑edge company that challenges the norm. From character and level design to competitive gameplay and system design, help shape the future of interactive entertainment at Epic.

Epic Games’ Fortnite team is looking for a Design Director to lead the vision for the Battle Pass, Fortnite Crew, and other pass products (e.g., Music Pass and other themed passes). You will be responsible for establishing the vision and directly owning the outcome of Passes across Fortnite. You will collaborate with peers in Game Design, UXUI, Production, Art, and QA to ensure overall product success. This role emphasizes working with leaders outside of the core Pass Team, including Art, Seasonal Design (Quest, Gameplay), UXUI, Product Management, Data Science, and Marketing, and aligning with Executive Stakeholders.

In this role, you will:

  • Be directly responsible for the Pass product design and success.
  • Frame vision and goals for the larger team with an outcomes‑driven approach.
  • Guide design efforts for Passes to create a holistic player experience, including unlock systems, progression systems, rewards, and monetization structures, co‑leading feature development with UXUI and Product partners.
  • Work with both 1st party and 3rd party experiences, such as Unreal Editor for Fortnite (UEFN), to ensure progression integrity regardless of where players choose to play.
  • Monitor and maintain healthy play in Fortnite, including providing direction and mentoring the XP system team.
  • Establish guardrails and a strategy for the XP system.
  • Attend playtests and play the live game to provide feedback, and identify practical solutions to problems and opportunities to incorporate into your team’s work.

What we’re looking for:

  • 7+ years of experience across game design as a senior leader overseeing pass‑type engagement systems; subscription experience is a plus.
  • Highly analytical – eager and comfortable monitoring data streams and working with Data Scientists, Analysts, and Product Managers to align on product goals.
  • Strong stakeholder management across the teams that make Battle Pass possible (Art & Cosmetics, Progression, Marketing, Product Management, Gameplay Design, Quest).
  • Deep experience with PC / Console, Mobile, F2P, and Live Service Progression & Monetization Systems.
  • An innovator in the space that tracks industry trends and defines new ones, thinking abstractly in spaces without precedent to define the future of pass design.
  • Demonstrated talent for empathizing with players and a deep understanding of player motivations, forms of play, and the effects of goal setting on play.
  • Interest in progression products in Fortnite, Battle Royale, or other multiplayer games, with an understanding of what makes them effective.

We pay 100% for benefits except for PMI (for dependents). Our current benefits package includes pension, private medical insurance, health care cash plan, dental insurance, disability and life insurance, critical illness, cycle to work scheme, flu shots, health checks, and meals. We also offer a robust mental well‑being program through Modern Health, which provides free therapy and coaching for employees & dependents.

Epic Games spans across 25 countries with 46 studios and 4,500+ employees globally. For over 25 years, we’ve been making award‑winning games and engine technology that empowers others to make visually stunning games and 3D content that bring environments to life like never before. Epic's award‑winning Unreal Engine technology not only provides game developers the ability to build high‑fidelity, interactive experiences for PC, console, mobile, and VR, it is also a tool being embraced by content creators across a variety of industries such as media and entertainment, automotive, and architectural design. As we continue to build our Engine technology and develop remarkable games, we strive to build teams of world‑class talent. Like what you hear? Come be a part of something Epic!

Epic Games deeply values diverse teams and an inclusive work culture, and we are proud to be an Equal Opportunity employer.

Design Director, Battle Pass employer: Epic Games

Epic Games is an exceptional employer that fosters a collaborative and innovative work culture, making it an ideal place for creative minds to thrive. With comprehensive benefits including 100% coverage for health insurance and a robust mental well-being programme, employees are supported both personally and professionally. Located in a dynamic environment, Epic offers unique opportunities for growth and the chance to shape the future of interactive entertainment through cutting-edge game design.
Epic Games

Contact Detail:

Epic Games Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Design Director, Battle Pass

✨Tip Number 1

Network like a pro! Reach out to folks in the industry, especially those at Epic. Use LinkedIn or even Twitter to connect with current employees. A friendly message can go a long way in getting your foot in the door.

✨Tip Number 2

Show off your passion! When you get that interview, make sure to share your love for game design and how you’ve followed trends in the industry. Talk about your favourite games and what excites you about the future of interactive entertainment.

✨Tip Number 3

Prepare for those tricky questions! Think about how you’d approach designing a new Battle Pass or improving player engagement. Be ready to discuss your ideas and how you’d collaborate with different teams at Epic.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Epic team!

We think you need these skills to ace Design Director, Battle Pass

Game Design
Stakeholder Management
Data Analysis
Product Management
User Experience (UX)
Monetization Strategies
Progression Systems
Analytical Skills
Collaboration
Creative Problem Solving
Industry Trend Analysis
Player Empathy
Understanding of Multiplayer Games
Leadership

Some tips for your application 🫡

Show Your Passion: When you're writing your application, let your enthusiasm for game design and the Fortnite universe shine through. We want to see that you’re not just qualified, but genuinely excited about the role and what we do at Epic.

Tailor Your Experience: Make sure to highlight your relevant experience in game design, especially with pass-type engagement systems. We love seeing how your background aligns with our needs, so don’t be shy about showcasing your achievements!

Be Data-Driven: Since this role involves working closely with data scientists and analysts, it’s a good idea to mention any experience you have with data monitoring and analysis. Show us how you’ve used data to inform design decisions in the past.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!

How to prepare for a job interview at Epic Games

✨Know Your Design Vision

Before the interview, take some time to articulate your vision for the Battle Pass and how it can enhance player engagement. Be ready to discuss your ideas on progression systems, rewards, and monetisation structures, as this will show your understanding of the role and its impact on the game.

✨Showcase Your Analytical Skills

Since the role requires a strong analytical mindset, prepare examples of how you've used data to inform design decisions in the past. Discuss any experience you have working with data scientists or analysts, and be ready to explain how you align product goals with data insights.

✨Collaborate Like a Pro

Epic values collaboration across teams, so come prepared to discuss how you've successfully worked with various stakeholders in previous roles. Highlight specific projects where you partnered with UX/UI, marketing, or production teams to achieve a common goal.

✨Empathise with Players

Demonstrating a deep understanding of player motivations is crucial. Think about how you can relate your design philosophy to player experiences. Be ready to share insights on what makes progression products effective and how you’ve incorporated player feedback into your designs.

Design Director, Battle Pass
Epic Games

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