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For Companies At a Glance
- Tasks: Strengthen Epassi's brand presence through PR, social media, and digital channels.
- Company: Join a leading fintech company recognised for rapid growth and innovation.
- Benefits: Competitive salary, flexible working options, and opportunities for professional development.
- Why this job: Make a real impact on brand awareness and engage with a vibrant community.
- Qualifications: 2-4 years in brand, communications, or digital marketing; degree in Marketing preferred.
- Other info: Dynamic team environment with exciting projects and career growth potential.
The predicted salary is between 28800 - 43200 £ per year.
Founded in Helsinki in 2007, Epassi is a pioneer in digital employee benefits and payments, and the leading global multi-benefits platform with a strong presence across the Nordics, Germany, the Netherlands, Italy, the UK, Ireland, Spain, Portugal and France. Epassi’s innovative, unique and scalable solution combines all benefits into one mobile app-centric, user-friendly digital service, providing a digital marketplace for employee benefits. Epassi Group serves more than 50,000 employers and their over 30 million employees, with a partner network of more than 100,000 service providers.
Your Mission
As our Brand & Communications Specialist, your mission is to execute and strengthen the Epassi brand presence across the UK market, ensuring a consistent, engaging and high-quality representation across all external touchpoints. You will play a key role in building brand awareness, credibility and engagement through PR, social media, digital channels and brand-led initiatives.
Responsibilities
- Execute and maintain a consistent brand presence across all UK channels and touchpoints
- Act as a brand guardian by owning and enforcing brand guidelines, tone of voice and visual identity
- Manage the day-to-day relationship with the external PR agency
- Execute the UK PR plan in line with the strategy set by the Marketing Director
- Lead and deliver brand-led initiatives, campaigns, awards and sponsorships
- Own and manage Epassi UK social media channels
- Manage and update website content to ensure accuracy, relevance and brand alignment
- Track and report on PR coverage, share of voice, SEO and brand visibility metrics
- Collaborate closely with Product, Growth and global teams to ensure brand alignment across demand and product campaigns
You’ll Be Successful In This Role If You
- Ensure the Epassi brand is consistently and accurately represented across all channels
- Deliver clear, well-aligned brand messaging that is understood internally and externally
- Build engaging and active social media channels aligned with brand goals
- Maintain accurate, up-to-date and on-brand website content
- Deliver PR activity that generates regular, relevant coverage aligned with brand objectives
- Identify and execute awards and sponsorship opportunities effectively
- Deliver brand-led initiatives on time and to a high standard
- Maintain or improve organic visibility (SEO and share of voice)
What You’ll Be Doing (daily)
- Coordinating with the external PR agency and monitoring ongoing PR activity
- Creating, scheduling and managing social media content
- Updating website content using WordPress
- Tracking performance metrics including PR coverage, SEO and share of voice
- Supporting podcasts, partnerships and other brand-building initiatives
- Working with the global studio team or external designers on brand assets
- Collaborating cross-functionally with Product, Growth and Marketing teams
- Managing awards submissions and sponsorship execution
What You Should Bring
- 2–4 years’ experience in brand, communications, digital marketing or PR roles
- A degree in Marketing or a related field
- Hands-on experience managing social media channels and website content
- A basic understanding of SEO principles and organic visibility
- Experience working with external agencies
- Confidence using tools such as WordPress, Canva, Asana and Google Analytics
Your Language Profile
- Native or fluent English (written and spoken)
Your Track Record
- Successfully executed brand or communications initiatives
- Managed PR or marketing agency relationships
- Delivered engaging social media and digital content
- Supported or led campaigns that increased brand awareness or visibility
Your Competency Profile
- Strong written communication skills and attention to detail
- Highly organised, proactive and comfortable working cross-functionally
- Able to manage multiple projects and priorities simultaneously
- Collaborative mindset with a strong sense of brand ownership
Where you can find us: Rockwood House, Perrymount Road, Haywards Heath, West Sussex
Brand & Communications Specialist in Haywards Heath employer: Epassi
Contact Detail:
Epassi Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand & Communications Specialist in Haywards Heath
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your best work. This is especially important for a Brand & Communications Specialist role. Make sure it’s visually appealing and reflects your unique style.
✨Tip Number 3
Prepare for interviews by researching the company and its brand. Understand their tone of voice and recent campaigns. This will help you tailor your responses and show that you’re genuinely interested in Epassi and its mission.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Brand & Communications Specialist in Haywards Heath
Some tips for your application 🫡
Show Your Brand Passion: When you're writing your application, let your enthusiasm for brand and communications shine through. We want to see how you connect with Epassi's mission and values, so share your thoughts on what makes a brand truly stand out!
Tailor Your Experience: Make sure to highlight your relevant experience in brand management, PR, or digital marketing. We love seeing how your past roles align with the responsibilities of the Brand & Communications Specialist position, so don’t hold back!
Be Clear and Concise: Keep your application clear and to the point. We appreciate strong written communication skills, so make sure your messaging is easy to understand and free from jargon. Remember, less is often more!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about Epassi while you’re at it!
How to prepare for a job interview at Epassi
✨Know the Brand Inside Out
Before your interview, dive deep into Epassi's brand values, mission, and recent campaigns. Understanding their unique selling points and how they position themselves in the market will help you articulate how you can contribute to their brand presence.
✨Showcase Your Creativity
Prepare examples of past campaigns or initiatives you've led that align with Epassi's goals. Be ready to discuss how you can bring fresh ideas to their social media and PR strategies, demonstrating your ability to engage audiences effectively.
✨Master the Metrics
Familiarise yourself with key performance indicators relevant to brand visibility and PR success. Be prepared to discuss how you've tracked and reported on metrics like SEO and share of voice in previous roles, as this will show your analytical side.
✨Be Ready to Collaborate
Epassi values cross-functional teamwork, so think of examples where you've successfully collaborated with different teams. Highlight your communication skills and how you can work alongside Product, Growth, and Marketing teams to ensure brand alignment.
