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- Tasks: Lead product marketing efforts and create impactful content for B2B and B2C audiences.
- Company: A top employee benefit solutions provider with a focus on innovation.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Why this job: Shape product messaging and drive real impact in the B2B SaaS space.
- Qualifications: 3-5 years of product marketing experience and a degree in Marketing.
- Other info: Join a dynamic team and enhance your career in a thriving industry.
The predicted salary is between 36000 - 60000 £ per year.
A leading employee benefit solutions provider is seeking a Product Marketing Manager to define and deliver product messaging across B2B and B2C audiences. The successful candidate will drive pipeline generation and product adoption through effective content and campaigns while leading a content team. Ideally, you will have 3-5 years of product marketing experience and a degree in Marketing, alongside solid knowledge of B2B SaaS buyer journeys.
B2B SaaS Growth Product Marketing Lead in Haywards Heath employer: Epassi
Contact Detail:
Epassi Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B SaaS Growth Product Marketing Lead in Haywards Heath
✨Tip Number 1
Network like a pro! Reach out to people in the B2B SaaS space on LinkedIn or at industry events. We can’t stress enough how valuable personal connections can be in landing that dream role.
✨Tip Number 2
Showcase your expertise! Create a portfolio or blog where you share insights on product marketing strategies and campaigns. This not only highlights your skills but also demonstrates your passion for the field.
✨Tip Number 3
Prepare for interviews by practising common questions related to product marketing. We recommend using the STAR method to structure your answers, focusing on your past experiences and how they relate to the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace B2B SaaS Growth Product Marketing Lead in Haywards Heath
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the job description. Highlight your experience in product marketing, especially in B2B SaaS, and showcase any relevant campaigns you've led. We want to see how you can drive pipeline generation!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about product marketing and how your skills align with our needs. Don’t forget to mention your experience with content teams and driving product adoption.
Showcase Your Achievements: Quantify your successes! Whether it's increased engagement rates or successful product launches, we love numbers. Share specific examples that demonstrate your impact in previous roles, especially in B2B environments.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get the best experience. Plus, it shows us you're keen on joining our team!
How to prepare for a job interview at Epassi
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the company's products and how they fit into the B2B SaaS landscape. Be ready to discuss how you would position these products for different audiences and share examples of successful product messaging you've crafted in the past.
✨Showcase Your Campaign Success
Prepare to talk about specific campaigns you've led that drove pipeline generation and product adoption. Use metrics to back up your claims—numbers speak volumes! Highlight your role in these campaigns and what strategies you employed to achieve success.
✨Demonstrate Leadership Skills
Since you'll be leading a content team, it's crucial to showcase your leadership experience. Share examples of how you've motivated and guided teams in previous roles, and discuss your approach to collaboration and feedback. This will show that you're not just a great marketer but also a strong leader.
✨Understand the Buyer Journey
Brush up on the B2B SaaS buyer journey and be prepared to discuss how you would tailor marketing strategies to different stages of this journey. Show that you can empathise with the buyer's needs and articulate how your marketing efforts can address those needs effectively.
