At a Glance
- Tasks: Lead user acquisition strategies for exciting gaming titles and drive player growth.
- Company: Join Enver Studio, a fast-growing gaming company shaping the future of gaming culture.
- Benefits: Competitive salary, remote work flexibility, and opportunities for creative collaboration.
- Other info: Dynamic role with a focus on creativity, data, and leadership in a vibrant environment.
- Why this job: Make a real impact in the gaming world while working with innovative platforms and trends.
- Qualifications: 5-8 years in user acquisition with a strong grasp of gaming and performance marketing.
The predicted salary is between 48000 - 72000 £ per year.
📈 Head of User Acquisition (Gaming)
Location: Remote
Studio: Enver Studio
Type: Full-Time
PLEASE ONLY APPLY IF YOU HAVE GAMING EXPERIENCEIf you are serious about the role email us: hi@enverstudio.com
ABOUT ENVEREnver Studio is one of the fastest-growing gaming companies in VR and mobile entertainment. Our games — Scary Baboon, MotoX, and FIFA Heroes — reach millions of players worldwide. We’re building the future of gaming culture by merging gameplay, creators, and global IPs into viral social moments.
We’re looking for a Head of User Acquisition to lead performance marketing and growth strategy across all Enver titles. You’ll own the roadmap for paid user growth, scaling campaigns across Meta, TikTok, Google, and emerging platforms. This role blends creative instincts with analytical precision — you’ll partner with content and data teams to make sure every dollar spent drives meaningful player growth and retention.
WHAT YOU’LL BE DOING🚀 Growth Strategy & Execution
- Develop and execute UA strategies for Enver’s portfolio of games across Meta, TikTok, Google, YouTube, and other platforms.
- Own the full funnel from creative testing to campaign scaling and post-install retention.
- Manage and allocate multi-million-dollar budgets efficiently across global markets.
- Identify new opportunities for player acquisition through creators, UGC content, and viral media.
📊 Data-Driven Optimization
- Analyze daily campaign performance metrics (CPI, LTV, ROAS, retention, cost-per-event).
- Partner with the data team to build automated dashboards and performance reports.
- Continuously A/B test creatives, audiences, and bidding strategies to improve efficiency.
- Implement attribution and cohort tracking best practices across all campaigns.
🎨 Creative Collaboration
- Work closely with the Head of Content and marketing team to ideate, brief, and optimize high-performing ad creatives.
- Turn organic viral trends into scalable UA campaigns.
- Guide creative testing frameworks — ensuring Enver stays on top of platform trends and player behavior.
🌍 Leadership & Cross-Functional Impact
- Lead a small but growing team of media buyers, analysts, and growth specialists.
- Collaborate with product and design teams to align in-game events, IAP promotions, and retention mechanics with ad strategy.
- Report growth insights and strategy updates directly to studio leadership.
- Build relationships with platform partners (Meta, TikTok, YouTube) to unlock early access to betas and new ad products.
- 5–8 years of experience in user acquisition, performance marketing, or growth for gaming, mobile, or entertainment brands.
- Proven success managing and scaling paid campaigns across multiple geos and platforms.
- Deep knowledge of ad platforms (Meta, TikTok, Google Ads, Unity Ads, AppLovin, IronSource).
- Analytical mindset with strong understanding of LTV modeling, attribution, and retention optimization.
- Experience managing budgets of $500k+ monthly.
- Creative thinker who understands the blend of art + data in modern UA.
- Based in London or New York City (hybrid role with in-person collaboration).
- Experience launching and scaling free-to-play or live-service games.
- Understanding of Gen Z/Alpha behavior, creator marketing, and community-led growth.
- Familiarity with tools like AppsFlyer, Adjust, Data.ai, Sensor Tower, and Looker Studio.
- Comfortable in a fast-paced, experimental environment where ideas move from test to live fast.
Head of User Acquisition (Gaming) in London employer: Enver
Enver Studio is an exceptional employer for those passionate about gaming, offering a dynamic remote work environment that fosters creativity and innovation. With a strong focus on employee growth, you will have the opportunity to lead impactful user acquisition strategies while collaborating with talented teams across the globe. Our culture encourages experimentation and embraces the latest trends in gaming, making it a rewarding place to advance your career in the fast-evolving world of VR and mobile entertainment.
StudySmarter Expert Advice🤫
We think this is how you could land Head of User Acquisition (Gaming) in London
✨Tip Number 1
Network like a pro! Reach out to folks in the gaming industry, especially those who work at Enver Studio or similar companies. Use LinkedIn to connect and engage with them; you never know who might have the inside scoop on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your past successes in user acquisition and performance marketing. Include case studies of campaigns you've managed, especially if they relate to gaming. This will make you stand out when you apply through our website.
✨Tip Number 3
Stay updated on trends! Follow gaming news and social media platforms to keep an eye on emerging trends and viral content. This knowledge can help you during interviews, showing that you're not just passionate about gaming but also in tune with the latest developments.
✨Tip Number 4
Prepare for the interview! Research Enver Studio's games and think about how you can contribute to their growth strategy. Be ready to discuss your ideas on user acquisition and how you can leverage your experience to drive player engagement and retention.
We think you need these skills to ace Head of User Acquisition (Gaming) in London
Some tips for your application 🫡
Show Off Your Gaming Experience:Make sure to highlight your gaming experience in your application. We want to see how your background aligns with our titles and the gaming industry as a whole. Don’t hold back on any relevant projects or campaigns you've worked on!
Tailor Your Application:Take the time to customise your CV and cover letter for this role. We’re looking for someone who understands the nuances of user acquisition in gaming, so make it clear how your skills and experiences fit the bill. Use specific examples that demonstrate your success in similar roles.
Be Data-Driven:Since this role is all about performance marketing, don’t forget to include metrics and results from your past campaigns. We love numbers! Show us how you’ve optimised campaigns and driven growth through data analysis.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Enver
✨Know Your Gaming Stuff
Make sure you brush up on your gaming knowledge, especially about Enver Studio's titles like Scary Baboon and MotoX. Be ready to discuss how your experience aligns with their games and the gaming industry trends.
✨Showcase Your Data Skills
Prepare to talk about your experience with performance metrics and data analysis. Bring examples of how you've used data to optimise campaigns in the past, especially focusing on KPIs like CPI and LTV.
✨Creative Collaboration is Key
Think about how you've worked with creative teams before. Be ready to share ideas on how you can turn viral trends into effective user acquisition campaigns, and how you can collaborate with content creators.
✨Budget Management Experience
Since this role involves managing multi-million-dollar budgets, come prepared with examples of how you've successfully allocated and optimised budgets in previous roles. Highlight any experience with platforms like Meta and TikTok.
