Assistant Manager

Assistant Manager

Birmingham Full-Time 29600 - 41500 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead a dynamic team to create an amazing shopping experience in a fun toy store.
  • Company: Join The Entertainer, the UK's largest independent toy retailer with a vibrant culture.
  • Benefits: Enjoy flexible pay, generous holiday, and exciting discounts on toys.
  • Why this job: Be part of a supportive team and unlock your potential in a fast-paced environment.
  • Qualifications: Retail supervisory experience and strong leadership skills are essential.
  • Other info: Great career growth opportunities in a company with over 40 years of success.

The predicted salary is between 29600 - 41500 £ per year.

At The Entertainer, we are searching for a passionate, hands-on Assistant Manager to help create the best shopping experience on the high street, in Bullring Shopping Centre, Birmingham. If you thrive in a fast-paced, customer-focused environment, love working with toys and enjoy leading a team to success, this could be the perfect role for you.

Location: Bullring Shopping Centre, Birmingham

Salary: £29,600 plus fantastic benefits

Hours: 42.5 hours per week across 5 days with every Sunday off

What You’ll Be Doing

  • Supporting the Store Manager in driving sales, smashing targets, and keeping shrinkage to a minimum.
  • Leading and motivating your team, ensuring they deliver exceptional customer service.
  • Keeping the store looking amazing, fully stocked, and ready to delight shoppers.
  • Using reports and data to make smart commercial decisions.
  • Managing stock, staffing schedules, and store operations like a pro.
  • Stepping up to run the store in the Manager’s absence—including our toy space in Tesco.

How We’ll Reward You

  • Flexible access to your pay via MyView PayNow
  • Retail Trust benefits, including a Virtual GP
  • Birthday Leave plus 33 days holiday
  • Buy up to 5 extra holiday days a year, ideal for more rest, adventures, or time for you
  • Pension salary sacrifice to help you plan for the future
  • Life Cover for added peace of mind
  • Generous toy discount
  • Enhanced maternity & paternity pay
  • High Street & leisure discounts
  • Cycle to Work Scheme for a healthier commute
  • Annual Bonus Scheme to reward your success

What We’re Looking For

  • At least 12 months of retail supervisory or management experience
  • A people person with strong communication and leadership skills
  • A commercially aware individual who can adapt and react quickly
  • Someone tech-savvy—comfortable using Microsoft Office and Teams
  • A positive, can-do attitude with a passion for toys and retail

Why Join Us

  • Work in a fun, fast-moving environment where no two days are the same
  • Be part of a supportive, enthusiastic team
  • Unlock your potential with ongoing training and development
  • Enjoy a career where you are valued, supported, and rewarded – every step of the way

The Entertainer is the UK’s largest independent toy retailer, with over 165 UK stores spanning England, Wales, Scotland, Northern Ireland, and the islands of Jersey and the Isle of Man. Our global presence is growing too, with over 200 international stores across The Entertainer and Early Learning Centre!

Our sister company, Addo Play, designs and creates toys that spark joy in children worldwide, with creative teams based in Amersham, Hong Kong, and a showroom in the USA.

As retail evolves, so do we! Since acquiring Early Learning Centre in 2019, we’ve been committed to offering quality, choice, and value to our customers. We’ve also expanded our reach by partnering with Tesco, Matalan, Marks & Spencer, and Moonpig bringing our fantastic toy ranges to more high street locations and online retailers.

The Entertainer has big ambitions for growth, and we’d love for you to join us on our exciting adventure!

Assistant Manager employer: Entertainer

At The Entertainer, we pride ourselves on being a vibrant and supportive employer, offering a fun and dynamic work environment in the heart of Bullring Shopping Centre, Birmingham. With a strong focus on employee growth, we provide ongoing training and development opportunities, alongside fantastic benefits such as flexible pay access, generous holiday allowances, and a rewarding bonus scheme. Join our enthusiastic team and be part of a company that values your contributions and celebrates your success in the exciting world of toys!
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Contact Detail:

Entertainer Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Assistant Manager

✨Tip Number 1

Get to know the company! Before your interview, do a bit of research on The Entertainer. Understand their values, products, and what makes them tick. This will help you connect with the team and show that you're genuinely interested in being part of their journey.

✨Tip Number 2

Practice your leadership stories! Think of specific examples where you've led a team or solved a problem in a retail setting. Be ready to share these during your interview to demonstrate your experience and how you can motivate others.

✨Tip Number 3

Dress the part! When you go for your interview, make sure you look smart and professional. It shows that you respect the opportunity and are serious about joining the team at The Entertainer.

✨Tip Number 4

Follow up after your interview! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds as they make their decision. Plus, it’s a great chance to reiterate why you’d be a perfect fit!

We think you need these skills to ace Assistant Manager

Retail Management
Customer Service
Team Leadership
Sales Target Achievement
Stock Management
Data Analysis
Microsoft Office
Communication Skills
Adaptability
Problem-Solving Skills
Commercial Awareness
Motivational Skills
Organisational Skills

Some tips for your application 🫡

Show Your Passion: When you're writing your application, let your love for toys and retail shine through! We want to see that you're genuinely excited about the role and how you can contribute to creating an amazing shopping experience.

Tailor Your CV: Make sure your CV highlights your relevant experience in retail management or supervision. Use specific examples of how you've led teams, driven sales, and provided excellent customer service to show us you're the right fit.

Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your skills and experiences are easy to read and understand. Avoid jargon and focus on what makes you a great candidate!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at The Entertainer!

How to prepare for a job interview at Entertainer

✨Know Your Toys!

Make sure you brush up on the latest trends in toys and games. Being able to discuss popular products and your personal favourites will show your passion for the role and help you connect with the interviewers.

✨Showcase Your Leadership Skills

Prepare examples of how you've successfully led a team in the past. Think about specific situations where you motivated your team or resolved conflicts, as this will demonstrate your capability to step up when needed.

✨Understand the Business

Familiarise yourself with The Entertainer's values and business model. Be ready to discuss how you can contribute to driving sales and improving customer experience, using data and reports to back up your ideas.

✨Be Ready for Scenario Questions

Expect questions that put you in hypothetical situations, like handling a difficult customer or managing stock shortages. Practising your responses will help you think on your feet and show your problem-solving skills.

Assistant Manager
Entertainer
Location: Birmingham

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